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Adopting Modern Payment Methods To Engage And Keep A New Generation Of Donors

Bloomerang

Traditional methods of receiving cash donations have seen a significant drop in recent years, with 70% of charities reporting a decline in cash contributions. And, these cohorts are tech-savvy, deeply committed to making a difference with social causes, and hold a significant amount of generational wealth that they are eager to give back.

Method 57
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What to Do When Your Fundraising Methods Fall Flat

Get Fully Funded

It’s a horrible feeling when the tried-and-true fundraising methods that have worked in the past stop working. or the fundraising letter you hoped would generate $7,000 barely nets $3,000…. …or Even experienced fundraisers sometimes use fundraising methods that just don’t work for a particular organization or audience.

Method 75
professionals

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Member Retention Strategies For Professional Associations

Association Analytics

Standardize retention calculation: It’s difficult to tell how strong your member base is at any given time if there’s no standardized method for counting it. Your association should create consistent values to accurately calculate your retention rate. This is critical for proper analysis and strategy refinement.

Retention 169
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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

Besides facing competition from free online sources of continuing education and mentorship, it can also be a challenge for associations to communicate their value, especially when it comes to younger generations. Once you invest in some of these strategies, it’s important to track what works to engage with potential members.

Create 169
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5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

Traffic has been called a vanity metric by some, because it is relatively easy to generate new traffic if you are not concerned about the quality. 2) Conversion Rates. The mention of conversion rates often makes nonprofit pros cringe, because it sounds technical, like some jargon a marketer would use. 1) Traffic. 3) Engagement.

Metrics 297
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The Top 9 Nonprofit Credit Card Processing Solutions

Bloomerang

Leveraging a secure payment solution throughout the donation process strengthens donor trust and allows them to use a convenient payment method. Other payment processors integrate Stripe and Paypal, so nonprofits may not be able to access nonprofit-specific giving methods and may be charged additional fees. per transaction.

Process 86
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Your Guide to Year-End Fundraising Best Practices

Nonprofit Tech for Good

Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters. During a year-end campaign, it’s essential to track and analyze data from these multiple channels. However, this is not a universal rule. Define your metrics of success. What do you want to get out of your year-end campaign?

Practice 230