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HOW TO: Engage 5 Generations of Donors and Supporters

Nonprofit Tech for Good

Each generation living today has come of age with profoundly different experiences concerning mass communication and these differences directly impact how they give to nonprofits. Generation Z (Born 2001–Present, Currently Ages 13 and Younger). Generation X (Born 1965–1979, Currently Ages 35–49).

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Millennials got Mail: 6 ways to successfully target the ‘always connected’ generation through email

The Next Web

Toss around the term “Millennial” in your favorite search engine and it brings up perceived characteristics attributed to the generation. age group varies according to source, but the generation is roughly composed of those born between 1981 and 2000, according to Pew Research. Content is key. Make it mobile. Roughly 50.3

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Web 1.0, Web 2.0 and Web 3.0 Simplified for Nonprofits

Nonprofit Tech for Good

While there are a good number of tech-savvy hipsters out there that understand terms like “ Static Web ”, “ Dynamic Content ”, “ User-Generated ”, “ Cloud Computing ”, and “ Semantic Web ”, the majority of nonprofits don’t talk or understand such tech speak. as follows: Web 1.0 = Websites, e-mail newsletters and “Donate Now” buttons.

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Polywork gets $3.5M to blend professional and social networking

TechCrunch

That’s the premise underpinning Polywork , a new professional social network founded by Lystable/Kalo founder, Peter Johnson. Polywork also lets users send collaboration requests to others on the network — aka, its version of LinkedIn’s in-mail. It’s announcing a $3.5 Er, good luck with that! .

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43 Digital Marketing Tools & Resources for Nonprofits

Nonprofit Tech for Good

mail-tester:: mail-tester.com This free tool reveals if your email domain is on a blacklist, flagged for spam, and properly set up for SPF, DKIM, and DMARC protocols. Accessible Social :: accessible-social.com Accessible Social is a free resource hub for digital marketers to discover how to make social media content accessible.

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Which Social Networking Analysis Term Best Describes Virgin America?

Beth's Blog: How Nonprofits Can Use Social Media

I've been in Washington, DC for the Network Effectiveness and Social Media Strategy Map working session for Packard Foundation Grantees convened by Monitor Institute. This is a post to help me identify what I don't know about social network analysis and mapping tools with the hope that you'll fill in the gaps in the comments.

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6 Tips on How to Use Social Media to Acquire New Donor Prospects

Nonprofit Tech for Good

Gone are the days of list acquisitions and swapping of mailing lists. Social media sites are for relationship building. Surely, we should be looking at social networks as a “cultivation” and “relationship-building” tool in the same sense that we do offline in person.