Giving and Relationship - Nonprofit Technology

When and How to Follow Up With Giving Tuesday Donors

Nonprofit Tech for Good

NOVEMBER 21, 2020

Did you know that 63% of Giving Tuesday donors only give on Giving Tuesday ? What if you could convert those one-time donors into engaged supporters that give again? That process begins on Welcome Wednesday, the day after Giving Tuesday. Subject line: Giving Tuesday was a success, thanks to YOU!

Donor

Donor Giving Template email

The Case for Ending Giving Tuesday

NonProfit PRO

JANUARY 31, 2023

For this reason, Giving Tuesday has become ineffective. Here is how organizations can position themselves to encourage donors to give year-round. As the demographics shift, younger generations require more personal and causal connections for their philanthropy.

Giving

Giving Demographics Philanthropy Generation

Boost Your Giving Season: 6 Ways to Deepen Corporate Partnerships

NonProfit PRO

AUGUST 22, 2024

Here are six key ways to engage corporate relationships for giving season. Corporate partnerships are essential for nonprofits.

Giving

Giving Relationship Nonprofit

Thursday Thoughts: thawing your supporter relationships for spring stewardship

EveryAction

MARCH 22, 2023

It’s important to avoid freezing out donors after the year-end season passes, so what are some strategies and tactics nonprofits can use to thaw their relationships with supporters and meet their spring stewardship goals? Ask about their reason for giving and their communication preferences. Here’s what two of our partners said.

Relationship

Relationship Support Charlotte Retention

How to Scale Recurring Giving for Sustainable Growth

Speaker: Tim Sarrantonio, Director of Corporate Brand

Is your organization ready to build a recurring giving program that not only sustains but also propels your mission forward? 🚀 In this new webinar with industry visionary Tim Sarrantonio, we’ll guide you through the critical steps to establishing and scaling a successful recurring giving program.

Giving

Understanding the Psychology of Why Donors Give to Nonprofits

Nonprofit Tech for Good

AUGUST 14, 2022

Are you acknowledging those differences in the way you build relationships with these supporters? Why is the Psychology of Giving Important? What has Research Shown About Why Donors Give? The Millennial Impact Project studied why donors across generations start giving. How Can you Encourage Your Donors to Give?

Donor

Donor Giving Method Nonprofit

Encourage Donors to Give More Through Layering

NonProfit PRO

JUNE 3, 2021

If you can build trust, plus expand a personal relationship with a donor while also having the knowledge of their gift capacity and areas of interest, a possible layering can occur. In my context of layering, it is securing a major gift or pledge in one area while asking them for a second gift or pledge in another or same area.

Donor

Donor Pledge Giving Gift

4 Reasons Why Donors Don’t Give

NonProfit PRO

APRIL 4, 2022

If a donor doesn't give, your organization can't adequately serve its mission. One of the most crucial parts of nonprofit fundraising is finding donors. But creating a potential donor portfolio isn't always easy.

Donor

Donor Giving Fundraising Create

Donor Giving Increases Dramatically With the Right Donor Offer

NonProfit PRO

FEBRUARY 6, 2023

Oftentimes, donors are not giving what they could because you are not presenting them with a donor offer that motivates them to give more. Here’s the reason why.

Donor

Donor Giving Relationship Analytics

How To Cultivate Community Affinity Throughout The Generosity Journey

Speaker: Tim Sarrantonio, Director of Corporate Brand

This session will dive into how to create rich generosity experiences that foster long-lasting relationships. You’ll walk away with actionable insights to redefine how you engage with your supporters—emphasizing trust, engagement, and community over transactional giving models.

Community

5 Ways to Get Your Donors Excited Again to Give

NonProfit PRO

DECEMBER 5, 2022

Today's giving climate is more competitive than ever. So, it's up to you to give your donors a reason to choose your nonprofit over another one. Here are some great tips on how to get your donors excited about giving again.

Donor

Donor Giving Tips Nonprofit

Why Donor Retention Is Critical to a Successful Year-End Giving Strategy

NonProfit PRO

OCTOBER 17, 2023

Regardless, before you make that move, it is crucial to have a clear plan for nurturing these relationships for retention. Perhaps you're considering reaching out to new leads or revisiting past donors.

Retention

Retention Donor Giving Strategy

What Are Donors’ Reasons for Giving?

NonProfit PRO

APRIL 15, 2022

I seek to generate a basis for giving from each donor’s perspective. Through those stories, you can learn a great deal. You must listen to gain a strategy for a solicitation approach over time. .

Giving

Giving Donor Generation Story

Why Your Donor Will Give Again

NonProfit PRO

JULY 19, 2021

“I don’t understand why the donor stopped giving,” the major gift officer (MGO) said. They seemed so interested in what I had proposed last year. They gave and they have been silent ever since.” Stop and analyze each part of this statement.

