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Next-Gen Nonprofit Fundraising: How Personalization Powers Success

Nonprofit Tech for Good

AI-Powered Insights: Salesforce’s Einstein AI analyzes donor data to predict future giving potential, identify major gift prospects, and recommend personalized engagement strategies. Automated Personalization: Salesforce automates personalized communications across multiple channels, including email, social media, and direct mail.

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4 Proven Direct Mail Fundraising Strategies For Nonprofits

Pamela Grow

In an age dominated by digital outreach, direct mail fundraising remains a powerful tool for nonprofits to connect with donors. To help incorporate direct mail into your marketing plan or elevate your current direct response fundraising approach, this guide will walk through several strategies for honing your outreach.

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3 More Strategies + 6 New Tips To Boost Generosity

Bloomerang

Let’s get specific: 3 more strategies + 6 new tips to boost generosity In the past, you may have considered some of these strategies someone else’s job. TIP 7: Even if you’re small, you can use artificial intelligence (AI) to target and enhance your messaging. TIP 9: Make it easy for people to participate on their terms.

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4 Tips for Managing Massive Nonprofit Fundraising Events

Nonprofit Tech for Good

Here are 4 tips to help you plan a successful massive fundraising event. Some tips for communicating well are: Rally your lead volunteers to develop clear, direct, and mission-centric messaging and assets. Your most passionate volunteers have a lot of useful data floating around in spreadsheets, e-mails, texts, and minds.

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Mastering Your End-of-Year Fundraising Plan: Calendar + Checklist

Bloomerang

What was our average gift amount? Test all buttons, links, post-gift email auto-responders, and landing pages on desktop and mobile devices. Write, design, proof, test, and schedule all direct mail appeals, email appeals, and social media ads and posts (all must match). Filter by date. What number of donors gave at end of year?

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Why Your Nonprofit Should Prioritize Tribute Giving in Your Fundraising Strategy

Nonprofit Tech for Good

Tribute and honorary gifts , made in honor or in memory of someone who is not a donor, are a great way for nonprofit organizations to raise awareness and funds while honoring an individual, either in memoriam or celebration. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Virtual Fundraising: 5 Tips for Moving In-Person Auctions Online

Nonprofit Tech for Good

By Bryna Dilman , Director of Marketing at FrontStream , who offers expert tips to nonprofit organizations planning to move their in-person auctions online. . electronically or via regular mail). If possible, focus on items that are easily transported to the winners (i.e. 2) Select a site to host your auction.

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