Nonprofit Tech for Good

AUGUST 6, 2023

Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors. During a year-end campaign, it’s essential to track and analyze data from these multiple channels. Define your metrics of success.

Practice 230

Practice Fundraising Guide Channel 230

M+R

APRIL 16, 2024

We have a couple of points of note around the transition from Google Analytics 4 (GA4) to Universal Analytics (UA) and how that impacted the website data in Benchmarks this year, but first, for fun, an action item! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA? What does that mean?

Benchmark 75

Benchmark Analytics Google Comparison 75

Amy Sample Ward

JANUARY 20, 2011

I had a lot of fun yesterday giving a webinar for the Nonprofit Webinar series ; it was a whole hour discussing community engagement! DIY Community Engagement Metrics. Metrics Tracking. >> It is not intended to be an end-all-be-all template, but it is designed to show you just how much you can be tracking.

Metrics 219

Metrics Community Map Template 219

Association Analytics

FEBRUARY 20, 2024

Other methods of expanding your visibility include social media campaigns, events, career fairs, and using search engine optimization (SEO) to attract people to your website. Once you invest in some of these strategies, it’s important to track what works to engage with potential members. Plan ahead, so you’ll know what data to track.

Create 169

Create Strategy Associations Registration 169

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), That said, below is selection of metrics to track and a brief explanation as to why. Website Unique Visitors. Online Donations.

Mobile 184

Mobile Track Media Fundraising 184

Achieve

JUNE 1, 2023

Specifically, donor giving patterns can reveal insights about how to best reach donors across multiple platforms and secure their long-term support. Let’s review three strategies for analyzing your donor giving patterns to create a data-driven fundraising and marketing strategy: Identify popular times of the year for giving.

Donation 52

Donation Donor Giving Demographics 52

Amy Sample Ward

SEPTEMBER 20, 2013

This post originally appeared on the NTEN blog – you can also read the full post and join the conversation on the NTEN.org website. Give me an interactive map, a pivot table, even a plain old pie chart and I’m happy. Why are you measuring or tracking something that you can’t (or don’t want to) impact?

Metrics 158

Metrics Impact Change NTEN 158

.orgSource

MAY 23, 2023

Reading a report about the bells and whistles in the new website is a lot more interesting to most of us than combing through columns of figures in the audit or IRS form 990. When directors understand their role in stewarding and growing resources, keeping track of that progress becomes a lot more interesting. Online courses.

Raise 419

Raise Law Associations Director 419

Bloomerang

MARCH 26, 2024

It can be helpful to set up dashboards that give you a daily overview of key performance metrics and trends for each of your campaigns. A good place to start is to think about the metrics that are most important to each campaign. So, be sure to focus only on metrics that are most relevant to your campaign goals.

Campaign 88

Campaign Tips Online Fundraising 88

Get Fully Funded

AUGUST 19, 2024

Preferred donation and communication channels: Knowing donors’ preferred methods of giving (online donations, mailed checks, text-to-give) ensures a convenient donation process. Engagement: Engagement metrics like event attendance, volunteering, email opens, and social media interactions highlight active and passive supporters.

Data 59

Data Marketing Donor Mail 59

Qgiv

NOVEMBER 9, 2023

Your branding should be reflected in all your communications, from your website and social media pages to your print materials and events. Measure and track your success. Here are a couple key metrics: Donations : Have your donations increased? Website traffic: Is your website traffic increasing?

Strategy 110

Strategy Tips Nonprofit Conservancy 110

CauseVox

SEPTEMBER 28, 2021

We’ve seen crowdfunding and peer-to-peer fundraising websites that knocked our socks off this year. So here it is: our favorite 7 crowdfunding and peer-to-peer website examples from 2021. Once someone made it to the CauseVox page there was no barrier to clicking that button and giving. Who wouldn’t want to watch?

Examples 86

Examples Websites North Carolina Award 86

Bloomerang

AUGUST 23, 2023

They also enable your nonprofit to manage donor information and track fundraising progress using reporting tools. Bloomerang’s online giving platform is equipped with modern fundraising tools like branded donation pages, crowdfunding forms, and text-to-donate capabilities. Donors give to the campaign pages. Let’s get started!

