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Rethinking Your Association’s Member Renewal Campaigns

Association Analytics

But what if we told you the keys to better retention results are in the data you already have? Compelling subject lines and preview texts can significantly impact open rates. For example, moving from green to red as the expiration date approaches. Why Don’t Members Renew?

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How To Be A Green Leader

Eric Jacobsen Blog

Thursday, October 28, 2010 How To Be A Green Leader You can be a green leader at work and help save the planet and money for your business, by following these practices and instilling these habits with your employees: Photocopiers: Use the "standby" button on your copiers and that will lighten your energy load by 70 percent.

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How To Be An Open Leader

Eric Jacobsen Blog

Wednesday, June 2, 2010 How To Be An Open Leader Charlene Li, the author of the best-seller book, Groundswell , was kind enough to send me an advance copy of her newest book, Open Leadership , which she released for sale on May 24. How To Improve Customer Service With The Telephone.

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5 Open-Ended Questions To Ask Your Customers

Eric Jacobsen Blog

Friday, November 12, 2010 5 Open-Ended Questions To Ask Your Customers I really like author Paul R. Timms advice to stop asking your customers the "typical" questions and instead ask them open-ended questions. These open-ended questions will let your customers really express their ideas, opinions and needs.

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Top Five Factors That Drive Employee Loyalty

Eric Jacobsen Blog

Employee pay often is not the most important driver for employee retention. To learn more about employee retention and the reasons employees decide to leave an organization, read Overland Park, KS author Leigh Branhams book, The 7 Hidden Reasons Employees Leave. In fourth place is an organizations financial stability.

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What To Think About For Next Year

Eric Jacobsen Blog

5 Open-Ended Questions To Ask Your Customers How To Produce An Effective Company Blog Leadership Tips From Good Boss, Bad Boss How To Write A Business Plan In About One Hour ▼ October (11) How To Write Your Company's Core Values How To Be A Green Leader Key Interviewing Questions To Ask To Identify Lead.

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Are You Doing All You Can To Retain Your Employees?

Eric Jacobsen Blog

Business leaders can read Overland Park, KS’s Leigh Branham’s books: • The 7 Hidden Reasons Employees Leave • Re-Engage to learn more about why employees leave their workplaces (including non-financial reasons), and what leaders can do to boost employee retention. Both are excellent books.