The Fundraising Authority

AUGUST 6, 2021

Fundraising events are a staple part of non-profit development programs worldwide. Your goal as a fundraiser is to make sure that you are maximizing your events to raise as much money as possible, without wasting valuable time and resources. Fundraising events are still fundraising , and all of the rules of fundraising apply.

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Bloomerang

NOVEMBER 21, 2024

End of year is the most lucrative, high-stakes fundraising there is. A solid year-end fundraising plan can help! I’m here with an end-of-year timeline and fundraising communications calendar to make end-of-year fundraising as easy as pie. Just follow my timeline below to create your year-end fundraising plan!

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NonProfit PRO

JANUARY 13, 2025

Some nonprofits are under the impression that sending multiple mail and email appeals constitutes an intrusion in donors lives. Nonsense.

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The Fundraising Authority

NOVEMBER 28, 2020

Last week, we started a three article series on year-end fundraising. In our next post , we’ll go over a step-by-step plan for maximizing your year-end fundraising. The 5 Rules for Supercharged Year-End Fundraising. Many non-profits make the mistake of trying to use gimmicks during year-end fundraising.

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Nonprofit Tech for Good

MAY 16, 2024

In today’s fundraising sector, technology is vital. AI is becoming increasingly important in fundraising. Traditionally, fundraising has relied on old methods. These include direct mail, phone calls and messages, and in-person solicitations. They let organizations use data to improve their fundraising.

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Nonprofit Tech for Good

DECEMBER 12, 2019

2) Don’t forget about the impact of donor-advised on fundraising. So why wouldn’t you incorporate soliciting donor-advised funds into your fundraising strategy? With Mail Merge functionality, you can store templated letters for both charitable sponsors and donors, so you can access them from anywhere. Personalized Thank Yous.

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Candid

APRIL 8, 2025

The noise for nonprofit fundraisers is created by the current transactional, impersonal model that powers direct mail and email fundraising. But none of that really matters because the fundraiser is overlooking two critical signals about the failures of transactional approaches to fundraising.

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Nonprofit Tech for Good

NOVEMBER 20, 2021

To meet this surge and move their mission forward, nonprofits must decide – and decide quickly – the best way to continue their fundraising efforts in a contactless way. As nonprofits navigate a new fundraising landscape that has completely changed in just a few short months, one tactic that is gaining momentum is hosting an online auction.

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Virtual Personal Fundraising Tips 284

Nonprofit Tech for Good

OCTOBER 22, 2020

Cabral, MA, CFRE, MFIA , founder of Development Consulting Services , which serves both fundraising professionals and executive directors new to fundraising, wanting to excel in their fundraising role, or advance in their career. Gone are the days of list acquisitions and swapping of mailing lists.

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The Fundraising Authority

DECEMBER 22, 2020

Every non-profit fundraiser is different. And that’s ok – every non-profit is different, each with their own unique development needs… thus, there’s room for almost every type of fundraiser imaginable. Every highly effective fundraiser I have ever met used the telephone as a primary fundraising tool.

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CauseVox

DECEMBER 12, 2024

Seasoned fundraisers are well aware that fundraising involves a lot more than simply asking for donations. A fundraising calendar can help you streamline this process so you can raise more with less effort. Managing your fundraising efforts can be difficult, especially if you are working on a team.

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CauseVox

DECEMBER 2, 2024

It’s a day when donors, businesses, and communities come together to create positive change—and it’s also the perfect launchpad for your year-end fundraising efforts. Maybe you noticed a large segment of your audience hasn’t given yet, you want to hit a specific fundraising target, or are hoping to engage more first-time donors.

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Nonprofit Tech for Good

DECEMBER 6, 2019

By Katie Casillas , director of marketing at GolfStatus.org , an event management platform specifically for golf fundraisers. Golf fundraisers are a huge opportunity for outreach, stewardship, and certainly for fundraising. Are you looking for meaningful ways to build relationships with donors and sponsors?

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Fundraising Practice Tips Sponsor 246

Candid

OCTOBER 23, 2024

Yet, according to the Fundraising Effectiveness Project , donor retention rates have been falling since 2020. Nonprofits may need to reimagine their donor engagement strategies to go beyond occasional outreach or standard fundraising appeals and forge relationships that resonate with their values and inspire continued support.

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Bloomerang

JULY 26, 2024

CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants insight into what role direct mail plays in fundraising in a digital world: Dear Charity Clairity, I’m wondering what role direct mail plays in our digitally-dominant world ? to raise $1.00.

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Nonprofit Tech for Good

AUGUST 27, 2023

By Jennifer Wemhoff , Communications Manager at GolfStatus – the leading event management platform for golf fundraisers. For nonprofits, a golf tournament is the chance to raise mission-critical dollars, engage supporters, build relationships, and ultimately, do more good. Golf has a ton of giving power.

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Nonprofit Tech for Good

FEBRUARY 1, 2021

By GolfStatus.org – an event management platform specifically for golf fundraisers. Free Webinar On February 23: How to Host a Successful Virtual or Hybrid Golf Fundraiser for Your Nonprofit. Here are six ways an event website helps maximize your golf fundraiser, and how you can get one at no cost.

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NonProfit PRO

MAY 25, 2022

When it comes to your fundraising, don’t be like Othello. And you do that by mailing and emailing them not necessarily more but smarter. He loved “not wisely.” You should do the opposite. Love your donors wisely. Here’s what to do.

