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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. The same is true for matching gift emails⁠. In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate !

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How Matching Gifts Impact Donor Engagement

Qgiv

High levels of engagement lead to effective stewardship plans , increasing retention rates over time, and overall successful supporter relations. But did you also know that matching gifts can have a significant impact on your donor engagement efforts? What are matching gifts? Let’s begin with the basics.

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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

Cost-to-Revenue Ratio. A cost-to-revenue ratio is a slightly different measurement than ROI that can tell you how much profit your event made versus the costs sunk into it, helping you determine whether the event overall showed a profit or a loss. The lower the ratio, the more effective your spending is. . Event Attendance Rate.

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End-of-Year Fundraising & Matching Gifts: It’s Not Too Late!

Double the Donation

Year-end giving is officially upon us—but luckily, it’s not too late to get started with matching gift tools and strategies before the ball drops on New Year’s Eve. What better way to maximize such an impactful opportunity than with matching gifts? 4 Tips to Get Started With Impactful EOY Gift-Matching in 2021. ?Ready

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An FAQ Guide to Passive Fundraising for Nonprofits

Pamela Grow

To accomplish this, track metrics like participation rates, supporter acquisition and retention, total revenue raised, and conversions from each marketing channel. Provide relatively high commission rates (up to 10% depending on the retailer). Set up a dashboard where you can view real-time fundraising data.

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Phonathons: The Fundraiser’s Ultimate Guide & 15+ Top Tips

Double the Donation

One thing that phonathons have historically struggled with has been identifying donors who may be eligible for a matching gift from their employer?—and So how do you optimize matching gifts in your phonathons? Train callers on matching gifts. Include matching gifts in call scripts. Gift confirmation: Success!

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Matching Donations: A Nonprofit’s Guide to Doubling Impact

DipJar

Corporate matching gifts are popular programs that have the power to boost your nonprofit’s donation revenue. You could be leaving thousands of dollars on the table if you’re not taking full advantage of matching gift programs. They often match at a dollar-for-dollar rate, doubling the original donation. Let’s dive in!