Upworthy Type Headlines: To Like or Dislike?
Care2
JANUARY 27, 2014
Please do not run out and start using Upworthy like subject lines on your online advocacy and fundraising appeals. Just because this tactic works for Upworthy (who is driven by a ton of testing on their own website) does not mean it will work for your organization. However, memes and videos should not be your only source of content.
Let's personalize your content