The Fundraising Authority

DECEMBER 4, 2020

Send out a dedicated e-mail to your e-mail list introducing your year-end campaign, without making an ask (see this as a “cultivation / stay tuned!” Here’s what you should do: Call your top donors to directly ask them for a gift. Ask your board for a year-end gift. Send out an e-mail fundraising letter.

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Fundraising Mail Gift Social Media 201

Nonprofit Tech for Good

FEBRUARY 8, 2012

Create an e-mail signature that includes your website, blog, and social networking links. Purchase.org domain name for website and e-mail addresses. Write content and secure photos for website pages. Add a website, blog, and social networking pitch to your “Thank You for Subscribing” e-mail. Purchase a pocket camcorder.

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Social Media Social Media Tech 277

Nonprofit Tech for Good

JUNE 19, 2019

Try filtering for donors who: have a lifetime gift amount of $500+, 10+ volunteer hours, 10+ soft credited gifts, and gifts coded with your social media campaign or your annual appeal solicitation. Send direct mail, too! Perhaps, send a small gift as a token of your gratitude or make a personal phone call to these donors.

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Donor Social Media Offline Gift 277

CauseVox

DECEMBER 2, 2024

Think back on what made the day successful—was it the heartfelt story shared on social media, the surge of donations from a matching gift, or the high open rate on a well-crafted email appeal ? Perhaps it was a message about the tangible impact of their gifts or the urgency of a specific need. But data only tells part of the story.

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Campaign Fundraising Social Media Donor 97

Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. Donation letters are used to request financial contributions or solicit in-kind donations through traditional channels, like direct mail, or using digital channels, like email.

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Template Donation Help Raise 98

The Fundraising Authority

SEPTEMBER 7, 2022

In order to be a major donor prospect, the person has to have the capacity to give at the level that you consider to be a major gift. They may be a great prospect for a “ minor donor program ,” an event, direct mail, etc. Photo credit: Victor1558. 2 – Have the Capacity to Give. Don’t write people off too easily.

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Guidelines Donor Organization Profit 312

Bloomerang

OCTOBER 16, 2023

What if there was one thing you can do right now to ensure your fundraising success and boost year-end gifts? I want you to know the impact of your gift this year. Some examples: the person who made the most calls, the person who left the most voice mails, or the person who had the longest call. Your voice mail or email?

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Gift Script Donor Volunteer 122

Bloomerang

OCTOBER 13, 2021

Here’s a scenario showing how calling a donor can inspire them to make an end-of-year gift. . They mention how your gift helped a person or solved a problem. Later, you get their end-of-year appeal in the mail or in your inbox. You mean to make a gift, but you get distracted and put it off until later. Hi, [ their name ].

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Script Gift Examples Phone 124

Get Fully Funded

FEBRUARY 10, 2025

A gift of a much-needed crown was not just the gift of pain relief in that tooth, it was the gift of better overall health, fewer trips to the doctor, fewer missed days of work, more enjoyment of life, and even a longer lifespan. Give the gift of dance, and you might end up sending a kid to college on an academic scholarship!

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Grant Template Children Proposal 98

NetWits

DECEMBER 10, 2010

They type of page I’m referring to is any an page where you’re driving web traffic with the goal of getting each visitor to give you a gift – money, volunteer time, gift in kind, etc. If 1% give a gift then you’ve converted 7.5 Take that one step further and say the average gift was $50. Photo by eBeam.

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Action Online Giving Gift 214

CauseVox

DECEMBER 5, 2024

Soon, we’ll spend our days purchasing holiday gifts for loved ones, baking, and gearing up for visits from family and friends. Plan Impact-Driven End-of-Year Giving Campaigns You’ve raised money all year long using different techniques from direct mail to email marketing. Secure A Matching Gift Matching gifts are nonprofit gold.

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Campaign Giving Strategy Donor 105

Nonprofit Tech for Good

NOVEMBER 20, 2021

electronically or via regular mail). For instance, if a local Italian restaurant donated a gift card but it’s only open for delivery, disclose this in the item restrictions field. For example, if you work at an animal shelter, ask local pet stores or boutiques for grooming gift certificates, dog and cat toys or pet sitting services.

