Get Fully Funded

SEPTEMBER 17, 2023

When a donor clicks that Donate button and makes a gift, what’s the very next thing they experience? Thank you for your support.” …plus the standard default language. Thank you so much for your generous gift. For extra sizzle, add a video of your mission in action to show donors what their gift will make possible.

Relationship 105

Relationship Donor Language Build 105

Get Fully Funded

NOVEMBER 14, 2022

hint: it’s very helpful if you can make your “character” a specific person/animal or small group of people/animals that you can attach names to). Use Normal Language in Your Story A long, drawn-out, flat story with a bunch of numbers and statistics and jargon is not a good way to convey your message and your needs.

Storytelling 139

Storytelling Fund Raise Music 139

BoardAssist

MAY 10, 2016

Across the board, nonprofits retain only 1 in 5 new donors, usually because of an abysmal post-gift experience for the donor. Look at Giving Tuesday’s results: Blackbaud reported that 17% of gifts it processed came from mobile devices. The rate peaked at 10pm when 42% came in from smartphones and tablets.

Trend 40

Trend Fundraising Philanthropy Social Media 40

Connection Cafe

MARCH 4, 2019

Hint: Donor behavior is consumer behavior.). While many nonprofit professionals are digital immigrants , we’ve had 20 years now to learn the language and customs of the digital native world. There is perhaps no more telling data point than this: online donors 65-years and older have the highest retention rate.

Online 36

Online Giving Offline United States 36

Connection Cafe

DECEMBER 23, 2013

I’ve seen test participants use salty language (yes, really) and even break into hard sweats (yes, really). Don’t give hints. Don’t give hints unless they are completely stuck. Here’s a great wrap-up question I often ask after testing: I would like you to rate the website from a scale of 1 to 10.

Test 33

Test Donation Hints Webex 33

Nonprofit Tech for Good

NOVEMBER 7, 2020

There’s still time for your organization to secure important year-end gifts—if you can capture people’s attention and motivate them to support your cause. The blog’s vibrant design and vivid language warmly invite readers into Rani’s narrative. How can you break through the noise?

Channel 253

Channel Sierra Leone Story Digital 253

Bloomerang

JULY 23, 2021

A little insider hint for you. nonprofit CEOs were killing it, knocking it out of the park, but they still need more money, and they needed their revenue to grow at a higher rate because frankly, the amount of money they were bringing in was simply not matching their strategic plans or the plans within their strategic plans.

Money 109

Money Video Fundraising Gift 109