Nonprofit Tech for Good

DECEMBER 12, 2011

are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment). Define Your Goals and Objectives. Take an hour or two and write down five to ten goals and objectives. To secure new volunteers?

Social Media 244

Social Media Media Social Organization 244

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Keep them brief, include a quote or two from the person being highlighted, and definitely add his picture. Nonprofit Tech 2.0

Content 276

Content Ideas Nonprofit Social Media 276

Association Analytics

SEPTEMBER 27, 2023

Provide a Benefit Analysis ROI in Focus: While emotional appeals are powerful, it’s also crucial to underscore the tangible benefits. While proving ROI on analytics (and other systems, e.g. your AMS) can be difficult, a benefit analysis provides directional ROI on the key areas that you and your association care about.

Analytics 169

Analytics ROI Associations Analysis 169

NTEN

OCTOBER 24, 2012

Whether the initiative is purchasing smart phones for staff or replacing your accounting system, measuring the Return on Investment (ROI) should be a key aspect of your decision. While "measuring ROI" may seem like a daunting task, it can be broken down into a few simple steps which are feasible for projects of all sizes.

ROI 75

ROI Measure Project Technology 75

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2009

Flickr Photo by Cursed Thing Last year at this time, I was in Austin, TX doing a keynote workshop for Legal Services Corporation on the ROI of Nonprofit Technology. I still think these are components are essential and should be applied to looking at the ROI (Results on Insight) for nonprofits and social media. Do you agree?

ROI 66

ROI Results Community Online 66

Nonprofit Tech for Good

JUNE 13, 2013

November and December are the highest months and thus you will have to compare November 2013 to November to 2014, for example, to get the full picture of your fundraising success. On the far right hand column, plot your annual goals based on the first month’s metrics. At the end of each year, revise your metrics and your goals.

Mobile 189

Mobile Track Media Fundraising 189

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. If your nonprofit is launching a new program or campaign, definitely write a blog post to share the news and summarize the new program or campaign’s goals. offers a 90-minute webinar on blogging on WordPress. Provide Organizational Updates.

Ideas 261

Ideas Content Nonprofit Interview 261

Bloomerang

JANUARY 3, 2022

I hope that you smashed your goals and are currently basking in the glow of knowing that you’ll be making an even bigger impact in 2022. . Taking stock of how your results compare to your campaign’s goals is the best way to set yourself up for future success. . So, ask yourself : What was your original fundraising goal?

Evaluation 132

Evaluation Metrics Campaign Fundraising 132

.orgSource

APRIL 1, 2024

Align Strategy and Marketing Align strategic goals with marketing initiatives , and ensure that all teams understand their role and responsibility to deliver results.orgSource Vice President Marketing Communications, Jane Pearson, offers this advice: “The marketing department is not just an external brand ambassador. Take a lesson from QVC.

Trend 221

Trend Influence Social Media Associations 221

Amy Sample Ward

AUGUST 18, 2009

Goals & Objectives. Evaluate your goals and objectives, as an organization. You will not be able to identify tools and engagement methods for your organization online without knowing the bigger picture and without knowing it in concrete goals that will let you build and work towards them. What are they using now?

Social Media 190

Social Media Strategy Media Social 190

Byte Technology

JANUARY 14, 2022

The results gave us a clear picture of the benefit of both Brand Awareness and Promotional Broadcast campaigns for Flourish. We used their business plan and goals to create a Strategic Marketing Plan. Jackie Tewes, the owner of Flourish Medical + Wellness, requested a Byte Marketing Analysis.

Marketing 243

Marketing Broadcast Campaign Awareness 243

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

Finding the ROI. One reason for the disconnect between stated belief in video and video budgets has been the lack of hard data about the return on investment (ROI). It’s no surprise that a tactic with a cost is high and unclear ROI gets minimal resources. Video is cool, but it is also expensive (in time and money).

Communication 139

Communication Video Strategy Nonprofit 139

sgEngage

DECEMBER 4, 2024

Put simply, change management is making sure that the human element is always in the picture as new initiatives are put into play. What questions do they have? Managing change is key to the return on investment for any initiative because if the staff doesn’t adopt the change, then the ROI is zero. What don’t they know?

