Nonprofit Tech for Good

APRIL 15, 2020

This is the third post in a year-long blog and webinar series called 101 Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. of a nonprofit’s total revenue – and those numbers will continue to grow.

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Bloomerang

AUGUST 7, 2023

Especially not in our digitally revolutionized marketplace where outbound (push) marketing no longer rules. Today’s most effective marketers engage in inbound (pull) marketing. Let’s stop giving gifts, and donors, these outdated labels. First time First-time donors are making their very first gift to your organization.

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Bloomerang

NOVEMBER 16, 2023

In 2014, Meredith Niles had just taken over fundraising for Marie Curie in the UK when her phone rang. Like many healthy nonprofits, Marie Curie was trying to instill greater collaboration and a deeper culture of philanthropy across teams, some of which were siloed. The organization was also experiencing some cultural shifts as well.

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sgEngage

AUGUST 1, 2023

With the rise of mailing costs coupled with worldwide fundraising competition for every cent, your nonprofit organization can’t afford to guess when it comes to your fundraising program’s direct mail expenses. Most organizations maintain valid home addresses, while email addresses and phone numbers may be less trustworthy.

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Bloomerang

DECEMBER 15, 2023

Today’s question comes from a nonprofit employee who wants advice on how to attract corporate matching gifts: Dear Charity Clairity, I have a question about how to attract corporate matching gifts. Matching gifts are truly the social benefit sector BOGO. Raise one gift, get the second gift free!

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Nonprofit Tech for Good

APRIL 21, 2022

A major motivator for generous giving to nonprofit organizations is contributing to a solution and changing something for the better. Thankfully, there are plenty of effective and thoughtful ways that nonprofits can show donors the impact of their donations: 1) Give thanks. Whether with an email or a text message (or even a phone call!),

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Nonprofits Source

JULY 2, 2024

Live auctions create amazing opportunities for nonprofits, generating revenue, engagement, and fun memories for everyone involved. Today, multichannel is the watchword for marketing success. Let’s take a look at a multichannel marketing framework you can use to promote your next live auction (and adapt for all kinds of future events).

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Nonprofits Source

JUNE 24, 2024

Regardless of what type of back-to-school product you sell, it’s your job as a marketer to help potential customers wade through the never-ending options out there to find your company and make a purchase. This data can help you better understand your customers and ensure they receive your marketing communications.

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Nonprofit Tech for Good

AUGUST 29, 2022

Volunteers are a lifeline for many nonprofits. million volunteers are currently needed to support nonprofits (VolunteerMatch). Now let’s take a moment to consider this value in terms of fundraising, marketing, and program execution. So, how can your nonprofit increase and maintain volunteer engagement for the long term?

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NonProfit Hub

JANUARY 28, 2021

Did you know that the average open rate for the nonprofit organization is around 25.17%, much higher than the industry average open rate, which is just 21.33%? a well-established digital marketing automation platform ? email marketing is one of the most effective channels for nonprofit organizations. Poor segmentation.

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Nonprofits Source

APRIL 15, 2024

Your nonprofit puts a lot of time and effort into planning your events. This is why a strong marketing strategy is essential. By sending the right donor communications and reaching your target audience where they are, you’ll be able to successfully promote your event and expand your nonprofit’s reach.

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Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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Pamela Grow

JULY 10, 2024

Nonprofits have been concerned about the decreasing number of American donors for years, and the 2023 report reinforces these worries. I have worked with nonprofit organizations who’ve had – seriously – five development directors in three years! What happens when a first-time donor makes a gift to your organization?

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Qgiv

JUNE 2, 2021

Your medical nonprofit ensures the health and vitality of the community it serves. Luckily, there’s a great way to make your donors’ gifts double (and sometimes triple) in value. By instituting a matching gifts program at your medical nonprofit, your donors can provide additional funds so you can continue to do your crucial work.

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Nonprofit Tech for Good

OCTOBER 29, 2022

By Allan Torres , Digital Marketing Specialist at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Every visitor of your nonprofit website is a potential donor. People like easy.

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Nonprofits Source

MAY 15, 2024

Are you taking advantage of this time your customers spend on their phones and computers? If your small business doesn’t have a clear marketing strategy, you could be missing out on the opportunity to cultivate a strong digital presence and promote meaningful engagement. Perform market research.

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Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. She also writes about digital marketing with helpful and actionable advice on Wired Impact’s nonprofit marketing blog and for their online guides. Give it a try!

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Qgiv

APRIL 26, 2022

As a fundraising professional, do you ever wonder what’s coming next in the nonprofit industry? We’ve put together ten new nonprofit trends that show where the future of fundraising is heading. Read on to learn how you can make the most of this fundraising year by taking advantage of these nonprofit trends. New to fundraising?

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EveryAction

JANUARY 25, 2023

Welcome to another installment of Thursday Thoughts, a dedicated space for our friends in nonprofit sector leadership to reflect on reports, statistics, and other trends—because when our community shares knowledge, we can all do more good. It is not enough to simply send a tax receipt with a form letter when you receive a gift.

