Bloomerang

JANUARY 6, 2025

The retention metrics that matter Retention is your single most important metricthe easiest, fastest, and most affordable way to raise more money. Use this handy retention calculator to get started. Measure your retention in three ways: 1. But first-time donors are fickleonly 19% give again.

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Metrics Fundraising Retention Gift 105

Nonprofit Tech for Good

JULY 17, 2022

In light of these advances, it’s time for your nonprofit to consider developing its own online recurring giving program. Recurring donors are over five times more valuable to your nonprofit than one-time donors, according to The State of Modern Philanthropy. There’s no need for repeat solicitation with recurring gifts.

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Donation Nonprofit Gift Donor 345

Bloomerang

OCTOBER 25, 2024

In the past, you may have considered some of these strategies “back burner” items or things to do “on the side,” as time allowed. Donor retention on steroids – Make it monthly I implore you to make soliciting recurring donations a priority. It’s time to change things up! times higher than the value of the average one-time gift!

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Tips Strategy Gift Nonprofit 125

Bloomerang

FEBRUARY 3, 2025

If you want to turn one-time donors into lifelong supporters, you need to build out a new, personalized donor cultivation journey. Why personalization matters: A checklist for donor cultivation The greatest gift you can give a donor is the gift of feeling known by you. How can you do it? pop the cork!

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Gift Donor Build Celebrate 73

NonProfit Hub

FEBRUARY 27, 2025

5 Effective Donor Retention Strategies for Small Nonprofits Its tempting for small nonprofits to focus heavily on donor acquisition. Therefore, your nonprofit must first master the art of effective donor retention. With these benefits in mind, weve compiled a list of strategies to help your nonprofit increase donor retention.

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Retention Donor Effective Strategy 55

Bloomerang

FEBRUARY 5, 2024

Nonprofits who care about donor retention employ numerous strategies to keep their donors coming back year after year. Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. Savvy fundraisers have always kept donor retention top of mind.

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Retention Gift Donor Pledge 119

Charity Village

JUNE 29, 2023

Summary: Did you know that retaining donors is 5 times more cost-effective than recruiting new ones? However, despite the nonprofit industry’s average donor retention rate of 45%, organizations all over the world are struggling to keep their donors coming back for more.

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Retention Technique Gift Donor 98

Bloomerang

DECEMBER 13, 2022

Donor attrition has gotten worse over time. Donors tell us this all the time, both with words and actions. There were two instances this year where I made gifts over and above what I had intended and they both involved personal contact from someone in the development office (director or gifts officer). People give.

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Retention Donor Nonprofit Gift 130

Nonprofit Tech for Good

MAY 27, 2023

These consistent gifts, known as recurring donations, help your organization’s long-term fundraising success and retention goals. More Donations According to research on nonprofit giving , the average recurring donor will give 42% more in one year than those who give one-time gifts.

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Donation Guide Nonprofit Retention 253

Bloomerang

NOVEMBER 21, 2024

What was our average gift amount? What was our retention rate year over year? How many new first-time donors did we have at end of year? Test all buttons, links, post-gift email auto-responders, and landing pages on desktop and mobile devices. Filter by date. What number of donors gave at end of year? Set campaign goals.

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Calendar Fundraising Gift Social Media 111

Bloomerang

JANUARY 10, 2025

The time and care required to develop our listings is manageable/not manageable. People give larger gifts to receive public recognition. If you dont list names, might you lose out on larger gifts? ” “On a scale of 1-5, how important is it to you to receive public recognition for your gift?”

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Public Donor Gift Disaster 118

sgEngage

NOVEMBER 27, 2024

These events can incorporate donation prompts, live chats, and real-time impact updates, creating an interactive experience for supporters. Each method offers unique ways to reach donors where they already spend their time online. Want to learn which methods are helping organizations the most? It’s also how donors prefer to support.

