CauseVox

OCTOBER 10, 2024

With its own hashtag, it comes as no surprise that GivingTuesday gains a lot of its traction on social media. So, if you’re considering launching a GivingTuesday fundraising campaign , having a strong presence on social media is a no-brainer for success. Free Download: Year-End & GivingTuesday Fundraising Toolkit 1.

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Social Media Media Tips Social 97

Nonprofit Tech for Good

JANUARY 29, 2024

Brynne Krispin is a social media strategist for nonprofits and small businesses. Imagine your nonprofit’s social media fundraising strategy as planning a trip to a new country. Whether you’re new to social media fundraising or an OG, the Supercharge Your Social Fundraising event is here to help.

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Social Media Organization Fundraising Media 282

sgEngage

OCTOBER 23, 2024

He was a donor to one of our charity clients and we had talked about the possibility of gifting assets to reduce or eliminate tax liability. Many situations can indicate a donor’s readiness to discuss end-of-year gifts of assets. How, then, should you talk about year-end gifts of assets? The call came on December 2.

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Gift Strategy Donor Charity 96

Nonprofit Tech for Good

FEBRUARY 23, 2025

AI-Powered Insights: Salesforce’s Einstein AI analyzes donor data to predict future giving potential, identify major gift prospects, and recommend personalized engagement strategies. Automated Personalization: Salesforce automates personalized communications across multiple channels, including email, social media, and direct mail.

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Personal Fundraising Nonprofit Donor 298

Nonprofit Tech for Good

DECEMBER 19, 2022

1) Know that the effectiveness of social media is often overrated. The nonprofit sector needs to have an honest conversation about the effectiveness of social media. First, organic reach is at an all-time low and the value and effectiveness of social media advertising is questionable : Facebook: 2.9

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Trend Fundraising Digital Marketing 333

Bloomerang

NOVEMBER 21, 2024

What was our average gift amount? Test all buttons, links, post-gift email auto-responders, and landing pages on desktop and mobile devices. Write, design, proof, test, and schedule all direct mail appeals, email appeals, and social media ads and posts (all must match). Filter by date. Set campaign goals.

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Calendar Fundraising Gift Social Media 111

Nonprofit Tech for Good

DECEMBER 8, 2021

Quarterly Impact Reports enhance your website, email, and social media content strategy. Prominently feature a call-to-give, an email newsletter opt-in, and a call-to-follow on social media on your landing page. Promote your landing page each quarter on social media for one month. Email #1 ?

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Trend Fundraising Digital Marketing 335

sgEngage

NOVEMBER 27, 2024

Quick Definition Online fundraising is the process of raising donations for a cause, project, or organization through digital platforms such as websites, social media apps, and email campaigns. Organizations collect numbers through opt-ins or promote text keywords on social media and at events.

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Online Fundraising Support Digital 98

Nonprofit Tech for Good

JULY 4, 2021

The good news is that once you embrace digital donor engagement tools, most of the grunt work – like donation forms and gift acknowledgements – is done for you through automation. Secure a major donor for a matching gift campaign. Share to social media as often as possible. Investing in social media is a safe bet.

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Fundraising Ideas Online Nonprofit 359

Nonprofit Tech for Good

JANUARY 24, 2021

3) Grow your social media presence by following your supporters. Don’t wait for your supporters to find you on social media! Many nonprofits passively ask their supporters to follow them by adding social media buttons to their emails, but you’ll gain more followers if you do more of the legwork yourself.

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Donor Ideas Social Nonprofit 334

CauseVox

JANUARY 20, 2025

It costs 200-300% more to attract new donors than it does to get a second gift. Youre also more likely to get larger gifts from donors who give over time, so youre making more money. Very simply, donor retention refers to the number (or percentage) of donors that return to give another gift in a specific time period.

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Retention Donor Strategy Social Media 111

Nonprofit Tech for Good

SEPTEMBER 27, 2021

Tribute and honorary gifts , made in honor or in memory of someone who is not a donor, are a great way for nonprofit organizations to raise awareness and funds while honoring an individual, either in memoriam or celebration. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Giving Fundraising Strategy Nonprofit 353

Nonprofit Tech for Good

APRIL 15, 2020

Some nonprofits even have monthly giving set as the default on their primary donation page which can increase your nonprofit’s number of monthly gifts by as much as 5.5% (also according to Blackbaud). 4) Experiment with default donation amounts. 9) Create a compelling, action-oriented “Thank You for Your donation” page.

