Nonprofit Tech for Good

DECEMBER 30, 2009

4) ATTN Donors: Do you prefer to give $$$ to your favorite organizations via: [ [link] ]: 71% The organization’s website. 13% Check/snail mail. 11% An online giving portfolio service (like Change.org). 6) What is the size of your organization’s e-mail newsletter list? [ [link] ]. [ [link] ]. 10% Other.

Results 192

Results Communication Strategy Nonprofit 192

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 20, 2012

The study takes a deep dive into the metrics associated with a multi-channel marketing program at CARE USA – particularly the relationship between traditional direct mail and digital channels (also referred to in the study as offline and online). The central finding from the study is that dual channel donors give the most.

Channel 105

Channel Donor Giving Offline 105

Nonprofit Tech for Good

DECEMBER 13, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. We track ROI by looking at a couple of different factors – first we see how much revenue is generated from sites like Facebook Causes, Crowdrise , Social Vibe , etc. Direct mail and e-newsletters are still the leaders.

Social Media 204

Social Media Conservancy Media Interview 204

The Fundraising Authority

NOVEMBER 23, 2020

Have you heard about Giving Tuesday (or, as most people write it, #GivingTuesday)? It’s a noble effort by those in our profession to transform the holiday season from take, take, take to take, take, give. (For Giving Tuesday. The same thing applies to sending e-mails, social media messages and direct mail for #GivingTuesday.

Profit 190

Profit Social Media Mail Fundraising 190

Nonprofit Tech for Good

NOVEMBER 29, 2010

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. The ROI for us is measured in lives saved more than just the money raised to do so. Like every thing else, the more you give the more you get. a mobile website, texting, mobile Apps, text-to-give, etc.?

Social Media 251

Social Media Interview Media Examples 251

Nonprofit Tech for Good

DECEMBER 12, 2011

are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment). This will help you stay focused and give you a baseline against which you can monitor your progress. Of course not!

Social Media 215

Social Media Media Social Organization 215

Nonprofit Tech for Good

APRIL 5, 2021

To get access to Insights, to post ads, set up a Shop, and use Instagram Charitable Giving Tools, your nonprofit must have an Instagram Business Account. That said, the unpredictability of the Instagram algorithm combined with the cost of Instagram Ads , should give nonprofits far from the 10,000 benchmark pause.

Practice 363

Practice Nonprofit Social Media Facebook 363

sgEngage

DECEMBER 12, 2024

What would you look for in regards to acknowledgments, donor portals, or online giving ? Answering these questions takes time, but working through them as a team will give you a better understanding of your organizations needs and a vision for the best path forward. How will you judge your ROI?

Change 105

Change Time Nonprofit Evaluation 105

NonProfit Hub

JUNE 22, 2021

Donors give for a variety of reasons, like a personal connection to an organization. They may give because of a foundation’s proximity, or because they feel moved by the cause. It’s evident that when you can show a donor the tangible return on investment (ROI) of their gift, you get a higher average gift and more frequent giving.

ROI 82

ROI Donor Fundraising Gift 82

Nonprofit Tech for Good

OCTOBER 5, 2011

The reason to “Require Approval to Join” is that if you have to log in regularly to approve pending new members, this gives you, as “Group Manager,” a better sense of how quickly (or not) your group is growing. It will make your group more productive and your ROI much higher. Require Approval to Join. Don’t Use News Feeds.

Linkedin 195

Linkedin Group Practice Management 195

The Fundraising Authority

DECEMBER 22, 2020

When they need to get in touch with a donor or prospect, they don’t send an e-mail first… they pick up the phone and make a call. Then they follow up with an e-mail. The only way to know what works, and what doesn’t is to track metrics and return on investment (ROI) for all fundraising tactics. They Focus on Metrics.

Effective 208

Effective Fundraising Profit Donor 208

Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. According to the Global Trends in Giving report , 33% of nonprofit supporters in the United States and Canada say email is the communication tool that inspires them most to give.