Donor

Donor Giving Proposal Gift

3 Reasons Why Nonprofits Are Overlooking Planned Giving Opportunities

NonProfit PRO

MARCH 23, 2022

Planned giving is traditionally based on two data points: the donor’s age (55 and older) and capacity (more than $1 million). However, Giving DNA’s Dawn Galasso cited those as the “most terrible predictors of planned giving” from a data perspective.

Giving

Giving Data Nonprofit Relationship

A Social Fundraising Evolution: Content Creators Influence Giving Behaviors

NonProfit PRO

JUNE 30, 2022

Applying traditional cultivation and coaching methods via in-channel conversations, nonprofits are raising revenue, driving repeat action, and nurturing relationships with new supporters. There are new ways to engage supporters using Facebook and Instagram messenger, where supporters never leave the platform.

Content

Content Influence Giving Method

Leadership’s Biggest Perk—Giving Others a Boost

.orgSource

DECEMBER 4, 2023

Often, these relationships develop informally. Be Intentional What can we do to facilitate more deliberate mentoring relationships? Acknowledge Diversity In a heterogeneous workforce, a good way to support relationship building is to begin with diversity training. Most CEOs are lucky enough to have a mentor or two in their past.

Mentoring

Mentoring Giving Associations Leadership

Generosity Ops: Structuring Your Organization to Accelerate Giving

NonProfit PRO

JULY 11, 2024

Implementing generosity ops can deepen your understanding of donors, save time, and dramatically increase giving. Here's how to get started.

Structure

Structure Giving Organization Donor

How a Planned Giving Program Can Increase Fundraising Now

NonProfit PRO

JANUARY 14, 2022

Most nonprofit leaders are reluctant to start a planned giving program because they don’t see the immediate value. The thinking is, “Why should I create a program that won’t benefit the organization for another 10 to 15 years?” But, hold on. That actually isn’t true. .

Program

Program Giving Fundraising Benefit

The Art & Science of Building Long-Term Donor Relationships through Recurring Gifts

NonProfit PRO

MARCH 2, 2023

It's simple: encourage your donors to automate their giving. Savvy nonprofits have long known the power of small, recurring donations. People still have a burning desire to support causes they care about. So what's the key to unlocking their generosity?

Relationship

Relationship Donor Arts Gift

4 Keys to Grow Your Corporate Giving Program

NonProfit PRO

JUNE 8, 2023

Here are four keys to develop and grow your corporate giving program. Corporate partnerships can have a big impact on a nonprofit organization’s fundraising efforts, In fact, NonProfit PRO found in a recent survey that 22% of nonprofits cited their top priority for 2023 as engaging in more corporate partnerships.

Program

Program Giving Survey Impact

What Will Giving Look Like This Year?

NonProfit PRO

JULY 19, 2023

If you’re worried about the latest trends in giving, you’re not alone. That’s why I was interested to hear about some recent research done by Charity Navigator, which found that 80% of people surveyed said they’d be donating to the nonprofits they care about this year.

Giving

Giving Trend Survey Charity

Elevating your major gifts and planned giving with data-driven decision-making

EveryAction

AUGUST 29, 2023

In your fundraising constituent relationship management (CRM) platform, the donations received and the goals you set for your campaign can seem abstract, but your fundraising successes and setbacks will have a major impact on the communities, causes, and people you serve. Here, Bethany could have more capacity to give.

Data

Data Gift Giving Children

3 Tips to Help Your Donors Become Smart About Philanthropic Giving

NonProfit PRO

APRIL 6, 2023

Philanthropic giving is a crucial part of society. It enables individuals, nonprofits, and corporations to invest in causes and initiatives that can help create a better world. But now, we’re in the midst of the artificial intelligence revolution. And it's going to change philanthropy fundamentally.

Giving

Giving Help Donor Tips

[Free Webinar] The Giving Tuesday Cheat Sheet for Nonprofits

Nonprofit Tech for Good

AUGUST 25, 2022

Last year, 35 million people and 80 countries participated in Giving Tuesday, and these numbers are steadily increasing each year. When the big day is over, more than one-third of annual giving happens in December alone. Phase 2: How to Create & Schedule Your Giving Tuesday Communications.

Free

Free Phase Giving Retention

Where the Money Is? — and Why That Matters for Nonprofits

NonProfit PRO

MAY 18, 2022

Proponents of the business of philanthropy should heed this simple wisdom and cultivate relationships with the wealthiest prospects — those with the most capacity to give. Back in the 1950s, when a reporter asked the notorious Willie Sutton why he robbed banks, he supposedly responded, “That’s where the money is.”