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Donation Practice Nonprofit Paypal 363

Nonprofit Tech for Good

NOVEMBER 21, 2020

Subject line: Sofia, keep tabs on the impact of your gift by following us on social media. Social media is a great tool to showcase your impact, help supporters understand the challenges they can help solve and build an authentic community around your cause. Why do donors stop giving after their first gift?

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Donor Giving Template email 334

sgEngage

FEBRUARY 10, 2025

Employer matching gifts offer key advantages to nonprofit organizations, including increased individual donations, opportunities for additional corporate funding, improved supporter engagement, and more. If youre wondering if corporate matching gifts can boost donor retention levels, the answer is yes.

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Retention Gift Donor Program 59

sgEngage

NOVEMBER 20, 2024

According to a recent report from the Blackbaud Institute , 72% of spontaneous gifts went to organizations with whom the donors were already familiar. GivingTuesday provides an opportunity for these donors to reconnect with your organization through word of mouth, peer-to-peer, or social media campaigns.

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Donor Time Gift Social Media 98

sgEngage

NOVEMBER 7, 2024

Data from recent elections shows rage donors take their candidate’s loss in a presidential bid as inspiration to donate more to causes associated with the candidate’s party, while the winning team’s incoming gifts drop off. Did they make their first (only) gift during the election cycle? Respond to their social media posts.

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Donor Support Gift Advocacy 105

Nonprofit Tech for Good

APRIL 13, 2025

At face value, AI appears to be a gift from the fund development and marketing gods. Tools like ChatGPT or Google Gemini can write donor emails, generate social media captions, or brainstorm fundraising themes instantly producing new material in response to prompts. But whats the reality?

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Nonprofit Campaign Donor Storytelling 145

Nonprofit Tech for Good

NOVEMBER 22, 2021

Sure, many gift-buyers will continue to turn to Amazon, Walmart, and Target, but increasingly c onsumers are being more mindful with purchases. Nonprofits with online shops can tap into these trends on social media to reach mindful shoppers and raise revenue in support of their mission. Already have a shop?

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Facebook Online Effective Nonprofit 298

Nonprofit Tech for Good

JUNE 19, 2019

They follow you on social media, donate to your cause, rally their Facebook friends, and participate in your events. Try filtering for donors who: have a lifetime gift amount of $500+, 10+ volunteer hours, 10+ soft credited gifts, and gifts coded with your social media campaign or your annual appeal solicitation.

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Donor Social Media Offline Gift 277

Nonprofit Tech for Good

OCTOBER 22, 2021

Social Media — 65%. Social media advertising 31%. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter. The 10 Most Effective Digital Marketing & Fundraising Tools. Website — 84%. Email Newsletters — 64%.

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Effective Digital Tools Fundraising 323

Nonprofit Tech for Good

NOVEMBER 8, 2019

A monthly giving program is the most effective and effortless way to retain #GivingTuesday donor support beyond the 24-hour social media buzz. Monthly Gifts: A Perfect Way For Millennials To Pitch In . And don’t forget that as they move up in their careers, millennials will increase their gift amounts to you substantially.

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Program Giving Pledge Gift 263

Nonprofit Tech for Good

MARCH 20, 2024

Direct mail was the second most preferred channel at 21%, followed by social media (17%), text messaging (8%), and phone calls (2%). M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ Double the Donation ] The current donor retention rate is 41.9%.

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Statistics Fundraising Online Nonprofit 244

Nonprofit Tech for Good

APRIL 21, 2022

2) Give social media shoutouts. When Americans spend nearly an hour a day scrolling Facebook, an organization should make the most of social media engagement to show donors the impact of their donations. 3) Give something real. 5) Give numbers.

