Donation Form A/B Test: Single-Page or Multi-Page?
sgEngage
OCTOBER 29, 2021
When nonprofit customers ask us what donation form designs are most successful, we always recommend testing. We recently designed and tested two new donation forms for Fidelco Guide Dogs. We used Google Optimize to run the A/B test to compare the single-page form with the multi-page form. Single-page form screenshot.
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