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Supercharge Giving Tuesday Contributions with an Optimized Donation Page

The Modern Nonprofit

OCTOBER 17, 2023

Our campaign tools let you conjure up visually appealing pages in a flash, and we’ve got your back with interface and report handling for all kinds of donations and fundraisers. Have a clear message Kick off your giving page with an attention-grabbing headline that captures your mission and what you’re asking for.

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Donation Giving Badge Headline 105
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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

SEPTEMBER 8, 2023

This engineering insight became his headline: “At 60 miles an hour the loudest noise in a Rolls-Royce comes from the electric clock.” For nonprofits, this means rigorously testing different emotional appeals, stories, and calls-to-action and then reusing what proves most effective. Use time-limited offers to create urgency.

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Lesson Fundraising Digital Test 59
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