Facebook Ad Strategy for Non-Profits & Charities: 9 Things to Understand and Test
Nonprofit Tech for Good
MARCH 17, 2020
For example: in a lead campaign for a homeless charity, a photo of two empty beds performed much, much better than an emotive photograph of a man living in homelessness. . Facebook fundraising expert Adrian O’Flynn has a very detailed free tutorial on how to use Facebook to gather regular givers on his website. .
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