article thumbnail

How to Promote Matching Gifts to Your Audience: 4 Best Practices

CauseVox

Using your donation tiers, impact metric, and any other messaging you want to place on the page, try to communicate the impact that each dollar raised helps to accomplish. For The Impact Metric : The impact metric allows you to tie dollars to impact, and this is particularly helpful if you’re raising funds for one item or program.

article thumbnail

African edtech startup uLesson raises $15M, backed by Nielsen Ventures and Tencent

TechCrunch

The platform is available in other markets, such as South Africa, Sierra Leone, the UK, Liberia, Gambia and the US, but Shagaya said uLesson has spread in these countries via word of mouth. Regarding similar metrics, uLesson said its paying users grew 600% this past year. Nigeria remains uLesson’s largest market by far, said Shagaya.