Search Engine Optimization (SEO): A Guide for Nonprofits
NonProfit PRO
JUNE 10, 2024
Only 37% of nonprofits implement a search engine optimization strategy. Let’s explore how SEO can boost your online presence.
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Byte Technology
SEPTEMBER 16, 2021
Does your business currently appear at the top, on the first page of a Google search result? In online marketing, we refer to this placement as the very valuable Search Engine Results Page or SERP. On Google alone, people make over twenty-two million searches every day. What is SEO? How does it Work? Google, Bing, Yahoo!
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Nonprofit Tech for Good
JANUARY 10, 2022
A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. If they have valuable content that will spark engagement or if they provide pertinent information that people search for, they will likely get a lot of value out of the Google Grants. So what are Google Ad Grants ?
Nonprofit Tech for Good
MAY 18, 2020
In short, the Google Grant provides nonprofits with $10,000 each and every month to spend on ads in Google Search. These simple actions can be potentially life-changing, and they are all made possible by ads posted at the top of Google Search results. How many people are searching for the topics that your organization deals with? .
Nonprofit Tech for Good
JANUARY 7, 2024
The program allows nonprofits to display their ads on Google Search results pages, potentially reaching millions of people interested in their causes. ’s Landing Page and Domain Guide for Google Ad Grants. ’s Conversion Tracking Guide for Google Ad Grants. Learn more about setting up conversion tracking, see Webup!’s
Nonprofit Tech for Good
FEBRUARY 6, 2022
Keep reading this Ultimate Guide to Accounting Software for Nonprofits to learn what makes accounting for nonprofits unique and get tips on choosing the best accounting software for your organization. You may need to search multiple categories and keywords to learn about all your options.
Nonprofit Tech for Good
SEPTEMBER 17, 2023
After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page). Search Keywords: Navigate to the left side of the Google ads manager and click “Keywords.” Below Keywords, click “Search terms.”
The NonProfit Times
DECEMBER 9, 2024
Sponsored White Paper By Adva Priso Chief Strategy Officer Moore Digital Organic web traffic from search could be halved by 2028, with a massive impact on nonprofit marketers, according to research and strategy firm Gartner. This year, almost 60% of Google searches ended this way. Second, how people search is now far more fragmented.
Nonprofit Tech for Good
JANUARY 3, 2021
These CTAs are valuable opportunities to guide visitors through your site. Ensure that buttons and links use your organizational colors and fonts, purposefully guiding visitors through your website. Google uses page speed to rank search results, and slow loading times can decrease your search result rank.
Nonprofit Tech for Good
OCTOBER 10, 2019
This guide offers a comprehensive look at fundraising for nonprofit organizations and covers everything from choosing the best title for your fundraiser to increasing donor retention to other fundraising ideas for nonprofit organizations. 1) Choose the right fundraiser images and videos. Keep Help Alive! Easy Ways to Promote Your Fundraiser.
Nonprofit Tech for Good
JANUARY 19, 2024
Search Engine Optimization. It’s true SEO can be a frustratingly long play since the process of getting indexed by search engines can take weeks or even months. A word on content and AI Search for SEO tips and you’ll read a lot about creating good content that people will want to read.
The Verge
DECEMBER 17, 2020
Google has added Grogu (formerly Baby Yoda) to its augmented reality search results , so some quick typing can drop an AR version of the little guy straight into your bedroom or home office, no spaceship required. Google last added 50 new animals to its AR search results, including hippos, zebras, and giraffes. Image: Lucasfilm Ltd.
Whole Whale
APRIL 1, 2025
This approach meets supporters where they arewhether theyre discovering your mission for the first time or giving for the fifth year in a rowand guides them toward meaningful, recurring support. Design your strategy to guide supporters through that full arc: from discovery to donation to lasting loyalty.
Mashable Tech
MARCH 31, 2025
Nayak was a major part of the team that recently introduced an AI chatbot and AI-powered summaries within Yahoo search. Logged-in users can take advantage of the new offerings, which mark a big step for the 31-year-old company’s effort to regain a bigger presence in Search after being swamped by Google over 20 years ago.
