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Raise More By Avoiding “One Size Fits All” Email Appeals

NetWits

While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. Including last year’s gift amount. Maybe a hat or pair of gloves? It usually doesn’t work out so well.

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Just When You Thought Direct Mail Was Dead | Nonprofit Trends with.

sgEngage

All Blackbaud Blogs Contact Us Blackbaud.com About Nonprofit Trends Books Research Reports Speaking Just When You Thought Direct Mail Was Dead Posted by Steve MacLaughlin on November 10th, 2010 It’s baaack! You thought direct mail was dead but it has returned. 53% said they still respond to mail by using the mail.

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112 Tips to Raise More Money by Mail

BoardAssist

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail! Guaranteed!

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The Beginner’s Guide to Writing the Perfect Fundraising Letter

Get Fully Funded

Writing and mailing a fundraising letter to your donors is a popular fundraising strategy for nonprofit organizations. Your purpose in raising money through the mail is two-fold: generate dollars for immediate needs and build relationships with individual donors for long-term success. Are You READY to Send a Fundraising Letter?

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[Book Interview] Nonprofit Example of Social Media Excellence: Big Cat Rescue

Nonprofit Tech for Good

We also have quite a bit of anecdotal evidence that our online efforts are paying off because when people mail in a check they will often say something like, “I loved your YouTube video of the cats playing with pumpkins,&# or “I found you on facebook.&#. Anything else?

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Oculus rolls out support for 90Hz games in first big Quest 2 update

The Verge

Headlining the new features is the 90Hz refresh rate mode that now expands to all system-level apps by default — including through Oculus Link, which has officially exited beta. Lastly, Oculus is making it possible to gift games and experiences through the Oculus store, either in-browser or from within the app.

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New Study: Donations Decline for Nonprofits

Care2

Target's data this year was drawn from 80 different nonprofit organizations, 38 million donors, 79 million gifts and $2.5 Channels covered included online, direct mail, telemarketing and canvassing. So what was the big picture "headline?" A sobering one, overall. But with a few very bright spots. More key findings.