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Nonprofit Tech for Good

MARCH 4, 2020

As a nonprofit, there are certain ways you can encourage your donors to use their phones for good. With these methods, your nonprofit can advocate for general philanthropy and altruism. In a few different instances, you can even point donors toward helping the cause that your nonprofit champions. Ready to get started?

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Pamela Grow

AUGUST 2, 2023

And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Organize board members for a phone thank-a-thon. Consider lift notes, small gifts, or non-financial engagement devices…have fun with them and let your imagination run wild! Why end-of-year fundraising? Your donor newsletter.

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Qgiv

JANUARY 24, 2024

No matter where you are on your journey in the nonprofit world, fundraising is the lifeblood that fuels the important, world-changing work you do. A thorough, thoughtful strategy takes the guess work out of the daily operations of your nonprofit. Your marketing plan Your nonprofit’s marketing plan is the face of your organization.

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Bloomerang

MAY 31, 2022

Keep in mind that successfully carrying out a powerful fundraising strategy requires a strong partnership between your organization’s marketing and fundraising staff. You likely understand the general benefits of planning, but why is creating a fundraising plan so important for your nonprofit? Major gifts. Online fundraising.

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Get Fully Funded

FEBRUARY 23, 2021

Building an organization from the ground up is a challenge, but with the right nonprofit tools, the heavy lifting gets easier. There are SO MANY nonprofit tools out there, all promising to make your work easier as you grow your new nonprofit. Joining TechSoup should be the first technology task for your new nonprofit.

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DNL OmniMedia

NOVEMBER 12, 2020

As a nonprofit fundraising professional, you know that raising major gifts is one of the most strategic efforts your organization will complete. Major gifts are not only a highly-strategic effort, but also a high-stakes one— for many nonprofits, over 80% of their total fundraising dollars come from major contributions alone.

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Get Fully Funded

AUGUST 12, 2024

As the year winds down, it’s a great opportunity to reflect on your nonprofit’s marketing and communications goals while also identifying what you’d like to accomplish over the next few months and in the new year. Here are my top 10 tips for nonprofits that want to secure earned media: 1.

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Achieve

MAY 11, 2023

Your nonprofit organization’s success depends on many people, including donors, volunteers, and board members. Your staff, for example, plays a crucial role in day-to-day and big-picture operations, helping your nonprofit work towards its mission. Give gifts. Create an employee recognition wall. Say thank you.

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Get Fully Funded

JUNE 14, 2023

The generosity of donors is crucial to your nonprofit organization’s success, which means that you should strategically plan your communications with them. This article will cover the following strategies for donor communications for small nonprofits: Tailor communications to donor preferences. Phone call. Social media.

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Get Fully Funded

MAY 16, 2022

Starting a monthly giving program is a great use of your time because monthly donors are the lifeblood of a small nonprofit – bringing in sustainable revenue and creating a safety net of loyal supporters. . These nonprofits have gotten really good at making it easy for people to understand how their donation will make a difference.

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Get Fully Funded

APRIL 25, 2024

By creating an endowment or accepting endowment gifts from high-capacity donors, you can set your nonprofit up for growth and greater financial sustainability—all without extensive effort. In this guide, we’ll explore how nonprofit endowments work and what steps to take to start fueling your long-term fundraising success.

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Nonprofit Tech for Good

NOVEMBER 20, 2021

By Bryna Dilman , Director of Marketing at FrontStream , who offers expert tips to nonprofit organizations planning to move their in-person auctions online. . To meet this surge and move their mission forward, nonprofits must decide – and decide quickly – the best way to continue their fundraising efforts in a contactless way.

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Pamela Grow

MARCH 6, 2024

Only to be interrupted by a notification on your phone for a new *free* webinar promising the latest in fundraising innovation (probably something AI-related). Fundraising Writing If you write for your nonprofit, you need to know the dynamic duo of Julie and Brett Cooper. Or an invitation to your organization’s latest event.

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Saleforce Nonprofit

OCTOBER 17, 2022

With the holiday season upon us, many nonprofit organizations are continuing to get ready for the largest giving event of the year. Today, we’re thrilled to announce the innovations in our Winter ‘23 release — all aimed to help nonprofits create powerful experiences with better connected data.

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Nonprofit Tech for Good

APRIL 23, 2023

There are many ways your nonprofit can test the AI waters , h owever, in this post, we’re focusing on how you can use AI to improve your organization’s written content. Like many nonprofits, Eventgroove is a small company. Like many nonprofits, Eventgroove is a small company. Until I tried it. Yes and no.

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Bloomerang

AUGUST 30, 2021

Here are a few 2021 key findings from the report to help us retain and upgrade nonprofit donors: . adjusted), presumably due to growth in the S&P 500 in recent years and how the 2020 market recovery positioned foundations to respond to the impetus to distribute more during a time of pressing needs. adjusted for inflation).

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Nonprofits Source

SEPTEMBER 1, 2017

In this weekly nonprofit marketing link roundup , we’re taking a look at articles that are all about online fundraising strategies. Whether you’re fundraising, selling a product or providing a service, the way in which you market to people really isn’t all that different. I couldn’t agree more.

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Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. Make sure your website is mobile optimized for donors using their cell phones. You did it: your donation appeal was a success.

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