How to Use Prospect Research to Improve Your Asks: 5 Tips
Achieve
JUNE 7, 2024
This research method has the innate ability to uncover valuable information about prospective major donors, helping your organization better understand and cultivate relationships with prospects. For example, let’s say one of your mid-level donors contributed a gift of $2,500 last year. Most match at a 1:1 ratio (i.e., $50
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