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Donation Donor Impact Nonprofit 352

Nonprofit Tech for Good

SEPTEMBER 19, 2024

25% RED: Multi-channel Fundraising Utilizing a combination of digital tools, social media, email, website, and traditional media allowed these nonprofits to reach diverse demographics several times. Matching Gifts: Matching donations incentivize larger contributions and create a sense of urgency during the campaign window.

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Campaign Giving Nonprofit Google 258

Candid

DECEMBER 11, 2024

Tap technology to make giving easy Nonprofits are capturing reactive donations by modernizing their giving experience and using it to meet donors where they arethrough mobile giving, social media, various payment options, and text messaging. Provide a donation link in social media bios and peppered throughout posts.

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Donor Giving Time Donation 105

Bloomerang

JANUARY 13, 2025

For the public at-large, the most popular resolutions are exercising more, eating healthier, losing weight, and saving more money, followed by more time with family and friends, and spending less time on social media. Establish funding priorities: What gifts do you need of time, talent, and treasure to robustly champion your mission?

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Fundraising Gift Donor Articulate 110

CauseVox

DECEMBER 2, 2024

Think back on what made the day successful—was it the heartfelt story shared on social media, the surge of donations from a matching gift, or the high open rate on a well-crafted email appeal ? Perhaps it was a message about the tangible impact of their gifts or the urgency of a specific need.

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Campaign Fundraising Social Media Gift 88

Nonprofit Tech for Good

APRIL 3, 2022

Make a “ stretch gift ” that is very generous and is outside your normal giving pattern. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Staff the organization’s social media account inboxes and repeat the above.

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Fundraising Donation Donor Social Media 358

Nonprofit Tech for Good

SEPTEMBER 23, 2020

The median gift size was $50. Social media – 25%. 17) Of those inspired to give by social media, GivingTuesday donors find the following the most inspiring: Facebook – 52%. Regular social media communication about the impact of my donation – 23%. By Region: Africa – 12%.

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Statistics Donor Charity NGO 363

Charity Village

APRIL 18, 2024

These are the stories that explain why you do […] The post Storytelling with social media: Amplifying your nonprofit’s impact appeared first on CharityVillage. These are the stories that make your cause worth donating to.

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Social Media Storytelling Impact Media 111

Get Fully Funded

FEBRUARY 27, 2025

Donation tax receipts allow you to confirm that youve processed and implemented a charitable contribution while expressing appreciation for donors gifts. In addition to the essential details youd include on a cash donation receipt, your in-kind donation tax receipts should feature the following: Gift description.

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Gift Donation Difference Issue 52

Nonprofit Tech for Good

JANUARY 13, 2020

Many nonprofits fear that asking a donor for additional support, after they’ve already made a donation, will turn them off from making future gifts. 3) Send to Social Media. Include links to your active social media channels like Facebook, Twitter, Instagram, and YouTube.

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Action Donation Social Media Donor 343

CauseVox

OCTOBER 17, 2024

GivingTuesday Partnerships Through Matching Gifts Did you know that matching gifts can be a game-changer for your GivingTuesday campaign? Think about who could be a potential matching gift donor. Once you have someone in mind, make the ask by painting a picture of how their gift will make a significant difference.

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Campaign Social Media Gift Local 72

Get Fully Funded

FEBRUARY 27, 2025

Unlike other forms of fundraising (most notably broad annual fundraising , which naturally gets more attention at year-end), building a consistent promotion strategy for planned gifts may pose a bigger challenge. When you send appeals for planned gifts later, supporters will be better primed to engage.

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Gift Time Awareness Donor 52

Nonprofit Tech for Good

SEPTEMBER 12, 2021

Show them precisely what impact their gift will make. Similar to how consumer brands use holidays like Black Friday and Cyber Monday to ignite the spirit of the holiday season and boost foot (or click) traffic, nonprofits can leverage Giving Tuesday to attract donor awareness, gifts, and loyalty. Provide suggested donation amounts.

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Giving Question Nonprofit Campaign 298

Nonprofit Tech for Good

JANUARY 16, 2022

They follow you on social media, rally their friends through crowdfunding, and participate in your events. Social media is known for its generous donations, enthusiastic volunteers, and passionate advocates. In fact, 55% of people who engage with nonprofits on social media decide to support them in some way.

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Fundraising Strategy Nonprofit Social Media 298