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Harnessing Higher Education Advancement Technology to the Fullest

sgEngage

In this article, we share the top insights from Dan Keyworth’s white paper, Higher Education Advancement Technology, to help you make the most of your advancement technology solutions. Critically, advancement is a revenue generator, even if it requires initial investment.

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Digital Priorities the Mission-Driven Sector Must Address in 2024

Forum One

Generations young and old are looking for tangible connections and real-world impact. Sharing our learning—in white papers, guides, webinars, and conferences—is a key way we follow our own advice to build trust and community in our sector. We’re approaching AI through research, planning, and side-by-side client work.

Digital 97
professionals

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How to amplify member voices to create a culture of thought leadership

Nimble AMS

According to the Community Brands Association Trends Study , members in their mid and late careers rank insightful industry information as their top association priority. Staff conversations will inspire you to generate insightful and engaging thought leadership content to represent member voices. Attend association events.

Voice 96
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39 Nonprofit Content Marketing Trends You Need To Know (Infographic)

Nonprofits Source

Content marketing for nonprofits continues to be a driving force for generating awareness and revenue online in 2017. In this post, we’ve compiled a list of the top 39 nonprofit content marketing trends. Key Nonprofit Content Marketing Trends. 82% of donors and members have downloaded a white paper in the last 12 months.

Content 90
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5 Stressors on the Independent School Business Model

sgEngage

Hiring and retention Declining birth rate A new generation of parents Tightening credit Increased tuition discounting Let’s dig into each in a bit more detail. Blackbaud has an excellent white paper from a 25-year private school veteran offering some solutions to these hiring and retention challenges.

Model 76
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How to enhance free, gated, and paid content in your content marketing model

Nimble AMS

According to the Community Brands 2022 Association Trends Study , there’s currently a disconnect between how members and association professionals perceive content is being personalized. Gated content, like white papers, e-books, templates, or webinars, is hidden behind a form fill-out. Gated content.

Content 122
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Why Hospitals Should Invest in Climate Actions as a Community Benefit Strategy

sgEngage

Employees between the ages of 18 and 34 years old felt stronger about the need for these sustainability efforts compared to older generations. Food waste generates greenhouse gases in landfills, of which methane has 25 times the global warming potential of carbon dioxide. Food waste results when safe and nutritious food is discarded.

Action 77