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2024 Online Fundraising Statistics for Nonprofits

Nonprofit Tech for Good

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful online fundraising strategy. DonorDirect ] 48% of donors cite email as their preferred method of hearing updates and appeals from the organization.

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Mastering Major Gifts: The Ultimate Guide to Raise More

Bloomerang

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

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What to Do When Your Fundraising Methods Fall Flat

Get Fully Funded

It’s a horrible feeling when the tried-and-true fundraising methods that have worked in the past stop working. Even experienced fundraisers sometimes use fundraising methods that just don’t work for a particular organization or audience. Let’s back up and look at your methods of fundraising through the eyes of your donor.

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How to Use Data to Reduce Your Direct Mail Marketing Costs

sgEngage

Rather than merely hoping you’re making a wise marketing spend—or simply doing what you have always done—it’s time to let the data drive your direct mail marketing programs. Most organizations maintain valid home addresses, while email addresses and phone numbers may be less trustworthy. Ask for and append cell phone numbers.

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Marketing Tips for Walkathons and Other Eventful Fundraisers

Nonprofits Source

This is why a strong marketing strategy is essential. To successfully amp up support for your -thon event, try these marketing strategies: Outbound campaigns. To effectively plan and market your golf tournament among your donors, you’ll want to follow a few key steps: Secure corporate sponsorships.

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Introducing Bloomerang Tap to Pay

Bloomerang

In 2022, contactless methods accounted for 42% of all nonprofit donations in the United States—a substantial increase from the 8% recorded in 2018. For example: Use Bloomerang Tap to Pay at your next Gala to make it easy for event staff to accept donations via credit card or mobile phone.

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5 Ways to Use Your Smartphone for Social Good

Nonprofit Tech for Good

As a nonprofit, there are certain ways you can encourage your donors to use their phones for good. With these methods, your nonprofit can advocate for general philanthropy and altruism. According to The Guardian , people are spending an average of three hours and 15 minutes on their phone per day. Forward: Re-use for charity.

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