NonProfit PRO

JULY 19, 2021

“I don’t understand why the donor stopped giving,” the major gift officer (MGO) said. They seemed so interested in what I had proposed last year. They gave and they have been silent ever since.” Stop and analyze each part of this statement.

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NonProfit PRO

MARCH 2, 2023

It's simple: encourage your donors to automate their giving. Savvy nonprofits have long known the power of small, recurring donations. People still have a burning desire to support causes they care about. So what's the key to unlocking their generosity?

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Nonprofit Tech for Good

NOVEMBER 15, 2019

Fundraising comes down to one thing: relationships. The ability to track and monitor those relationships should be the #1 priority for organizations seeking to expand their donor base or increase their revenue. Nonprofits can easily track in-depth information regarding the number of meetings, relationships ties, and giving history.

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NonProfit PRO

JULY 24, 2024

Nonprofits must harmonize fundraising strategies to successfully manage annual campaigns and major gifts. Here’s a practical approach.

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Nonprofit Tech for Good

AUGUST 14, 2022

Are you acknowledging those differences in the way you build relationships with these supporters? Why is the Psychology of Giving Important? When a major event happens, such as the pandemic, wars, or natural disasters, they make a decision for the donor that this is the wrong time to be asked for a gift.

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Nonprofit Tech for Good

NOVEMBER 8, 2019

This post is part of Your #GivingTuesday Game Plan , a new nonprofit resource hub by DonorPerfect that offers interactive Giving Tuesday communication templates that you can fill in and integrate into your campaign. Monthly Gifts: A Perfect Way For Millennials To Pitch In . 3 Ways To Promote Monthly Giving On Giving Tuesday .

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NonProfit PRO

AUGUST 9, 2021

Typically, we see clogs in that pipeline in the mid-level range of giving. Donors get stuck at a mid-level point of giving because even though they are giving at higher levels, nonprofits are still cultivating them like a $20 donor.

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NonProfit PRO

MARCH 4, 2024

As "The Godfather" showed, you're most persuasive when you give people what they want most. Here's how this can help with major gift offers.

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EveryAction

MARCH 22, 2023

It’s important to avoid freezing out donors after the year-end season passes, so what are some strategies and tactics nonprofits can use to thaw their relationships with supporters and meet their spring stewardship goals? Raise HECK Year-end donors want to feel appreciated, informed, and engaged with an organization beyond their gift.

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Nonprofit Tech for Good

SEPTEMBER 20, 2018

At the start of 2018, we (the NextAfter team) set out to understand exactly what recurring giving looks like from the donor’s perspective. While there’s a ton of insightful data I could share, there are 5 must-know recurring giving stats I want you to know. 3) 91% of organizations stopped acknowledging recurring gifts by month 3.

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EveryAction

JULY 31, 2023

People tend to experience heightened generosity and are increasingly motivated to make charitable contributions, which explains why so many nonprofit fundraisers refer to this period as the year-end giving season. One way to bring any organization’s end-of-year fundraising strategy to the next level is a matching gift strategy.

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Nonprofit Tech for Good

OCTOBER 1, 2020

Chances are, you’ve already made a good one with your donor because they’ve made their first gift to your organization. Frequent communication is vital in cultivating donor relationships, especially with new supporters. Examples: Make a second gift. List of major gifts given today. First impressions are essential.

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Nonprofit Tech for Good

DECEMBER 9, 2022

Let’s dive into five ways that nonprofits can diversify funding in 2023: Monthly Giving and Pledges. Major Gifts. Email Marketing and Customized Giving. 1) Monthly Giving and Pledges. There are two types of recurring giving: Monthly Giving Programs and Donation Pledges. What is a Monthly Giving Program?

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EveryAction

OCTOBER 26, 2022

Is there something you can do now to influence their end of year gift? Yes, it is possible to do text-to-give campaigns, but I’m not talking about that: I’m talking about donor stewardship. They tell you how your gift made a difference. Think you’ll make a gift? This represented a 67% increase in giving!

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NonProfit PRO

MARCH 7, 2022

A CEO listed 60 to 100 people she knew who either had given some financial support already or could give if asked. The very funds this good CEO needs are right in front of her. But she cannot, no matter how hard she tries, reach out and access them because she actually thinks that it will offend the donor.

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Nonprofit Tech for Good

OCTOBER 18, 2024

Efficiency Gains By automating tasks like donor targeting and messaging, AI frees up your team to focus on building relationships and crafting high-level strategies, driving more value from every interaction. It allows you to zero in on individuals most capable of giving more significant gifts.

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EveryAction

AUGUST 3, 2023

from our friends at Double the Donation Major giving strategies play a major role in many nonprofit organizations’ fundraising success. And the larger your organization, the larger the gifts you can expect to receive⁠—that is, of course, when your team has a plan to cultivate and steward key donors. Consider hosting a capital campaign.

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Giving Strategy Fundraising Gift 177

NonProfit PRO

JULY 11, 2023

Here are some tips to compel first-time donors to give a second gift. We celebrate acquiring new donors, track efforts to turn one-time donors into recurring donors, and create winback strategies for lapsed donors.

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Nonprofit Tech for Good

SEPTEMBER 19, 2024

By Greg Fine – a marketing consultant that works to elevate nonprofit marketing impact, revitalize giving campaigns, and bring energy and awareness to nonprofit brands and their mission. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years.