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Online Support Fundraising Digital 98

Nonprofit Tech for Good

MAY 16, 2021

And if your supporters don’t engage with your call to action the first time around, a well-structured follow-up is crucial. Learn how to introduce and motivate your biggest advocates to get involved, and how to follow up with the donors that didn’t engage with your appeal the first time around. 13 Donor Retention Email Templates.

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Template email Campaign Fundraising 317

sgEngage

MARCH 22, 2022

The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . One of the best methods to increase your donor retention is to leverage your overall communication strategies. Personalize all appeals . Segment your audience .

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Retention Communication Donor Strategy 119

sgEngage

MAY 30, 2024

Employee retention is critical for the health of any organization, particularly for nonprofits. High retention leads to better outcomes all around as the organization saves money and develops stronger performers internally. Plus, as a manager in a nonprofit, retention is a key component of your job.

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Retention Management Tips Nonprofit 110

Bloomerang

NOVEMBER 19, 2021

What if I told you that how you recruit peer-to-peer fundraisers and donors could be more efficient and result in more donations over time? . By creating donor retention strategies for retaining your past fundraisers and donors. Luckily, you can change course. They’re low-cost supporters, right? How to retain peer-to-peer fundraisers.

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Retention Donor Fundraising Strategy 131

Nonprofit Tech for Good

JUNE 23, 2020

According to the 2020 Benchmarks Report , revenue from monthly gifts increased by 22% in 2019 and now accounts for 17% of all online revenue for nonprofits. It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors. And don’t be shy about sending emails!

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Practice Fundraising Online Nonprofit 342

Nonprofit Tech for Good

DECEMBER 9, 2022

Major Gifts. One-time and unexpected donations are great, but recurring donations allow a nonprofit to rely on consistency when it comes to individual contributions. You may think that monthly giving or pledges must be time-consuming or require a lot of administrative work. Peer-to-Peer and Team Fundraising.

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Fund Nonprofit Pledge Donation 325

Bloomerang

JUNE 3, 2022

Today’s question comes from a nonprofit employee who wants advice on how to calculate an accurate nonprofit dollar retention rate. Dear Charity Clairity, When you write “the average dollar retention is just 47%,” I’m not sure what that means. Purpose of gift. — Stats Nerd. So help your colleagues by asking away.

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Retention Rate Stats Donor 116

Neon CRM

AUGUST 11, 2023

It’s easy to focus on fundraising success and forget about donor retention. GivingTuesday Donor Retention Makes Financial Sense… While you work on your plan to attract new donors on GivingTuesday, spend some time thinking about how you’ll retain them after the big day. Retaining your GivingTuesday donors is important, too.

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Retention Donor Gift Donation 98

Bloomerang

JANUARY 11, 2024

Today’s question comes from a nonprofit employee who wants tips to improve first-time donor retention: Dear Charity Clairity, What tips would you give to a small to medium-size shop to improve first-time donor retention? If you ask well, you may get one gift. If you thank well, you may get a lifetime of gifts.

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Donor Tips Time Retention 122

sgEngage

NOVEMBER 4, 2024

In that same spirit, we asked some of our favorite fundraisers to share their best piece of fundraising advice, as a way of paying it forward to other gift officers. Tracey Harrow, private elementary school Make a Special Swag Delivery to Major Donors “Members at the two highest levels receive physical gifts.

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Tips Ideas Share Fundraising 104

Nonprofit Tech for Good

MARCH 20, 2024

Double the Donation ] The current donor retention rate is 41.9%. M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ Bonterra ] 33% of online donors give tribute gifts to family and friends. increase in revenue. increase in revenue. billion—only 0.6%

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Statistics Fundraising Online Nonprofit 229

Nonprofit Tech for Good

DECEMBER 2, 2023

A lot of time, effort, and preparation goes into ensuring end-of-year campaigns produce all the funds needed for organizations to sustain their important missions. Keeping donors connected with the mission ensures the best possible donor retention rate for an organization. December is an important month for nonprofit fundraisers.

