Beth's Blog: How Nonprofits Can Use Social Media

MARCH 27, 2013

March is not only great for basketball, but is also good for nonprofit research studies about digital strategies and launches of new data tools. So if you like looking at and thinking about data and love to get your hands dirty with a data jujitsu, here’s a couple of goodies for you. RESEARCH STUDIES. Retweet Lab.

Studies 115

Studies Research Attention Tools 115

Beth's Blog: How Nonprofits Can Use Social Media

MAY 15, 2014

One of the sessions featured the results of research of people who share, users of these services. Professor Juliet Schor , a leading academic researcher shared some of her recent research. . “In other words, Task Rabbit is owned by the rabbits.” ” Who Are Sharers?

Share 133

Share Network Generation Change 133

.orgSource

JUNE 19, 2024

Today, we realize that influencing and guiding the culture of the organization has impacts on everything we do from product selection and development to generating revenue. In the past, IT professionals believed we were the only ones who understood and could implement most technology challenges. It’s all intertwined with culture.

Technology 221

Technology Culture Taxonomy Associations 221

Nonprofit Tech for Good

SEPTEMBER 19, 2024

And, as we learn more, we’re discovering that these applications are remarkable research assistants, too. Starting with a general research prompt, “Highlight the top four to five giving campaigns nonprofits have created in the past three to five years. Please cite sources.”

Campaign 217

Campaign Google Giving Nonprofit 217

ASU Lodestar Center

AUGUST 24, 2022

Illustration generated by DALL·E. The sustainability of the nonprofit sector relies on cultivating the next generation of donors. Begin by asking what part of an organization’s mission is most appealing to younger generations. posted by Emily Santeler Fall 2021 Alumna, ASU Master of Nonprofit Leadership and Management.

Generation 98

Generation Milwaukee Wisconsin Donor 98

Nonprofit Tech for Good

JANUARY 29, 2024

It requires more effort and research to plan your own itinerary, find local experiences, and connect with the culture. Collaborate with partners and influencers. You’ll be guided through popular tourist spots, but you might miss out on the adventure of exploration and discovering hidden gems. People trust people over logos.

Social Media 232

Social Media Media Organization Social 232

.orgSource

OCTOBER 1, 2023

Drift Research Report) Businesses that adopt conversational marketing are 80% more likely to retain customers. Drift Research Report) 79% of consumers prefer live chat for quick communication. Drift Research Report) Pamper Members Last week, I described the steps involved in adding a chatbot/s to your platforms. (In

Las Vegas 251

Las Vegas Conversation Cancer Offline 251

Nonprofit Tech for Good

APRIL 3, 2022

Research the steps needed to create a direct mail fundraising program (e.g. Generate a list monthly or quarterly of current donors or volunteers and call or email them to thank them for their current or past support. Help the organization by researching and compiling information on foundations in your area or state. Prospecting.

Fundraising 319

Fundraising Mail Law Donation 319

Candid

DECEMBER 24, 2024

And if the paperwork requirements cant be reduced, can nonprofits use generative AI for grant writing? Where do foundations stand on AI-generated grant proposals? To bot or not to bot: Using generative AI in grantwriting. To bot or not to bot: Using generative AI in grantwriting. The responses may surprise you.

Grant 114

Grant Application Nonprofit Generation 114

Nimble AMS

MAY 10, 2022

Well-researched and thoughtfully written content has the power to build association credibility, organization brand awareness, and even attract new members. . When you invest in well-researched thought leadership content, your association will see a definite payoff. Do so by following these steps: .

Associations 176

Associations Leadership Content Benefit 176

NonProfit Hub

JUNE 20, 2019

Influencer marketing —spreading the word about one’s product through social media influencers—has become big business in recent years. Research suggests that up to 87 percent of shoppers nowadays were inspired by an influencer to make a purchase—and experts believe the influencer industry could be a $10 billion business by 2020.

Influence 66

Influence Marketing Nonprofit Social Media 66

Nonprofit Tech for Good

JANUARY 19, 2024

So, if your nonprofit works in environmental conservation, use a keyword research tool to identify common questions like “how to support local environmental initiatives.” Bonus Nonprofit SEO Resources Free keyword research tools: Google Keyword Planner , AHREFs’ Keyword Generator , and Semrush’s Keyword Magic Too l.

