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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. The same is true for matching gift emails⁠. In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate !

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3 Ways to Incorporate Matching Gifts Into Your Fundraising Strategy

Classy

A simple way to boost funds with minimal effort is to allow your donors to double eligible donations through employer matching gift programs. Matching gift programs are a form of corporate philanthropy in which companies financially match the individual donations their employees make to charitable organizations.

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5 Technology Tips for Increasing Matching Gift Revenue

DNL OmniMedia

For example, let’s say your fundraising team is looking to increase your matching gift efforts and collect more corporate donations for your cause ( hint: you should be !). Equipping your organization with matching gift-specific technology and making the most of your existing tech tools can go a long way. Online donation form.

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Supporting a Nonprofit Business Plan: A Leader’s Guide to Guiding Your Board

Neon CRM

Financial Management: Summary of the nonprofit’s financial situation, including budgeting and accounting practices. Keeping track of the right nonprofit KPIs and metrics for program evaluation and impact measurement, fundraising and development, and financial management will give them the data they need to make the right decisions.

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Phonathons: The Fundraiser’s Ultimate Guide & 15+ Top Tips

Double the Donation

One thing that phonathons have historically struggled with has been identifying donors who may be eligible for a matching gift from their employer?—and So how do you optimize matching gifts in your phonathons? Practice with mock calls. Train callers on matching gifts. Include matching gifts in call scripts.

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What is Corporate Philanthropy? What Nonprofits Need to Know

Nonprofits Source

This often involves direct donations but can also include in-kind gifts, volunteer time, pro bono services, and other forms of support. Corporate sponsors can offer much-needed donation influxes, whether cash or in-kind gifts. Most businesses match at a 1:1 ratio, but some will match at a 2:1, 3:1, or even 4:1 proportion.

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From Cubicle to Community: How to Empower Workplace Giving

Nonprofits Source

One way for corporations to practice philanthropy is workplace giving, which relies on employee participation: Workplace giving is an employer-sponsored giving program that helps employees contribute to charitable causes. These programs can vary in nearly every aspect, from the type of gift to the organizations supported.