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Virtual Personal Fundraising Tips 283

Nonprofit Tech for Good

NOVEMBER 29, 2010

We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once. Anything else?

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Social Media Interview Media Examples 271

Nonprofit Tech for Good

DECEMBER 13, 2010

We use Flickr to collect all of the photos for our annual nature photo competition. Direct mail and e-newsletters are still the leaders. I’d love for people to check out our last social media campaign called Green Gift Monday. Facebook and Flickr have been two of the most useful social media sites. Anything else?

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Social Media Conservancy Media Interview 218

The Fundraising Authority

DECEMBER 22, 2020

When they need to get in touch with a donor or prospect, they don’t send an e-mail first… they pick up the phone and make a call. Then they follow up with an e-mail. If the non-profit relies on grants and events, good development pros launch a major gift program or an annual giving campaign. Photo Credit: Matthew Kenwrick.

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Effective Fundraising Profit Donor 208

Bloomerang

FEBRUARY 13, 2023

On average, donor retention rates increase based on the average gift amount. For donors who give gifts under $100 the average retention rate is 25%. They are the foundation of sound stewardship which is genuinely acknowledging and thanking donors for their precious gifts of time and money. Photos typically catch more attention.

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Donor Strategy Retention Help 134

Get Fully Funded

JUNE 11, 2023

Writing and mailing a fundraising letter to your donors is a popular fundraising strategy for nonprofit organizations. Your purpose in raising money through the mail is two-fold: generate dollars for immediate needs and build relationships with individual donors for long-term success. Are You READY to Send a Fundraising Letter?

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Fundraising Guide Mail Donor 111

Allegiance Group

APRIL 3, 2025

While acquisition is critical, without retention those donors never become monthly, annual, planned or major gift donors. Integrate an email campaign with your direct mail appeal and follow up with a phone call based on donor value, if warranted. You dont always have to ask for a donation in a direct mail appeal letter.

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Donor Tips Retention Mail 52

Bloomerang

DECEMBER 16, 2021

Julie Ordoñez will outline a proven strategy, messaging and action steps you can implement right away to close major gifts faster, ethically. We’re here to talk about 3 steps to closing over $10,000 gifts by December 31st. It is not too late to raise major gifts this year. Julie: Let’s do it. That’s right.

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Gift Video Donor Giving 122

The Fundraising Authority

MARCH 28, 2021

In today’s media-overloaded world, your message could easily be drowned out by competing emails, social posts, and direct mail. While some of your volunteers may have never made a monetary gift to your organization, they certainly already understand your mission and the cause you serve. Photo Credit: U.S.

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Volunteer Donor Storytelling Causes 189

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail! Guaranteed!

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Mail Money Tips Raise 61

Bloomerang

JANUARY 14, 2025

That way, an email recipient must only click on that button and confirm their donation to give that specific gift amount to your organization. Researchers recommend focusing your messaging on how the potential donor could help another person or group through their gift. Pair online and offline fundraising strategies.

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Mobile Giving Guide Nonprofit 105

Bloomerang

JANUARY 11, 2024

If you ask well, you may get one gift. If you thank well, you may get a lifetime of gifts. Send new online donors an additional thank you by mail. Even donors who give online should get something in the mail, especially if this is their first gift. Thank you kickstarts the relationship-building process.

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Donor Tips Time Retention 122

Greater Giving

NOVEMBER 18, 2024

Are you focusing on new donors, recurring gifts, or funding a specific project? Show how donations make a difference with real stories and photos. Create a Matching Challenge: Double the impact of every gift with a sponsor match. Direct Mail: Include GivingTuesday as part of your overall year-end appeal.

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Campaign Giving Social Media Donor 52

Allegiance Group

MARCH 20, 2025

One answer to this critical question is: Evaluate the strength of your appeal copy, specifically the direct mail and email appeals targeted to individual donors. Direct mail fundraising letters are more personal than other methods. Copywriting services are a core part of our direct mail offerings. Build your case for support.

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Mail Fundraising Donor email 52

Engadget

MARCH 12, 2025

ecoATM If you don't want to have to worry about packaging up your old device and mailing it off, or would like to receive your payout right away, there's always ecoATM. Target Target used to do in-store trade-ins only, but now its entirely a mail-in operation. As usual, youll answer a few questions about its condition to get a quote.