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The Fundraising Authority

JANUARY 2, 2021

Creating and growing a prospect list is one of the key responsibilities of your fundraising team. Ask Your Donors When was the last time you called your donors (or met them, or e-mailed them) to thank them for their support, and asked them who else you should be calling? Your donors support you and feel like part of your team.

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Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. 4) Add to Mailing List. You did it: your donation appeal was a success.

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Action Donation Social Media Donor 344

sgEngage

DECEMBER 12, 2024

There is no simple answer to the question of whether to consider a new constituent relationship management system. If, like my client, youre asking if its time to change your fundraising CRM , the starting point is understanding your current situation (your team, your data, and your needs) as well as your goals for the future.

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Qgiv

DECEMBER 10, 2024

Donation request letters, whether sent via email or direct mail, are one of the most effective ways to reach donors and solicit gifts. By personalizing your donation letters, your nonprofit can increase fundraising revenue and develop long-lasting supporter relationships.

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NonProfit PRO

APRIL 12, 2023

In part 1 of this series, I discussed how to use emotion in nonprofit direct mail to drive results. By doing this in your fundraising campaigns, you will motivate people to donate. The human drive to avoid the pain of loss is extremely motivating. Now let’s discuss how to use loss aversion to increase your donations.

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Allegiance Group

JANUARY 14, 2025

Whether youre a small nonprofit or a large organization with a national or even global reach, SMS messaging can elevate your fundraising strategy, help build deeper donor relationships , and increase the ROI of your online and offline campaigns. Send your supporters updates on ongoing projects and campaigns (including direct mail).

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CauseVox

JANUARY 20, 2025

But heres the good news: 2025 can be the perfect year to strengthen your donor retention with clear goals , a well-thought-out fundraising calendar , a killer fundraising campaign and a refined donor retention strategy to help you keep your supporters year-round. They can come through any channel: email, direct mail, social media.

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The Modern Nonprofit

FEBRUARY 4, 2025

Estimated Reading Time: 3 minutes 5 Fundraising Metrics Every Nonprofit Should Track This Year In todays data-driven world, you cant afford to guess whats working and whats not in your fundraising efforts. More importantly, it allows you to strengthen donor relationships and grow your mission with confidence.

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Nonprofits Source

OCTOBER 14, 2024

Workplace giving has become a powerful tool for nonprofits and other fundraising organizations aiming to boost their efforts and engage more support. In this post, we’ll explore expert workplace giving strategies that fundraisers can use to bring their efforts to the next level, ensuring they capture every possible opportunity for growth.

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The Fundraising Authority

SEPTEMBER 7, 2022

As you are looking for donors to make contact with and insert into your fundraising funnel, you don’t want to waste time. Figuring out which folks make good major donor prospects and which don’t can help you fundraise more effectively and successfully. Who qualifies as a major donor prospect for your organization?

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The Fundraising Authority

NOVEMBER 23, 2020

Non-profit direct mail fundraisers know that one of the worst times to send a fundraising letter for a charity is in the couple of weeks before a major election. Better to send the fundraising letter before or after election season. The Truth about Social Media Fundraising.

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Candid

AUGUST 18, 2021

If efficiency, technology, and smarter fundraising have been on your nonprofit’s radar, you’ve almost certainly encountered artificial intelligence (AI). . AI can completely change how nonprofits engage donors and prepare for fundraising appeals. Reduced overhead costs of broad fundraising outreach. How AI for Nonprofits Works.

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Nonprofit Tech for Good

JUNE 19, 2019

And for multichannel donors, your website can be their single source of information to keep up with your latest fundraising campaigns, events, and more. Send direct mail, too! Cultivating your relationships with them will not only create sustainable revenue, but it will establish a deeper connection with people who share your vision.

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Bloomerang

MAY 30, 2022

Nonprofits with written fundraising plans consistently outperform organizations without them. One study found that 37% of organizations with budgets under $1 million and 22% of organizations with budgets over $1 million don’t have a fundraising plan in place. 6 steps to creating a fundraising plan. Assess past performance.

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CauseVox

DECEMBER 5, 2024

As fundraisers, you’re also in charge of putting together end-of-year giving campaigns for your nonprofit. Aside from the normal holiday hullabaloo, you’re also busy planning fundraisers and engagement opportunities to round out your organization’s calendar year. Early preparation is key in ensuring a successful campaign.

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Blue Fox

OCTOBER 1, 2021

Inform, guide, motivate, and recognize your board members and watch them become your fundraising heroes! That means fundraising season is right around the corner. Is your staff prepared to make the asks, attend the events, mail the collateral and try some Facebook fundraising ads? Grab your pumpkin spice latte!

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The Fundraising Authority

DECEMBER 24, 2020

An astute reader e-mailed me after the article was published to remind me that I forgot one important piece of the puzzle: stewarding donors after they give. How to Steward—the Right Way The only way to truly steward your donors is to draw them into a deeper relationship with your organization. Get them involved.

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Bloomerang

DECEMBER 20, 2024

CFRE, our very own Fundraising Coach , also known as Charity Clairity. We know this from researchers like Penelope Burk (author of Donor-Centered Fundraising ), who found in study after study across the U.S. Being thanked for my previous gift was much more persuasive than receiving multiple emails and direct mail letters.

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sgEngage

JANUARY 15, 2025

To effectively steward donor relationships and inspire higher levels of giving, you must strategically engage donors in various ways that deepen their connections to your nonprofit. With your stewardship matrix as a guide, your staff will have a clear roadmap to engaging donors throughout their entire relationship with your nonprofit.

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