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The September 2009 issue of NTEN Connect had a review of trends in online giving. I want to provide some updated findings for the entire year, as well as discuss the importance of online donations to support the Haiti earthquake relief efforts. Haiti Earthquake and Online Giving. Steve MacLoughlin, Blackbaud.
We know our friends over at the Red Cross have been expertly using social media for disaster response for years now, but this weekend, with Hurricane Irene set to touch down all along the east coast, we saw many other organizations and government entities reaching out via social media, as well.
The September 2009 issue of NTEN Connect had a review of trends in online giving. I want to provide some updated findings for the entire year, as well as discuss the importance of online donations to support the Haiti earthquake relief efforts. Haiti Earthquake and Online Giving. Steve MacLoughlin, Blackbaud.
On January 12, 2010, I didn't personally experience the major earthquake that hit Haiti, but I was forever changed by it. In the midst of the viral Text HAITI to 90999 message, we saw the emergence of what we're calling emergency social data, or #crisisdata. Melissa Eliott was heavily involved in the Haiti relief effort as a volunteer.
In 2005, that changed: when Hurricane Katrina hit, technology for disaster response made the leap from field workers to those affected. Geolocation tools like Ushahidi and data collaboration tools like Sahana were used in Haiti to help responders. So far today, we've seen Google's Crisis Response page.
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