Money

Money Philanthropy Relationship Report

3 Benefits of Online Reviews for Your Nonprofit — and How to Encourage Donors to Give Them

NonProfit PRO

OCTOBER 3, 2023

Online reviews have the power to position your nonprofit as a trustworthy and reliable organization, helping you attract more donors and influence their giving habits. Here are three benefits of getting reviews for your nonprofit — plus how to ask your donor base for them.

Review

Review Benefit Donor Online

The Power of Giving Thanks

NonProfit PRO

NOVEMBER 30, 2022

Getting good at saying “thank you,” and doing so regularly and meaningfully is something every nonprofit must do. This simple act is the key to retaining supporters, and retention is crucial to the financial health of charitable organizations.

Giving

Giving Retention Support Organization

Text donor love to boost your end-of-year giving

EveryAction

OCTOBER 26, 2022

Yes, it is possible to do text-to-give campaigns, but I’m not talking about that: I’m talking about donor stewardship. This represented a 67% increase in giving! Knowing their gift made an impact is what motivates your donors to give again! It is the 21st-century version of a phone call. What should you text your donors?

Donor

Donor Giving Gift Photo

10 Fundraising Strategies to Adapt to Philanthropic Giving Trends

NonProfit PRO

JULY 3, 2024

With reports of fewer donors and dollars, here are 10 strategies you can employ now to boost your fundraising success.

Strategy

Strategy Trend Fundraising Giving

ChatGPT & Google Gemini Identify Four Essentials for Successful Nonprofit Giving Campaigns

Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

Campaign

Campaign Google Giving Nonprofit

Philanthropy Facilitators Make It Easy for People to Give

NonProfit PRO

MAY 28, 2024

When you don’t make it easy for donors to choose to support your charity, they'll choose not to. Here's how to encourage their support.

Facilitation

Facilitation Philanthropy People Giving

6 smart fundraising strategies to drive major giving success

EveryAction

AUGUST 3, 2023

from our friends at Double the Donation Major giving strategies play a major role in many nonprofit organizations’ fundraising success. In this guide, we’ll explore six smart strategies to drive major giving success for large nonprofits: Enlist prospect research to identify major donor prospects. Consider hosting a capital campaign.

Giving

Giving Strategy Fundraising Gift

5 Ways to Build a Digital Community that will Transform Your Nonprofit

Nonprofit Tech for Good

NOVEMBER 10, 2024

Advocates may not always be able to give in-person time or money, but they help spread awareness and strengthen the cause through their online engagements. Both inbound and outbound engagement play a critical role in fostering relationships and expanding an organization’s online presence. Prioritize authenticity over perfection.

Digital

Digital Community Build Social Media

How to Show Donors the Impact of Their Donations to Your Nonprofit

Nonprofit Tech for Good

APRIL 21, 2022

A major motivator for generous giving to nonprofit organizations is contributing to a solution and changing something for the better. According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. 2) Give social media shoutouts.

Donation

Donation Impact Donor Social Media

What Is a Donor Offer and How It Motivates Your Donor to Give

NonProfit PRO

JULY 17, 2023

Here is a rundown of what an offer is and how it motivates people to give. Aside from your donors themselves (which is to say, your direct mail or email list), the offer is the single most important part of your appeal by far.

Donor

Donor Giving Mail email

5 Ways to Give Your Nonprofit’s Email Newsletter a Makeover

NonProfit PRO

SEPTEMBER 21, 2023

When marketers think of their email newsletters, they may be placing too much emphasis on “news” and not enough on the “letter” aspect, and Ann Handley, chief content officer at MarketingProfs, sees this as an opportunity. Here are five email newsletter makeover tips that she shared.

Newsletter

Newsletter email Giving News

6 Tips on How to Use Social Media to Acquire New Donor Prospects

Nonprofit Tech for Good

OCTOBER 22, 2020

In this age of Google Ad Grants and inexpensive Facebook, Instagram, and Twitter targeted advertising, one can drive traffic from what is a primary relationship-building platform to an organization’s website or to a lead or landing page. Social media sites are for relationship building.

Social Media

Social Media Donor Media Social

5 Ways Nonprofits Can Diversify Funding in 2023

Nonprofit Tech for Good

DECEMBER 9, 2022

Let’s dive into five ways that nonprofits can diversify funding in 2023: Monthly Giving and Pledges. Email Marketing and Customized Giving. 1) Monthly Giving and Pledges. There are two types of recurring giving: Monthly Giving Programs and Donation Pledges. What is a Monthly Giving Program? Major Gifts.