Charity Village
SEPTEMBER 29, 2024
On January 23, join us for a free webinar to learn how to make your grant search more effective. This webinar is designed to guide organizations unfamiliar with the grant application […] The post Fundraising Basics for Small Nonprofits: How to Make Your Grant Search More Effective appeared first on CharityVillage.
Nonprofit Tech for Good
MAY 14, 2023
Bing ‘s market share compared to Google Search is small, but that could change in the near future. 1) Bing Webmaster Tools Bing Webmaster Tools provide analytics about your website traffic and tools to improve your search results in Bing. To begin, create a Bing Webmaster Tools account and add your nonprofit’s website.
Nonprofit Tech for Good
JUNE 22, 2023
Your donors and supporters start searching Google for “holiday gifts that benefit nonprofits” in early August, yet most nonprofits do not update their holiday tribute giving program until November or December. Now is the time to update and launch a holiday Tribute Giving Program for your nonprofit.
DNL OmniMedia
DECEMBER 12, 2024
We understand how marketing and technology go hand-in-hand, and throughout this guide, we will focus on how to apply nonprofit marketing best practices using your organizations technology. This can include strategies like search engine optimization (SEO) , posting organically on social media, or creating blog content on your website.
Nonprofit Tech for Good
JUNE 13, 2019
3) Strategies for a Successful Nonprofit Job Search. Whether you’re searching for a new role or planning your long-term career, watch this interview with a nonprofit career coach. 4) Executive Director’s Guide to Fund Development. 5) 48 Fundraising Ideas in Under 8 Minutes.
Nonprofit Tech for Good
MARCH 4, 2023
Additionally, posting on social media could indirectly improve your organization’s Search Engine Optimization (SEO). Download The Ultimate Nonprofit Social Media Guide to learn more. Linking to your organization’s website in social media posts is a great way to boost traffic, and ultimately increase donations.
Engadget
APRIL 11, 2025
Nearly all streaming devices come with a remote that lets you search and do other operations using your voice, eliminating the need to hunt and peck at on-screen keyboards. They all offer universal search, in which searching for a title takes you to whichever app has it available.
Nonprofit Tech for Good
JULY 4, 2023
A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the website statistics listed below can guide your nonprofit in creating and maintaining a website that maximizes the user experience and fundraising success. 2023 Nonprofit Tech for Good Report ] 28% use email subscribe popups on their website.
The Modern Nonprofit
NOVEMBER 12, 2024
In this guide, we’ll show you how to make the most of Flipcause LIVE across a variety of event types, helping you stay efficient and organized. With Flipcause LIVE, you can: Easily check in participants using QR codes or a name search. The Flipcause LIVE mobile app is your go-to solution for handling on-site operations with ease.
Candid
MARCH 25, 2025
Candid search aims to synthesize answers to your questions about the social sector all in one place, bringing together key features of our flagship products such as Foundation Directory, GuideStar/Charity Check, Seals of Transparency, 990 Finder, Philanthropy News Digest, Candid Learning, Foundation Maps, and more.
Forum One
APRIL 30, 2024
The following is a comprehensive guide to help organizations looking to build a conversational AI that is enhanced by the use of RAG, including considerations for planning, design, and technology stack. The post RAG-Enhanced Conversational AI: A Comprehensive Guide appeared first on Forum One.
sgEngage
AUGUST 23, 2023
To help, we’ve put together this quick guide walking through common problems and their underlying causes. Low search volume. Alternatively, you might’ve picked countless keywords with low search volume. However, not very many people will search those terms and encounter those ads.
Bloomerang
APRIL 12, 2022
In this guide, we’ll cover how nonprofits can leverage their donor management software as well as how your organization can find the best solution to solve your most pressing needs. Compare DonorSnap with Bloomerang in this guide. To compare Little Green Light with Bloomerang, check out this guide. Little Green Light.
Nonprofit Tech for Good
JULY 23, 2020
The Google Grant gives nonprofits $10,000/month to spend on ads in Google Search. If each organization tries to run an ad on the same keyword, the ad for the nonprofit with conversion tracking setup will likely appear higher on the Google search results page. . A guide to setting up event tracking with Google Tag Manager is here.
