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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

Every nonprofit has the goal of extending their impact as far as they can by helping as many people as possible. While there are many things vying for your attention, when it comes to digital growth there are only five critical metrics you should look at to help you get the most out of your budget and drive long-term sustainable growth.

Metrics 289
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How to Use Data to Support your Strategic Goals

Association Analytics

The start of a new year is a time many organizations revisit their strategic goals to make sure their teams’ initiatives for the year are aligned with those goals. Identify the key metrics you’ll use to measure your goals. Most likely, you’ll have more than one metric for each goal.

Goal 169
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[FREE WEBINAR] How Nonprofits Can Leverage Social Media Data & Analytics to Attract New Donors

Nonprofit Tech for Good

When you align your organization’s goals with the right social media strategies, you’ll start to see instant results! In this session, I’ll guide you through a DIY Social Media Audit to leverage your online data to attract new donors or accomplish any goal! What social media metrics matter for your nonprofit.

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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . If each organization tries to run an ad on the same keyword, the ad for the nonprofit with conversion tracking setup will likely appear higher on the Google search results page. . What is Conversion Tracking?

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

For social media content, focus on metrics like likes, shares, comments, click-through rates, and follower growth. Here is how to do it: Set Clear Goals : Establish specific, measurable, and achievable goals for your social media campaigns. In influencer campaigns, measure reach and impressions.

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Use These 11 Metrics To Evaluate Your End-Of-Year Fundraising Campaign

Bloomerang

I hope that you smashed your goals and are currently basking in the glow of knowing that you’ll be making an even bigger impact in 2022. . In this post, I’ll walk you through why that’s important and what metrics you should measure. . In this post, I’ll walk you through why that’s important and what metrics you should measure. .

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Top Ten Data Challenges (And Solutions) for Associations

Association Analytics

8: Your Organization Doesn’t Have KPIs and Metrics Challenge : Without key performance indicators (KPIs) or metrics, your organization is missing out on vital information about your members. Set up your KPI and metrics! For example, include any details on how that KPI may impact other projects or results.