Action 244

Action Practice Tips Seattle 244

.orgSource

FEBRUARY 6, 2023

If no one on your team combines the skills of a hand-holder, diplomate, ambassador, influencer, and adept translator of member-speak, it may be time to consider hiring a chief experience officer. Traditionally the CMO’s focus has been on generating revenue by convincing customers about what they want to buy and why.

Game 44

Game Experiment Marketing Gartner 44

Nonprofit Tech for Good

NOVEMBER 29, 2010

million dollar budget, around $16,000 has been generated via YouTube’s Google Checkout and other donations via PayPal. Technology and “what’s hot&# is changing all the time, so the successful social media practitioner will always be researching the best tools and the best places to be seen and heard. Book Tour ? ?

Social Media 234

Social Media Interview Examples Media 234

.orgSource

NOVEMBER 28, 2023

Then, I began researching common myths. Humans are influenced by biases and emotions, while AI systems are objective. Humans are creative, while AI is generative. What happens when AI has even more vast libraries and generations of human learning to draw from? The leap from reality to make-believe is easy.

Language 221

Language Problem Knowledge Classes 221

Nonprofit Tech for Good

NOVEMBER 8, 2018

8) Generational differences are lessening due to technological advances. Millennials, Gen Xers, and Baby Boomers all prefer to give online and digital communications significantly influence their giving. The report also examines the impact of gender, generation, ideology, religion, and donor size upon giving and volunteerism.

South America 232

South America Global North America Trend 232

EveryAction

AUGUST 29, 2023

Beyond providing basic needs, many parents fund college and also want to leave behind substantial inheritances to help ensure that children, grandchildren, and future generations prosper. With some research, you might also uncover more nuanced insights, such as when companies award performance bonuses.

Data 214

Data Gift Giving Children 214

The NonProfit Times

MAY 10, 2024

The estimated 70 million Americans who belong to Generation Z show a promising commitment to the values of giving and generosity. This next generation is reshaping the giving landscape in ways predictably reflective of their status as digital natives while rallying around priority causes like social justice and climate change.

Data 105

Data Donor Giving Arlington 105

Nonprofit Tech for Good

AUGUST 9, 2021

It’s an ideal community to connect co-workers, influencers, donors, and corporate sponsors. Though increasingly rare to find an auto-generated, unclaimed page, they do exist. Connect with past and current co-workers , colleagues, partners, and influencers.

Linkedin 352

Linkedin Practice Social Media Sponsor 352

Nonprofits Source

JANUARY 13, 2017

In this post, you’ll learn 8 research-backed ways that are proven to improve the reach and impact of your content. Generates tons of email subscribers. This is why persona research is so important. You’ll need to conduct keyword research. Understand How Search Engines View Content.

Research 89

Research Marketing Case Study Search 89

Amy Sample Ward

FEBRUARY 11, 2011

Internet Fame and the True Impact of Influence — SocialFish – "You may be aware that there is a big debate going on in the social media blogosphere about “influence&#. Maybe you’re starting to think that influence is not about how many followers someone has on Twitter. But hold on.

Web 105

Web Paypal Influence Teen 105

ASU Lodestar Center

JULY 5, 2017

The act of charitable giving is here to stay, but the nature of giving is constantly evolving with generations. Although every donor is different, research has been conducted to determine commonalities among generational giving. So, how can nonprofits lock in this next generation of donors?

Generation 63

Generation Donor Arizona United States 63

Byte Technology

SEPTEMBER 1, 2015

Over the past several years there’s been a question vexing non-profit organizations: how to attract the newest generation of philanthropists and turn them into active and engaged supporters, in essence how to turn social-media mavens into boots-on-the-ground activists and volunteers able to further a cause through hand-on involvement.

Social Media 100

Social Media Media Social Profit 100

Association TV

DECEMBER 21, 2021

And the only way you see a return on that investment is if you’re able to use that video to influence spending in some direct or indirect way. Let’s say you had a proprietary research report that you wanted members to buy — this is on top of their membership dues. Good video programming is a value center.