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Amazon Site Gift Paypal 60

Kindful

NOVEMBER 19, 2021

One thing you could do is name a Volunteer of the Month and put their name and photo somewhere prominent in your office. You can even share their stories in your annual report or direct mail communications. . Surprise them with a gift. . Tip : This gift doesn’t need to be expensive. Create swag just for them.

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Volunteer Giving Gift Communication 125

Kindful

FEBRUARY 25, 2021

There was a time not too long ago when digital channels like email, social media, and text messaging were seen as complementary to direct mail: the cornerstone of any robust donor communications strategy. Unfortunately, direct mail seems to have fallen out of favor with nonprofit communicators. And yes, that includes direct mail!

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Mail Relationship Donor Digital 52

Get Fully Funded

OCTOBER 19, 2021

If they donate by check, you should send them a hard copy thank-you letter with tax information by regular postal mail, sent within two business days of when you receive their check. Some donors give a one-time gift, and some sign up as monthly donors. You can include a mail option and a QR code linking to an electronic survey.

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Donor Ideas Gift Social Media 130

The Verge

DECEMBER 5, 2020

Photo by Chris Welch / The Verge. If you’re a Target Circle member (it’s free to sign up), you can get a one-time 10 percent discount on the purchase of a Target gift card through Saturday, December 5th. According to the terms, the most you can save today is $50 off a $500 gift card.

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Gift Alexa Game Amazon 115

CauseVox

SEPTEMBER 20, 2024

A well-executed thank you is a reminder of why they supported you in the first place and creates lasting feelings of goodwill, which certainly extends to when you are ready to ask for another gift or when year-end comes around. Don’t forget that artwork can be copied and mailed to donors (clients don’t have to make 100 original drawings!)

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Donor Mail Gift Award 98

Bloomerang

JULY 17, 2023

If you want to move away from transactional one-time gifts, and towards longer-term, transformational giving, here is the single most important thing you need to know to keep nonprofit donors: RESOLVE to rock the power of thank you! loses over 80% of donors after the first gift ! Begin by making donor retention a priority.

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Donor Nonprofit Gift Tips 98

TechCrunch

JUNE 29, 2021

Givingli , a small LA-based startup with an app aiming to challenge how Gen Z sends digital greeting cards, is picking up some seed funding from investors betting on their philosophy around modern gifting. Alongside paying for premium subscriptions, users can also shop for digital gift cards to send along with their greetings.

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Digital Raise Gift Reddit 95

The Verge

NOVEMBER 25, 2020

Photo by Vjeran Pavic / The Verge. Whether you’re shopping for a student, an older relative, or anyone in between, a laptop can make a great gift. Photo by Cameron Faulkner / The Verge. Photo by Vjeran Pavic / The Verge. Multiple configurations of Apple’s latest MacBook Pro are on sale at B&H Photo.

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Laptop Photo Model Game 122

Allegiance Group

JANUARY 14, 2025

Send your supporters updates on ongoing projects and campaigns (including direct mail). Boost recurring donations by sending links to make a monthly gift. SMS messages can say what their last monthly gift was and ask them to come back or send a message that their credit card has expired. Thank-you messages. Campaign update s.

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Fundraising Tips Donor Broadcast 52

The Verge

DECEMBER 28, 2020

Photo by Amelia Holowaty Krales / The Verge. If you’re lucky enough to have unwrapped a new iPhone as a holiday gift this year, you’ll probably want to install some new apps on it. One of the biggest names around when it comes to iPhone widgets is Widgetsmith, which lets users add photos, text, quotes, and more. Google Photos.

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Widget Photography Photo Calendar 139

Bloomerang

NOVEMBER 29, 2021

This compares with just 19% of first-time single gift donors and 60% of recurring single gift donors. Photos with captions work well too. They switch the copy and photos up over time, so the messaging feels fresh. Heart-warming stuff that sets the stage to ask for an upgraded gift next year. EXAMPLE: Vida Joven.

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Program Giving Marketing Nonprofit 115