article thumbnail

5 More-Important-Than-Ever Digital Marketing Metrics for Nonprofits

Nonprofit Tech for Good

While there are many things vying for your attention, when it comes to digital growth there are only five critical metrics you should look at to help you get the most out of your budget and drive long-term sustainable growth. It needs to be combined with the other metrics to provide value. 1) Traffic. 2) Conversion Rates.

Metrics 309
article thumbnail

3 Social Media Metrics Every Non-profit Should Track

NetWits

Are you measuring the right social media metrics or do you have your head in the sand? So what type of metrics are non-profits tracking to determine if they are achieving their objectives? One metric I track on our Blog is RSS or eMail subscribers. Only 28% measure this metric!! Think about that for a minute or so.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

DIY Community Engagement Metrics

Amy Sample Ward

I had a lot of fun yesterday giving a webinar for the Nonprofit Webinar series ; it was a whole hour discussing community engagement! DIY Community Engagement Metrics. Metrics Tracking. >> Internal reporting: Weekly metrics for various platforms •Add metrics as you go. Presentation. Do-It-Yourself.

Metrics 219
article thumbnail

Social Media in 30 Minutes a Day

Amy Sample Ward

Today, at the 2011 MyCharityConnects Conference in Toronto, I had a ton of fun leading a session and discussion around making the most of social media in just 30 minutes a day. Metrics Template: [link]. DIY Community Engagement Metrics. View more presentations from Amy Sample Ward. Community Map Template: [link]. We Are Media.

article thumbnail

How To Use Facebook Metrics To Give Your Audience the Content They Want Most

Beth's Blog: How Nonprofits Can Use Social Media

I found this wonderful infographic that takes you through the process of setting goals, making them measurable, picking your metrics, and making decisions based on your data. I’ve learned by tracking my content against metrics that relevancy rules – and sharing relevant links with conversation starters produces interaction.

Metrics 125
article thumbnail

5 New And Quirky Nonprofit Social Media Tactics

TechImpact

This drives engagement and shows your nonprofit is fun, and doesn’t take themselves too seriously. Measure metrics. Following up your innovative work with metrics reporting is a sure fire way to ensure success. The object you’re giving away doesn’t have to be gilded gold, either.

article thumbnail

[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

We track amount raised, number of donors, and number of action takers from social media, as well as some other social media-esque metrics like fan base growth over time, sentiment, and user engagement (number of comments, number of likes, etc). People spend so much time on Facebook because it’s FUN. We’ve got to lighten things up!