7 “Must Do’s” When Thanking Donors To Win Their Heart and Set Up Future Gifts
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APRIL 23, 2023
Your donor software should allow you to insert the donor’s name into the thank-you in either email or snail mail letters. Your thank-you letter should touch the reader’s heart, not sound like an academic paper. It creates two pieces of mail or email for the donor to open and read. You are so important to our organization’s work!”
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