Fund

Fund Pledge Nonprofit Gift

[DATA] The 10 Most Effective Digital Marketing & Fundraising Tools

Nonprofit Tech for Good

OCTOBER 22, 2021

Recurring/monthly giving 37%. Customer Relationship Management (CRM) software 24%. Giving Tuesday 22%. Smart speaker giving, such as Alexa Donations — 1%. Giving through gaming — 2%. Text-to-give — 5%. Social media advertising 31%. Peer-to-peer-fundraising 29%.

Digital

Digital Data Effective Alexa

6 Ways to Use Your CRM for Better Donor Retention

NonProfit PRO

AUGUST 31, 2022

The beauty of using a customer relationship management (CRM) tool is that it gives you a place to house your donor information and creates automated processes and background information to guide you in continuous engagement.

Retention

Retention Donor Relationship Guide

Classy and Venmo Partner to Drive Nonprofit Donations This GivingTuesday

NonProfit PRO

NOVEMBER 21, 2023

This GivingTuesday, Venmo and Classy, an affiliate of GoFundMe and giving platform that empowers nonprofits to connect and build lasting relationships with donors, are teaming up to encourage individual users to donate to organizations that matter most to them through Venmo.

Donation

Donation Nonprofit Relationship Platform

7 Ways Nonprofits Can Automate Donor Retention

Nonprofit Tech for Good

OCTOBER 1, 2020

Frequent communication is vital in cultivating donor relationships, especially with new supporters. The reporting is done for you so you can get to work in building a meaningful relationship with your donors. 3) Make Giving Easier For Donors than a Gym Membership. Don’t let it stop there. whatever is convenient for your donor.

Retention

Retention Donor Gift Rate

Overcoming Donor Hesitancy: Strategies to Keep Donors Engaged and Giving Amidst Challenges

NonProfit PRO

FEBRUARY 13, 2024

Donor hesitancy remains a constant threat to nonprofits. Here are some challenges associated with hesitancy, and tips to overcome them.

Challenge

Challenge Donor Strategy Giving

When and How to Follow Up With Giving Tuesday Donors

The Case for Ending Giving Tuesday

Trending Sources

Boost Your Giving Season: 6 Ways to Deepen Corporate Partnerships

Thursday Thoughts: thawing your supporter relationships for spring stewardship

How to Scale Recurring Giving for Sustainable Growth

Understanding the Psychology of Why Donors Give to Nonprofits

Encourage Donors to Give More Through Layering

4 Reasons Why Donors Don’t Give

Donor Giving Increases Dramatically With the Right Donor Offer

How To Cultivate Community Affinity Throughout The Generosity Journey

5 Ways to Get Your Donors Excited Again to Give

Why Donor Retention Is Critical to a Successful Year-End Giving Strategy

What Are Donors’ Reasons for Giving?

Why Your Donor Will Give Again

3 Reasons Why Nonprofits Are Overlooking Planned Giving Opportunities

A Social Fundraising Evolution: Content Creators Influence Giving Behaviors

Leadership’s Biggest Perk—Giving Others a Boost

Generosity Ops: Structuring Your Organization to Accelerate Giving

How a Planned Giving Program Can Increase Fundraising Now

The Art & Science of Building Long-Term Donor Relationships through Recurring Gifts

4 Keys to Grow Your Corporate Giving Program

What Will Giving Look Like This Year?

Elevating your major gifts and planned giving with data-driven decision-making

3 Tips to Help Your Donors Become Smart About Philanthropic Giving

[Free Webinar] The Giving Tuesday Cheat Sheet for Nonprofits

Where the Money Is? — and Why That Matters for Nonprofits

3 Benefits of Online Reviews for Your Nonprofit — and How to Encourage Donors to Give Them

The Power of Giving Thanks

Text donor love to boost your end-of-year giving

10 Fundraising Strategies to Adapt to Philanthropic Giving Trends

ChatGPT & Google Gemini Identify Four Essentials for Successful Nonprofit Giving Campaigns

Philanthropy Facilitators Make It Easy for People to Give

6 smart fundraising strategies to drive major giving success

5 Ways to Build a Digital Community that will Transform Your Nonprofit

How to Show Donors the Impact of Their Donations to Your Nonprofit

What Is a Donor Offer and How It Motivates Your Donor to Give

5 Ways to Give Your Nonprofit’s Email Newsletter a Makeover

6 Tips on How to Use Social Media to Acquire New Donor Prospects

5 Ways Nonprofits Can Diversify Funding in 2023

[DATA] The 10 Most Effective Digital Marketing & Fundraising Tools

6 Ways to Use Your CRM for Better Donor Retention

Classy and Venmo Partner to Drive Nonprofit Donations This GivingTuesday

7 Ways Nonprofits Can Automate Donor Retention

Overcoming Donor Hesitancy: Strategies to Keep Donors Engaged and Giving Amidst Challenges

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