article thumbnail

[DATA] 11 Must-Know Stats About Online Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 592 online fundraisers.

Stats 282
article thumbnail

82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

Fundraising Stats. of overall fundraising in 2018 came from online giving ( Charitable Giving Report ). of overall fundraising in 2018 came from online giving ( Charitable Giving Report ). The number of new retained donors dropped 14.9% ( Fundraising Effectiveness Project ). Email Fundraising. Crowdfunding.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

13 Critical Nonprofit Stats From 2023

NonProfit PRO

Here's a recap of the lessons we've learned this year through stats. At NonProfit PRO, we strive to keep the pulse of the nonprofit sector.

Stats 312
article thumbnail

5 Google Analytics Stats To Track Fundraising Success

TechImpact

Having a tough time tracking the analytic behind your last fundraising campaign? Have a good tip for tracking your fundraisers success in Google Analytics? Visitors to your site via a specific source, be it Twitter, Facebook, or emails, tend to donate more on average, you will have a better idea of where to focus fundraising efforts.

Stats 252
article thumbnail

[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To be successful at email marketing and fundraising, nonprofits must regularly attempt to re-engage unengaged subscribers.

email 336
article thumbnail

20 Insightful Nonprofit Technology And Social Media Stats

TechImpact

Some of the most current and meaningful stats about nonprofits and the digital realm, from sources such as Nonprofit Tech For Good , Waggener Edstrom , TechSoup , and the Artez Interactive. 95% of peer-to-peer fundraiser participants used a mobile device and app to raise money. Email fundraising campaigns had a.07%

article thumbnail

12 Must-Know Stats About Online Fundraising, Social Media, and Mobile Technology

Nonprofit Tech for Good

First, online fundraising revenue is growing worldwide and it will continue to increase for years to come. The arc of success for digital fundraising has just begun. That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology. of all revenue raised in 2016.