Change Management 98

Change Management Adopt Change Management 98

Gyrus

MARCH 20, 2024

Best Practices to Improve Your Training ROI GyrusAim LMS GyrusAim LMS - In today’s fast-paced business environment, investing in employee training is crucial for maintaining a competitive edge. However, simply providing training is not enough; you must ensure that your training programs yield a high return on investment (ROI).

ROI 52

ROI Train Training Practice 52

Gyrus

MARCH 20, 2024

Best Practices to Improve Your Training ROI GyrusAim LMS GyrusAim LMS - In today’s fast-paced business environment, investing in employee training is crucial for maintaining a competitive edge. However, simply providing training is not enough; you must ensure that your training programs yield a high return on investment (ROI).

ROI 52

ROI Train Training Practice 52

Gyrus

MARCH 20, 2024

Best Practices to Improve Your Training ROI Gyrus Systems Gyrus Systems - Best Online Learning Management Systems ROI Matters All businesses want a positive return on their investments, and training is no exception. Adopting these tech-based methods as the core of LMS will help generate better training ROI.

ROI 52

ROI Train Training Practice 52

Bloomerang

JUNE 21, 2022

While there are several answers to this question, getting a return on your investment (ROI) really starts with two key things: new donor retention and second gift conversions. You start by focusing on your end goal and asking yourself, “Am I bringing in the donors of my dreams? So, how do you set a second gift strategy?

Donor 122

Donor Strategy Create Gift 122

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 18, 2012

We’ve all heard the phrase, “a picture is worth 1,000 words.” And if you need to make the ROI argument on why you are spending time and resources on creating visuals, here’s a list of the tangible and intangible benefits of adding infographics to your marketing and reporting mix. 1: What is an infographic?

Measure 137

Measure Blended Chapter Picture 137

The Modern Nonprofit

FEBRUARY 15, 2022

In this resource, we’ll guide you through how to holistically evaluate ROI, including direct and indirect costs and savings, how long it will take to get a return, and tying it all back to the goals of your team to make a powerful case for change. What are each of their personal aims, goals, values? Is it to serve more people?

Project 98

Project Guide Tech ROI 98

sgEngage

MARCH 15, 2024

The goal is then to turn those data insights into actionable tasks. If you are not sure which metrics are essential or how to convert your data into something stakeholders can grasp and absorb, start simply by setting clear goals. Your team can decide which data points and KPIs matter most to your strategy and your mission.

Measure 114

Measure Help Analysis Metrics 114

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Wordle of Words Participants Use To Define ROI Yesterday I taught the fifth and final webinar as part of NTEN/TechSoup Global Webinar Series: Social Media and Storytelling. I'll need to tweak the "Y" access because gathering insight is a continuous process and there are elements of listen, learn, and adapt in a traditional ROI process.

ROI 50

ROI Social Media Reflection Question 50

sgEngage

JULY 22, 2024

Each piece of your revenue pie needs to be well managed, clearly forecasted, and carefully monitored for ROI. You also need to calculate the ROI of each program and revenue source. Ready to have these ROI conversations with your team but don’t know where to start? And you need a plan B and C for each one.

Arts 96

Arts Culture Stream Management 96

Association Analytics

FEBRUARY 14, 2022

These will support your business case by aligning with your goals: Consistent, trusted data with standard interactive reports using a common language that employees throughout your organization easily understand – all in a secure data warehouse. Paint a picture that your audience will recognize themselves in. Take action!

Analytics 169

Analytics Associations Data Case Study 169

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

He discusses a way of seeing both the big strategic picture and the smaller immediate tactics. This concept can be applied to effective social media — having social media be both strategic, laddering up to your program or communication goals as well as using the tools effectively.

Social Media 118

Social Media Media Social Nonprofit 118

Allegiance Group

JANUARY 8, 2025

This leads to increased loyalty, greater satisfaction, and a better ROI, especially compared to acquiring new donors. Their goals were to identify and refine more strategic new donor journeys to drive stronger retention, earlier upgrades, and increase the number of donors giving $1k+ annually. Need help understanding your donors?