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NonProfit PRO

SEPTEMBER 19, 2022

It's critical for nonprofits to stop and think about how they can pour themselves into people’s lives and help them fulfill their interests and passions. If you can do this successfully, which we know you can, it will pay off economically in surprising ways.

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NonProfit PRO

SEPTEMBER 14, 2021

Unsatisfied and regretting their gift to our organizations almost as soon as they make it? A purchase that seemed like a good idea at the time but with such terrible follow up, we’ve vowed never to shop or visit again. Here is the hard truth, unfortunately. Is this how our donors feel?

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Nonprofit Tech for Good

JANUARY 25, 2021

Join major giving expert and ACFRE, Amy Eisenstein, as she delves into the trending topics your organization needs to tune into this year including: Discovering major donors within your donor community. Developing donor relationships in the age of social-distancing. Learning how to ask for gifts remotely and in-person.

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Nonprofit Tech for Good

MARCH 8, 2024

Retaining your donors requires building relationships with them, and those relationships will rely heavily on effective communication. Donor retention is, at its heart, about building relationships. First, you can use it to better understand your donors—to get a feel for who they are and why they give. What do you notice?

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Retention Tech Tools Donor 264

Nonprofit Tech for Good

AUGUST 21, 2021

As a non-profiteer of many years, I have known donor giving programs to be described via a myriad of terms; sustainment, long-term, continued, recurring – all ways to describe the length of the relationship a donor establishes with a non-profit. World-changers – They want to make a sustainable, lasting difference with their giving.

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The Fundraising Authority

NOVEMBER 26, 2020

You may have seen my post about #GivingTuesday , where I outline why a single-day strategy for year-end giving is a mistake. Today, we start a three-part series on how to do year-end giving the right way. In this post, we’ll talk about the theory behind year-end giving. Remember Why Donors Give in the First Place.

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NonProfit PRO

NOVEMBER 25, 2024

When donors make a year-end philanthropic gift, they feel joyful. Here's how to encourage them to continue giving after year end.

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Nonprofit Tech for Good

OCTOBER 22, 2021

Recurring/monthly giving 37%. Customer Relationship Management (CRM) software 24%. Giving Tuesday 22%. Smart speaker giving, such as Alexa Donations — 1%. Giving through gaming — 2%. Text-to-give — 5%. Social media advertising 31%. Peer-to-peer-fundraising 29%.

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Digital Data Effective Alexa 307

Nonprofit Tech for Good

APRIL 21, 2022

A major motivator for generous giving to nonprofit organizations is contributing to a solution and changing something for the better. According to the Fidelity Charitable Overcoming Barriers to Giving Report, 65% of donors would give more if they knew the impact of their donations. 2) Give social media shoutouts.

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Nonprofit Tech for Good

JUNE 23, 2020

The first “Donate Now” button was released in 1999 by a project of the Tides Foundation called Groundspring (acquired by Network for Good in 2005) and for the next two decades, nonprofit professionals have embraced the study of inspiring people to give online to good causes. This can be easily done at a low-cost through any domain registrar.

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Nonprofit Tech for Good

JUNE 19, 2019

Try filtering for donors who: have a lifetime gift amount of $500+, 10+ volunteer hours, 10+ soft credited gifts, and gifts coded with your social media campaign or your annual appeal solicitation. You can even use this platform for a text-to-give campaign. They give online through your website and emails.

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Nonprofit Tech for Good

OCTOBER 22, 2020

In this age of Google Ad Grants and inexpensive Facebook, Instagram, and Twitter targeted advertising, one can drive traffic from what is a primary relationship-building platform to an organization’s website or to a lead or landing page. Social media sites are for relationship building.

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Social Media Donor Media Social 354

NonProfit PRO

JULY 11, 2022

One tiny report makes a tremendous amount of difference because it closes the giving loop. Read these stories in which major gifts officers either successfully reported back or didn’t. The contrast is stunning.

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The Fundraising Authority

SEPTEMBER 7, 2022

The following is an excerpt from our class How to Find New Major Donors and Get Them to Give to Your Non-Profit. Do you know what types of donors are most likely to give to your organization? See if you can figure out what donors are most likely to give to your charity. 2 – Have the Capacity to Give.

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Guidelines Donor Organization Profit 312

Nonprofit Tech for Good

MAY 27, 2023

Recurring giving is when a donor makes regular, ongoing donations to your nonprofit. These consistent gifts, known as recurring donations, help your organization’s long-term fundraising success and retention goals. More Donors Often, if donors feel like they can’t give enough to make a difference, they may not give at all.

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Donation Guide Retention Template 248

Nonprofit Tech for Good

APRIL 3, 2022

It is tempting to allow board members to skip fundraising, but this useful list is designed to give board members a wide range of tasks they can choose from to support the financial growth of your organization, and only a few involve directly asking for money. Give in-kind support to the organization in a way that actually helps.

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Nonprofit Tech for Good

JUNE 22, 2021

By Korrin Bishop , writer at Classy – a social enterprise that creates world-class online fundraising software for nonprofits, modernizing the giving experience to accelerate social impact around the world. Finding new opportunities to build donor relationships. Reviewing new donations that have the potential to become recurring gifts.

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Nonprofit Tech for Good

DECEMBER 2, 2023

Exciting fundraising trends on the horizon for 2024 include peer-to-peer fundraising, giving flexibility, digital wallets, unconventional and emerging donors, and AI being used in fundraising. At Qgiv, we’ve used AI and machine learning to help detect fraud, suggest dynamic giving amounts, automate thank you emails, and more.

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