Platform 84

Platform Giving Fundraising Software 84

Nonprofits Source

APRIL 3, 2024

Understand Digital Engagement Metrics Before you launch your digital recruitment marketing campaign, you need to understand how digital engagement works so you can fine-tune your strategies accordingly. Take the following steps to improve your website and make it more appealing to prospective members: Highlight your value proposition.

Organization 52

Organization Online Influence Metrics 52

sgEngage

APRIL 8, 2024

Since she signed the Giving Pledge in 2019 and began her momentous campaign of organization-changing donations, MacKenzie Scott has given away more than $17.3 A lot of individual donations, like ones that come through your organization’s website or through the Annual Fund, are often unrestricted.

Fund 99

Fund Chart Grant Report 99

Media Cause

AUGUST 28, 2024

Using the SMART parameters as bumpers for all sides of your fundraising strategy will create a plan that you can implement effectively while tracking your progress. KPIs + Tracking Performance Keeping tabs on the status of your goals is key to actually achieving them. Utilize Networks Think broadly when it comes to networks.

Strategy 59

Strategy Fundraising Nonprofit email 59

Forum One

OCTOBER 17, 2023

Mission-Driven Product Examples Products can be websites, but not all websites are products. Users have the ability to add profiles for newborns and keep track of key actions and data in relation to their newborn, such as weight, feeding, and skin-to-skin contact.

Product 89

Product Develop Impact Case Study 89

Nonprofits Source

MAY 15, 2024

Optimize your website Successful digital marketing campaigns always have a comprehensive, compelling website at their center. Each marketing message should link to an engaging, relevant landing page on your website that leads customers closer to converting. Interest: The client clicks the ad and navigates to your website.

Map 52

Map Digital Business Marketing 52

Bloomerang

AUGUST 16, 2021

How many people attempted to make a donation on your website but left the site before they completed their transaction? Track your own data. Here are some of the questions you might ask in order to understand what metrics to track: . You identify key metrics by which you’ll determine if your programs are successful.

Analytics 125

Analytics Strategy Fundraising Benchmark 125

EveryAction

NOVEMBER 2, 2022

To save money, time, and effort while putting together your annual report, we’ve compiled nonprofit annual report examples to help give your organization inspiration and a comprehensive guide to get you started. This impact summary page speaks directly to supporters and gives them credit for changing lives instead of the organization alone.

Report 180

Report Organization PDF Tanzania 180

Qgiv

JULY 16, 2024

This includes donor information, donation history, engagement metrics, and other data you collect across various platforms. Analyzing donation patterns can help identify loyal donors and predict future giving behavior, as well as help you segment your donors for more effective communication. Transactional data.

Data 52

Data Management Guide Fundraising 52

Get Fully Funded

MAY 9, 2022

You should periodically perform a nonprofit self-audit to see how your website, email marketing, and social media are performing. What can you do to improve the metrics that matter? What do you need from your website, your social media, your email marketing, and your print collateral? What’s working? What’s working?

Marketing 69

Marketing Guide Metrics Nonprofit 69

Nonprofit Tech for Good

APRIL 10, 2022

Before you follow any account, ensure that your profile is complete with (1) a well-designed profile photo and header image; (2) a bio that expresses clearly your organization’s mission; and (3) a link to your website. Including links, of course, also helps increase traffic to your website. Upload powerful photos and videos.

Twitter 336

Twitter Practice Social Media Nonprofit 336

Allegiance Group

FEBRUARY 27, 2024

Your website is arguably the most important tool you have in your fundraising arsenal. It’s critical to actively track and measure your website traffic against your goals. Making the switch is vital — if you’re still using the old version, your data is no longer being tracked. How long did they stay on your website?

Analytics 52

Analytics Google Fundraising Track 52

Neon CRM

NOVEMBER 8, 2023

If you’re unfamiliar with the term, Google Ads is the platform that displays ads on Google’s search results pages and other websites. These grants give you a way to share those ads for free. If you’re not familiar with it, the GDN includes more than 2 million websites, videos, and apps that will display ads created in Google Ads.