Template 98

Template Donation Help Raise 98

Greater Giving

MAY 25, 2022

Fundamental Strategies to Maximize your Event Marketing ROI. This guide will look at four transformational fundraising strategies for increasing your nonprofit’s ROI from its event marketing outreach. When you spend time and money marketing to people who are unlikely to attend your event, your ROI will inevitably take a hit.

ROI 81

ROI Strategy Marketing Social Media 81

The Modern Nonprofit

FEBRUARY 4, 2025

Donor Retention Rate What It Is : This metric tracks the percentage of donors who continue to give to your organization year after year. Why It Matters : Understanding your average gift size helps you set realistic goals and identify areas to encourage higher giving levels. The 5 Key Fundraising Metrics 1.

Metrics 52

Metrics Track Fundraising Nonprofit 52

Bloomerang

APRIL 6, 2021

This type of campaign uses a combination of various digital methods and/or direct mail. . At GivingMail, we’re experts on using direct mail appeals to help organizations big and small improve their fundraising numbers and achieve their goals. What are the benefits of using direct mail in a multi-channel approach? Direct Mail.

Mail 76

Mail Channel Strategy Fundraising 76

Candid

AUGUST 18, 2021

For instance, AI can quickly rank individual donors by their likelihood to give to a direct mail appeal right now. . Its most immediate benefit is that it gives you real-time lists of the individuals who are most likely to take action on your next appeal or stewardship message. How Nonprofits Use AI.

Course 130

Course Fundraising Mail Analysis 130

Nonprofit Tech for Good

AUGUST 27, 2023

Golf has a ton of giving power. So instead of creating a costly promotional mailer, then asking supporters to fill out the form, track down a stamp, and mail it back, you simply share a link where folks can register online with a few simple, secure clicks. Your administrative burden is cut in half!

Fundraising 234

Fundraising Technology Sponsor Registration 234

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Quite often, a good slide show or video will entice supporters to give priority to attending your next event.

Content 250

Content Ideas Nonprofit Social Media 250

Nonprofit Tech for Good

MAY 18, 2013

Know that using third-party apps decreases ROI if not used carefully. Even the tiniest of changes from posting natively can result in decreased Return on Investment (ROI). Chapter 2 :: Experiment with Social Media Dashboards. Thus, please be careful when using any tool that automates posts from one social network to another.

Social Media 261

Social Media Social Media Chapter 261

Bloomerang

SEPTEMBER 27, 2024

Text-to-give is one of the easiest and fastest ways to raise donations via SMS messaging. However, many nonprofits don’t know where to start when it comes to implementing text-to-give campaigns. This guide will explain how the process works and ways to optimize your campaigns using text-to-give platforms.

Giving 105

Giving Mobile Platform Donation 105

Nonprofit Tech for Good

OCTOBER 22, 2012

Know that using third-party apps decreases ROI if not used carefully. Even the tiniest of changes from posting natively can result in decreased Return on Investment (ROI). Well, as of October 2012, Google Wallet is the first wallet service to launch the ability to donate online via a Google Wallet “Donate” button.

Social Media 251

Social Media Social Media Chapter 251

Nonprofit Tech for Good

MAY 29, 2012

Usually I donate to one or two nonprofits at a time, but to go through a list of 25 nonprofits in less than 90 minutes made it abundantly clear that many nonprofits still need to tweak their “Donate Now” process to maximize online donations and their social media ROI. What are the chances of that happening?

Campaign 253

Campaign Online Fundraising Nonprofit 253

TechImpact

AUGUST 19, 2014

Whether it be a phone call, email, or direct mail sent out, through a CRM, your nonprofit can track how a person responds to a certain type of communication method, know whether or not they’ve donated, how they’ve donated, and almost anything else you want to track. As time passes your nonprofit changes.

Train 193

Train Training PowerPoint Donation 193

Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! If yours is a health organization, give exercise or quitting smoking tips.