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Trend Fundraising Donor Donation 304

Nonprofit Tech for Good

DECEMBER 8, 2021

Plain language is communication your audience can understand the first time they read or hear it. 33% of donors give tribute gifts to family and friends. Donors are most interested in giving tribute gifts as memorials (43%), birthday gifts (25%), and on religious holidays (10%), such as Christmas, Hanukkah, and Eid al-Fitr.

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Trend Fundraising Digital Marketing 316

Bloomerang

AUGUST 7, 2023

It’s the reason so many donor programs have retention rates representing three steps forward, two steps back. And it’s why the way we’re used to categorizing gifts as small, medium, and large (or “new,” “mid-level,” and “major”) may not be the most fruitful strategy. Let’s stop giving gifts, and donors, these outdated labels.

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Gift Donor Time Nonprofit 97

Bloomerang

FEBRUARY 5, 2025

Conversely, loyal donors give 42% more over their lifetime and are 70% more likely to leave a planned gift. Below are five stewardship tactics that can transform your donor relationships to create more loyal donors who are excited to give at incrementally higher levels over a longer period of time, no matter what their current giving level.

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Donor Causes Storytelling Interaction 109

sgEngage

NOVEMBER 9, 2023

Fundraising requires timely and efficient processing of donations, especially in the typical end-of-year rush of gifts. This season, give your team a little December stress relief by automating and streamlining gift processing, including recurring donations and installment payments. 

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Gift Process Donor Donation 110

Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. For example, according to The NonProfit Times , response rates will vary according to age and income, which means that you shouldn’t expect to achieve that same response rate for every segment of your donors.

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Mail Retention Donor Practice 130

Nonprofit Tech for Good

JANUARY 16, 2022

You may be surprised to learn that multichannel donors contribute four times as often as online-only or offline-only donors. You already know that it’s quite common for time and resources to be limited in the nonprofit sector. In fact, you can immediately acknowledge each gift through your fundraising CRM. Winter 2022.

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Fundraising Strategy Nonprofit Social Media 273

sgEngage

MAY 1, 2024

Whether your fundraising year is tracking ahead of schedule, right on track, or you’re off to a bit of a slow start, there’s no time like the present to consider what kind of experience you are delivering to both new donors and to long-time supporters. can come after the gift is processed.

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Gift Donor Support Donation 115

Nonprofit Tech for Good

JANUARY 13, 2020

Many nonprofits fear that asking a donor for additional support, after they’ve already made a donation, will turn them off from making future gifts. The truth is, immediately following a donation is one of the best times for another call-to-action (CTA) of ways donors can continue to support your organization.

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Action Donation Social Media Donor 337

Bloomerang

NOVEMBER 3, 2021

It’s no wonder that many fundraisers find themselves so exhausted by the time they send their appeals that the last thing on their mind is writing a heartfelt thank you message or reporting back to the donor on how their gift made an impact. One way to save time is to write all of your content at the same time.

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Tips Fundraising Time Donor 131

Bloomerang

NOVEMBER 10, 2023

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift?

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Gift Guide Raise Donor 111

The Modern Nonprofit

FEBRUARY 4, 2025

Estimated Reading Time: 3 minutes 5 Fundraising Metrics Every Nonprofit Should Track This Year In todays data-driven world, you cant afford to guess whats working and whats not in your fundraising efforts. Donor Retention Rate What It Is : This metric tracks the percentage of donors who continue to give to your organization year after year.

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Metrics Track Fundraising Nonprofit 52

Bloomerang

DECEMBER 15, 2023

Today’s question comes from a nonprofit employee who wants advice on how to attract corporate matching gifts: Dear Charity Clairity, I have a question about how to attract corporate matching gifts. I know all companies have different requirements, but we’re a small shop and don’t have the time to research this for everyone.

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Gift Practice Donor Donation 121

Bloomerang

APRIL 11, 2023

Giving your volunteers appreciation gifts is a great way to show gratitude and goes a long way toward creating an environment that your volunteers want to continue being a part of. Volunteers are passionate about your cause, donate their time and skills to make a positive impact. Let’s dive in to learn more!

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Gift Volunteer Retention Ideas 105