Nonprofit Tech for Good

FEBRUARY 22, 2021

By Emily Friedrichs of Elevation – a digital agency that s pecializes in Google Ad Grant management and exclusively serves nonprofit’s digital marketing and design needs. This is where Google Ad Grants — if used correctly — can be an invaluable boost for your online presence. Hiring and Program Outreach Through the Google Grant.

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Nonprofit Tech for Good

JULY 18, 2023

Thankfully, the Google Ad Grants Program offers access to $10,000 USD of in-kind advertising every month to qualified nonprofits, and in this free webinar , you’ll learn how to implement a Google Ads strategy at your nonprofit.

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Nonprofit Tech for Good

DECEMBER 27, 2024

Budget website hosting also guarantees slow load times which is detrimental to your nonprofit’s search engine optimization (SEO) and a poor user experience for your donors and supporters.

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sgEngage

JANUARY 23, 2025

The Google Ad Grants program, which started in 2003, is a transformative tool that offers nonprofits worldwide $10,000 per month for free to promote their missions and connect with target audiences. What Is the Google Ad Grants Program? Campaigns must maintain a minimum 5% click-through rate (CTR).

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Nonprofit Tech for Good

JANUARY 7, 2024

a Google-certified digital marketing agency focused on the Google Ad Grants Program and recommended 600+ clients. Google Ad Grants is a program that offers a unique opportunity for nonprofits to harness the power of Google Ads, providing them with up to $10,000 per month in free advertising credits.

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Nonprofit Tech for Good

SEPTEMBER 17, 2023

After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page). According to Wordstream , in 2023, the average Google Ads CTR for the advocacy industry is 4.41%. Below Keywords, click “Search terms.”

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Nonprofit Tech for Good

DECEMBER 6, 2018

1) You can get $10k per month in free advertising from Google. Google Ad Grants is an in-kind programme that gives non-profits free access to Google business tools, and incredibly, $10,000 per month in free advertising on their Google Ads platform. 3) Google Ads are a hugely effective digital marketing channel.

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Engadget

MARCH 13, 2025

After being one of the first companies to roll out a Deep Research feature at the end of last year, Google is now making that same tool available to everyone. Compared to say Google's new AI Mode , Deep Research works slower than your typical chatbot, and that's by design. Google, however, has been ahead of the curve.

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Mashable Tech

APRIL 17, 2025

Google Gemini 2.5 Flash model is also available on Google AI Studio and Vertex AI with controls for developers to manually turn off its reasoning compute and budget the amount of compute applied to tasks, therefore having more control over the amount of tokens they spend. The Gemini 2.5 The Gemini 2.5 Flash is part of the Gemini 2.5

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TechSpot

JANUARY 21, 2025

Google recently confirmed that JavaScript is now required for users to submit queries to its web search service. Read Entire Article

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Nonprofit Tech for Good

OCTOBER 18, 2024

Your nonprofit is eligible for $120,000 worth of Google search ads each year—are you using it to its full potential? Glued Network’s white paper, Full Utilization: How Nonprofits Can Make the Most of Google Ad Grant , will give you the tools and insights you need to achieve better results and expand your mission.

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NonProfit PRO

MAY 9, 2023

Google Ad Grants for Nonprofits is a program that allows registered 501(c)(3) nonprofits up to $10,000 per month to spend on Google search advertising. Let’s learn how to register for Google Ad Grants and pick apart the biggest misconception about the program.

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TechCrunch

SEPTEMBER 21, 2023

TikTok is testing a new feature that integrates Google Search into its own in-app search results. The test, spotted by app researcher Radu Oncescu, shows a small box midway down TikTok’s search page that invites users to search for the same terms on Google.

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TechCrunch

NOVEMBER 28, 2023

Research delving into a less visible component of Google’s search ads business — a network of third party sites called Google Search Partners (also known as the GSP network or SPN) — has documented scores of instances of Google search ads being served on non-Google websites that the media buyers paying for the marketing campaigns (..)

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Nonprofit Tech for Good

JULY 9, 2023

She shares fundraising resources and guides on Karma Campaigns and offers Google Analytics and Google Ads , Facebook Ads , and lead generation services. Google Analytics 4 (GA4) presents some exciting new opportunities. Setting up conversion tracking is also essential for nonprofits to maximise their Google Ad Grant.

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Engadget

MARCH 25, 2025

Google has the pedal to the metal on its AI development. As with any new AI launch, Google is touting a strong performance on LMArena for Gemini 2.5, It's a different approach than Google took with the Gemini 2.0 " Google had only just started rolling out Gemini 2.0 The first model in this series is Gemini 2.5

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Nonprofit Tech for Good

MARCH 29, 2021

SEO (search engine optimization) refers to the process that makes it easier to help users find your website with a quick internet search. The better your SEO, the higher your website will appear in, say, Google’s search results, which means more visibility and more traffic to your website. 3) Leverage Your Networks.

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The NonProfit Times

DECEMBER 9, 2024

Sponsored White Paper By Adva Priso Chief Strategy Officer Moore Digital Organic web traffic from search could be halved by 2028, with a massive impact on nonprofit marketers, according to research and strategy firm Gartner. This year, almost 60% of Google searches ended this way. In short, there was a time before Google.