Map 52

Map Donor Experiment Team 52

Get Fully Funded

SEPTEMBER 13, 2022

Set a Goal. STEP 1: SET A GOAL Planning a fundraiser without a goal is like trying to drive to a new destination without directions. You get the picture. How in the world are you going to be successful if you have no goal? How in the world are you going to be successful if you have no goal? Plan it Out.

Fundraising 111

Fundraising Nonprofit Volunteer Goal 111

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2012

Promoted Posts are pictures, links, videos, or text that administrators can pay to appear on more Facebook users’ news feeds. First Thing First: What’s our Goal? We wanted to see whether or not Promoted Posts help us reach our goals on Facebook. One way to explain our Facebook strategy is the social funnel.

Facebook 123

Facebook Experiment Question Donation 123

ASU Lodestar Center

OCTOBER 31, 2012

The goal is to attract people to your cause based on the relevance of the information you offer your specific target audience. In some cases, a picture can be used to evoke a strong emotion that will encourage people to help. The ROI from inbound marketing will far surpass ROI created by outbound marketing efforts.

Marketing 83

Marketing Organization Effective Nonprofit 83

NonProfit Hub

FEBRUARY 12, 2014

If you calculated your ROI on your latest fundraising event, how would you fare? Let’s focus instead on how to up your ROI on your next event and really make it count, getting the most out of your investment as possible. Be Clear About Your Goal for the Fundraising Event. Make your goals reasonable and reachable.

Fundraising 77

Fundraising Hosting ROI Donor 77

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Keep them brief, include a quote or two from the person being highlighted, and definitely add his picture. Nonprofit Tech 2.0

Content 125

Content Ideas Nonprofit Social Media 125

NonProfit Hub

JANUARY 28, 2021

For a nonprofit organization, the primary goal for sending an email is to grab donors’ attention, and if that’s true for you, too, segmenting should be the first thing you should work upon. This will damage your organization’s name and strain your digital marketing budgets due to lower ROI from such emails. . Poor segmentation.

email 88

email Marketing Nonprofit Spam 88

NonProfit Hub

FEBRUARY 18, 2021

As we look ahead at your 2021 fundraising goals, consider this. Your goal is to always be increasing your DLV as that means you are retaining more donors and/or getting more donations per donor. Return on Investment (ROI) . ROI and CRD help measure how efficiently your investments (aka fundraising expenses) lead to funds raised.

Metrics 87

Metrics Fundraising Retention ROI 87

CauseVox

DECEMBER 8, 2023

Think of it as your roadmap to success, guiding your organization not only in compensating for any lost funds but also in meeting your current goals and reaching your long-term destination. To kickstart the planning process, define specific and measurable goals aligned with your organization’s mission.

Develop 93

Develop Nonprofit Donor Calendar 93

sgEngage

DECEMBER 20, 2023

With these two numbers, you can identify the ROI for each channel. Tip 2: Review your upcoming funding requests, fundraising goals, and grant applications to make sure you are including an appropriate allocation for your indirect costs. Make adjustments based on your goals for the new year. Watch an on-demand product tour today.

Foundation 104

Foundation Build Nonprofit Grant 104

sgEngage

JANUARY 19, 2023

With these two numbers, you can identify the ROI for each channel. Tip 2: Review your upcoming funding requests, fundraising goals, and grant applications to make sure you are including an appropriate allocation for your indirect costs. Make adjustments based on your goals for the new year. Watch an on-demand product tour today.

Foundation 103

Foundation Nonprofit Build Tips 103

NonProfit Hub

MAY 17, 2021

Whether it was Tammy Charles pushing us to build powerful corporate partnerships or Bill McKendry providing a detailed list of ways our organizations could make a leap forward, we all left feeling inspired to crush our goals in 2021. ” Peter Ross | How to Measure the ROI of Your Marketing Strategies.

Causes 77

Causes Time ROI Influence 77

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 22, 2011

A few things were common to both: no one (even those who were successful) had a clear picture of why they were succeeding, how to sustain the good results, or how their efforts and results compared with others’. Questions of measurement, ROI, and how to set goals and define success were plaguing everyone.

Social Media 112

Social Media Arts Studies Results 112