Ideas 228

Ideas Content Organization Nonprofit 228

Nonprofit Tech for Good

JUNE 29, 2011

Donate Now buttons were perhaps the most exciting “Next Big Thing&# to hit to charitable giving in decades, if not ever. Many of us just assumed that donors, especially younger ones, would automatically convert their giving from using checkbooks to credit cards. Notice how online giving starts to grow around 2006?

Social Media 197

Social Media Donation Results Online 197

Allegiance Group

MARCH 20, 2025

One answer to this critical question is: Evaluate the strength of your appeal copy, specifically the direct mail and email appeals targeted to individual donors. Direct mail fundraising letters are more personal than other methods. As you build your case for support, make sure you answer these three key questions: Why give?

Mail 52

Mail Fundraising Donor email 52

Bloomerang

JUNE 21, 2022

While there are several answers to this question, getting a return on your investment (ROI) really starts with two key things: new donor retention and second gift conversions. Do I want to cultivate first-time donors with direct mail? See how Bloomerang’s Online Giving tools make it easier for new donors to give to your nonprofit.

Donor 122

Donor Strategy Create Gift 122

Care2

JUNE 21, 2010

ROI (Return on Investment) in its simplest form has has a very specific mathematical definition. ROI = (gain from investment - cost of investment)/(cost of investment). That will give you a percentage that you can compare against other potential investments. link] or [link] if you want to tweet it. (Ha! The irony).

Social Network 58

Social Network ROI Network Social 58

Nonprofit Tech for Good

FEBRUARY 1, 2011

Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. Email is still winning in the online donor department, and in terms of traditional communications we receive a shocking number of donations through direct mail. a mobile website, texting, mobile Apps, text-to-give, etc.?

Social Media 190

Social Media National Media Interview 190

Nonprofit Tech for Good

MAY 18, 2013

Know that using third-party apps decreases ROI if not used carefully. Even the tiniest of changes from posting natively can result in decreased Return on Investment (ROI). Chapter 2 :: Experiment with Social Media Dashboards. Thus, please be careful when using any tool that automates posts from one social network to another.

Social Media 209

Social Media Social Media Chapter 209

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. Quite often, a good slide show or video will entice supporters to give priority to attending your next event. Your role is to give them a word limit, a general topic, and a deadline, and to solicit photos. Provide Organizational Updates.

Ideas 227

Ideas Content Nonprofit Interview 227

Allegiance Group

OCTOBER 10, 2024

We explore the challenges of channel attribution and offer tips for communicating how an omnichannel approach builds brand awareness and drives ROI. Only after seeing a social media ad do they go back, click on the email, access your online donation form, and give. Say you email a donor, but they don’t act on it then.

ROI 52

ROI Channel Campaign Gift 52

Nonprofit Tech for Good

NOVEMBER 28, 2011

However, as I travel the country this year giving trainings on social and mobile media to nonprofits of all sizes, I’m somewhat flummoxed that the No. Get social and mobile media buzz in their e-mail inboxes regularly! Flash forward four and a half years. Executives have come a long way in understanding the Social Web.

Social Media 240

Social Media Media Social Stats 240

Care2

JULY 26, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" ROI (Return on Investment) in its simplest form has has a very specific mathematical definition.

Social Network 74

Social Network ROI Social Media Network 74

Bloomerang

DECEMBER 12, 2024

In fact, a recent Global Trends in Giving report reveals that 33% of donors in the U.S. Investing in strategic email marketing can amplify your fundraising return on investment (ROI), engage supporters personally, and rally even more people to champion your mission.

email 92

email Marketing Guide Nonprofit 92

Bloomerang

SEPTEMBER 7, 2021

Attendees who donate often don’t give again. Here are the positives (potentially transformational): Major donor prospects are often inspired to give or give more if proper attention is paid to them. The only more expensive strategy is direct mail donor acquisition. Attendees often don’t convert to donors.

Analysis 144

Analysis Benefit Fundraising Ratio 144