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TechSpot

OCTOBER 18, 2023

Colorado, Denver police executed a search warrant that required Google to provide the IP addresses of anyone who had searched for the address of a home within the previous 15 days of it being set on fire. In the case of Seymour v. The attack killed five Senegalese immigrants, including. Read Entire Article

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TechSpot

JUNE 1, 2024

Google has outlined some tweaks planned for the search engine's new AI Overviews, which immediately faced online ridicule following its launch. Despite inherent problems with generative AI that tech giants have yet to fix, Google intends to stay the course with AI-powered search results. Read Entire Article

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TechSpot

MAY 18, 2024

If you share my feelings, we have a few ways that you can avoid Google's terrible AI search summaries. They are not foolproof or as ideal as just switching it off (as Google would have you believe), but they can at least get you straight results without the AI BS. Read Entire Article

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Ars Technica

MARCH 5, 2025

AI Mode could be the future of Google, but it's currently just an experiment. Google has become so integral to online navigation that its name became

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NonProfit PRO

MAY 28, 2021

Raise awareness, attract donors, and recruit new volunteers using Google search ads. Each qualifying nonprofit has access to up to $10,000 per month in search ads on Google, ensuring your message is seen by the people you are trying to reach.

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TechSpot

JANUARY 19, 2024

With the DMA all set to come into effect in March 2024, Google is making a series of changes to some of its most popular products, including Search and Android. One of the most notable consumer-facing changes will see the company adding "dedicated units" within its search results whenever EU. Read Entire Article

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NonProfit PRO

JUNE 9, 2021

In our requests for what people want to learn, one of the topics that rose to the top was Google Ads. One of the things our marketing team is always looking to understand is what nonprofits need. This article will lay out some of the fundamentals discussed in a recent webinar on the topic.

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VentureBeat

APRIL 15, 2025

Anthropic launched major upgrades to its Claude AI assistant today, introducing an autonomous research capability and Google Workspace integration that transform the AI into what the company calls a true virtual collaborator for enterprise users. The expansion directly challenges OpenAI and

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TechSpot

SEPTEMBER 22, 2023

Google recently released a new improvement for its ubiquitous web search service as a "helpful content update," which is designed to improve the service classifier. As explained on their Search Central blog, the new helpful content system generates a signal used by Google's automated ranking systems to better ensure search.

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TechSpot

DECEMBER 25, 2024

Google is proposing to modify its agreements with Apple and other partners regarding default search engine settings on new devices. ruling that found the tech giant unlawfully dominating the online search market. This comes in response to a recent U.S. Read Entire Article

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Nonprofit Tech for Good

MAY 14, 2023

Bing ‘s market share compared to Google Search is small, but that could change in the near future. A lawsuit against Google is moving through the federal courts alleging that Google has monopolized the online advertising market by acquiring its competitors and forcing businesses and nonprofits to use its products and services.

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TechSpot

AUGUST 6, 2024

A US judge has ruled that Google's massive payments to various tech companies in exchange for favoring its search engine constitute an illegal monopoly. The company was determined to have exploited its market dominance to gain an unfair advantage over the competition. Read Entire Article

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TechSpot

NOVEMBER 13, 2023

The report comes from StatCounter, which suggests Bing remains the second-most popular search engine with a 6.89 The situation is even more skewed globally, with Google commanding a 91.55 percent market share, while Yahoo, DuckDuckGo, Yandex, and AOL languish at the bottom. percent market share in October 2023, while Bing.

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Fast Company Tech

APRIL 19, 2025

Google Maps who? It even finds routes Google Maps missesthats the main point. You can actually book your travel through Rome2Rio, too, but Ive always just used it as a search engine and a starting point for my travel planning. You’ll be the first to find all sorts of simple tech treasures!

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TechSpot

JANUARY 6, 2025

Microsoft recently introduced another tactic in its ongoing efforts to encourage users to choose Bing over Google. The Redmond-based corporation seems acutely aware that many users search for "Google" on Bing, and it has devised a strategy to capitalize on this behavior, setting up what can only be described as.

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TechSpot

FEBRUARY 16, 2024

The news comes from The Information, which claims the new tool will be partially based on Microsoft's Bing search engine but will otherwise be similar to Google. While OpenAI hasn't yet confirmed the report, the company has been expanding ChatGPT's web browsing abilities to offer users a more contextual and. Read Entire Article

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TechSpot

APRIL 17, 2023

Back in March, Samsung shocked Google employees when the Korean giant said it was considering switching its devices' default search engine to Bing, writes the New York Times. Read Entire Article

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TechSpot

MARCH 26, 2024

Google started rolling out its Search Generative Experience (SGE) earlier this month. The company boasts that the feature allows users to ask complex and more descriptive questions, with the generative AI providing text summaries of sites and recommendations related to a user's search. Read Entire Article

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Nonprofit Tech for Good

JANUARY 3, 2021

Google uses page speed to rank search results, and slow loading times can decrease your search result rank. 3) Optimize for Search Engines. Search engine optimization (SEO) is increasingly important for website credibility and traffic. When your nonprofit appears in searches, are you sure the results are accurate?

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