Grant 52

Grant Google Track Guidelines 52

Greater Giving

JULY 5, 2024

They make it easy to collect and track attendee data. Market your event through various channels, including your website and social media. appeared first on Greater Giving Blog. Key advantages of virtual events are: They are generally less expensive than in-person events, although initial technology investments may be required.

Work 98

Work Poll Virtual Audience 98

Care2

JULY 16, 2014

Nonprofits have been able to track gather important data about their audiences interactions with their website via Google Analytics. If you haven''t had a chance to look at the different analytic options, we''ll give you a short rundown. Facebook pages have also offered some insightful data on audience engagement.

Track 65

Track Twitter Analytics Broadcast 65

Qgiv

SEPTEMBER 2, 2024

Donor management software enables you to organize your donor information, track gifts, and strengthen your donor engagement. Wealth screening software helps you find donors who are capable of different levels of giving. There are multiple giving options, such as recurring giving, gift matching, and GiftAssist.

Software 98

Software Effective Nonprofit Collaboration 98

Bloomerang

MAY 31, 2022

A well-developed fundraising strategy will accomplish the following: Gives your team a guiding blueprint for decision-making. A fundraising strategy helps keep you on track by offering deadlines and benchmarks to hit throughout the year. Also, review your fundraising metrics and data from previous campaigns. Online fundraising.

Strategy 106

Strategy Develop Fundraising Nonprofit 106

Candid

MAY 10, 2023

Next, define your goals by considering how you’ll track, measure, and evaluate its performance. Examples of campaign objectives and goals include: Building awareness of your nonprofit by increasing new website visitors by 20% in six months. Expanding reach by confirming 50 partners for a new initiative in 90 days.

Communication 90

Communication Campaign Channel Measure 90

Qgiv

SEPTEMBER 25, 2024

Plus, your organization can identify giving patterns and use this data to boost donation revenue with targeted strategies. A CRM can store information about donors’ contact information, giving history, communication preferences, workplace giving eligibility , volunteer history, and more.

Organization 52

Organization Nonprofit Donor Platform 52

Care2

OCTOBER 15, 2013

Do they really give you the full picture of how your organization is connecting with your constituents and moving them up the engagement ladder? That’s why you need to change the way you measure social media and declare a war on vanity metrics. Don''t just rely on tools and expect them to give you the full picture.

Metrics 77

Metrics Social Media Media Social 77

CauseVox

MARCH 30, 2022

This gives her as CEO the ability to serve both donors and fundraisers very quickly. She also loves that CauseVox makes it easy for individual fundraisers to customize their own page, while following the template Meat Fight gives them. Benefit: Track Event Activities. Benefit: Streamlined Setup. Pro Fundraising Tip.

Tips 82

Tips Fundraising Pledge Template 82

Kindful

MARCH 25, 2021

Whether it’s information taken from your online donation forms or metrics on past campaigns, your fundraising data can clue you into which supporters are likely to give and do wonders for your donor communication strategy. The types of events someone registers for and their involvement in the event are also key metrics to note.

Communication 98

Communication Donor Data Guide 98

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. Data Analytics for Nonprofits: 13 Key Nonprofit Metrics. For example, you can compare this year’s year-end giving campaign to last year’s. Web Analytics.

Analytics 52

Analytics Org Adwords Metrics 52

sgEngage

JANUARY 30, 2024

According to BWF’s AI for nonprofits guide , the process of using these predictive AI fundraising tools looks like this: Your nonprofit gathers data using sources like your online donation form, donor feedback surveys, and website analytics. The subject lines should be targeted toward an occasional donor, a monthly donor, and an annual donor.”

Tools 95

Tools Donor Fundraising Survey 95

Qgiv

OCTOBER 9, 2023

Or your purchase is part of a “buy one, give one” program where the business’s product is donated because of your purchase. They’ll link to your donation form from the business’s social media or website. Just adding an employee giving program can increase employee retention! Digital programs.

Causes 52

Causes Marketing Impact Guide 52