Content 156

Content People Create Video 156

The NonProfit Times

SEPTEMBER 17, 2024

The next generation (NextGen) envision growing their charitable giving footprints with 80% of respondents aspiring to be described as a “giver,” 63% an “advocate,”’ and 55% a “changemaker.” Money matters: Financial contributions were influenced by each participants’ financial resources.

Philanthropy 110

Philanthropy Demonstration Photo Generation 110

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2012

MCON 2012, a virtual summit to help nonprofit leaders learn how to engage the Millennial generation as donors, takes place online on July 19. This study provided the necessary understanding of how the generation gives and engages with nonprofit organizations. The description.

Free 100

Free Donor Giving Conference 100

Candid

NOVEMBER 8, 2022

Does a nonprofit’s mission statement influence its fundraising efforts? New research conducted using data from Candid suggests that understanding this relationship can boost your nonprofit’s fundraising success. So, it was a natural place to turn to for data to use for this research.

Donation 132

Donation Language Homeless Statistics 132

Socialbrite

AUGUST 4, 2020

With people retrenching and the economy contracting at a historic 33 percent annual rate in the previous quarter, it may be the right time to focus on relationship building rather than fundraising and revenue generation. Consider influencer marketing. Conduct research and use hashtags to find influencers in your niche.

Social Media 98

Social Media Marketing South Korea Media 98

sgEngage

OCTOBER 15, 2024

Closing the Generosity Evidence-to-Practice Gap I often hear from nonprofit leaders the importance not just of having research data available, but resources that help them apply it to their organizations. The Generosity Commission’s report highlights the importance of making research more accessible and actionable.

Action 80

Action Report Impact Blackbaud 80

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 21, 2010

I think they've set the bar too high for the number of re-tweets and influencer tweets and bar too low for what they'll donate to the charity. Plus, the influencer list is a not necessarily a list of Room To Read's influencers (and in fact, as of this writing, RoomToRead had not even tweeted about this challenge.).

Advice 93

Advice Marketing Charity Influence 93

The Modern Nonprofit

MAY 23, 2023

Do your research and understand the strengths and weaknesses of each platform. Creating engaging content doesn’t necessarily require a professional design team: User-generated content : Encourage your supporters to share their stories and experiences related to your cause.

Social Media 126

Social Media Donation Media Social 126

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 12, 2018

Facebook has been criticized for its role in spreading fake news and influencing elections. These concerns are coming from researchers as well as technology leaders, including some former Facebook high level employees. The big takeaways: Facebook newsfeed will be focused on content that sparks conversations between people on Facebook.

Facebook 133

Facebook Social Media New York Broadcast 133

ASU Lodestar Center

MARCH 25, 2011

ASU Home ASU A-Z Index My ASU Colleges & Schools Directory Map About Blog Academics Organizational Assistance Emerging Leaders Professional Development Philanthropy Research News & Events You are here: Home → Blog Pages Blog Home Write for us! Hopefully research like this can encourage change. So why do we do it?

Research 61

Research Arizona Survey Fund 61

Amy Sample Ward

MARCH 30, 2011

Gen-Y Wants More Than Cool Brands – A new 16-country study of Millennials focused on brands has a lot to offer for insight to nonprofit organizations looking to connect with the same generation.

Web 123

Web Camera Spam Bookmarking 123

Amy Sample Ward

MARCH 14, 2010

Three specific examples that are very different include: Connectipedia : a wiki-based platform that allows anyone interested in philanthropy or social impact in the Pacific Northwest (or beyond) to share research, resources, information, or data about people, places and topics. The crowd decides and creates everything that it is.

Community 207

Community Case Study Haiti Social Media 207

Connection Cafe

JULY 19, 2017

In order to do this, however, you’ll need to play the influencer game—connecting with everyday influencers. The water’s fine and solid influencer engagement can be very rewarding. But who are these Instagram influencers? Check out this Adweek infographic on millennial women micro influencers.

Influence 46

Influence Donor Doc Social Media 46

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2009

He says the reason is that "Silicon circuits evolve much more quickly than human genes." In his book, he devotes an entire chapter to reviewing and summarizing thirty years of psychological research that looks at the (bad) effects of too much information and stimulus overload (like what is caused from our use of the Internet, Web, or Social Media.)

Brain 103

Brain Social Media Media Social 103