Nonprofit Tech for Good
NOVEMBER 19, 2022
For example, here’s how World Central Kitchen makes it easy for donors to make a stock gift: If your nonprofit does not have a stock gifting button, simply visit DonateStock and search for your nonprofit. The Stock Gifting Donation Process. About the Sponsor.
Nonprofit Tech for Good
JANUARY 5, 2019
By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. YouTube is the #2 search engine in the world, with 73% of U.S. She regularly provides useful tips and resources to the nonprofit sector through her blog, #501SocialBlog.
Nonprofit Tech for Good
MAY 22, 2022
Another common addition to this portion of your guide is a section on how NOT to use your logo. You can test this online; simply search online for “color contrast checker” and input the colors you plan to use to see how they are rated. This free Design Guide is full of practical, DIY design tips specifically for nonprofits. ?
NVIDIA AI Blog
MARCH 25, 2025
NIM microservices support a range of AI applications, including large language models ( LLMs ), vision language models, image generation, speech processing, retrieval-augmented generation ( RAG )-based search, PDF extraction and computer vision.
Blue Avocado
JANUARY 7, 2025
The interim also participated in the early stages of the permanent ED search, helping the boards executive committee to jump-start the process. While interims are typically not heavily involved in the ED search, in this case, the budget constraints were a driving factor.
Greater Giving
MARCH 27, 2025
When creating your pages, keep search engine optimization (SEO) best practices in mind. This will ensure search engines like Google easily find your site. Getting Attentions nonprofit SEO guide recommends creating high-quality, original content that addresses your audiences interests.
Bloomerang
JUNE 20, 2023
In this guide, we’ll cover the ins and outs of online fundraising, explaining how you can leverage various platforms and fundraising ideas to engage your supporters virtually. With a Google Ad campaign, your organization can bid on relevant keywords to earn ad spots at the top of search results pages.
Nonprofit Tech for Good
AUGUST 10, 2018
Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. The unique nature of Pinterest is that people use it discover new things and search for inspiration. By Julia Campbell . 2) Pinterest is about discovery. Pinterest is a discovery platform.
Nonprofit Tech for Good
JANUARY 24, 2021
Consider searching social media for posts about your organization and interacting with the people who’ve posted them. Find out how major donors give and how you can engage them so they choose to fund your next big endeavor in this quick and insightful guide, How to Discover and Engage Major Donors.
Engadget
MARCH 27, 2025
Weve collected the best Amazon Spring Sale deals on tech gear here so you dont have to go searching for them. Best Amazon Spring Sale deals iPad Air M3 for $549 ($50 off): The latest version of the iPad Air now runs on the M3 chipset, and it continues to hold the top spot in our best iPads guide. A quick-charge feature will net you 2.5
Nonprofit Tech for Good
SEPTEMBER 6, 2022
wpbeginner is a comprehensive how-to guide for using WordPress for websites and blogs. NameCheckr easily allows social media managers to search nearly 50 of the most popular social media sites to see whether their first choice of usernames is still available. DuckDuckGo is a web browser that enables you to search the web privately.
Nonprofit Tech for Good
MAY 13, 2022
Term will help you identify which variation of content got someone to your site – which is super helpful for Search Ads tracking or analysing the effectiveness of a specific ad in your campaign ! . Term (used especially for search ads). We’re getting into optional territory now. You might not use term, but it can be handy.
The Fundraising Authority
MAY 8, 2021
In this guide, you’ll find everything you need to know about the Google Ad Grant Program, including eligibility requirements, the application process, and benefits. Our guide will remove any confusion and help you decide if Google Ads is right for your organization. What is a Google Ad Grant, and Why Do I Want One?
Bloomerang
OCTOBER 16, 2023
In this guide, we’ll explore everything you need to know about donor databases to help you choose the right solution for your nonprofit. There are three major considerations when searching for a new donor database: common, special, and nonprofit-specific features. Be intentional about your choice with the help of this complete guide.
Towards Data Science
MARCH 5, 2024
Indexing By defining a search index on one or multiple columns, BigQuery can use this to speed up queries using the SEARCH function. More information about this can be found in the official search index documentation. Here’s a quick guide : Choose the standard model if : Your data isn’t highly compressed.
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