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Why Data SHOULD Drive Your Strategy

Association Analytics

Which way are enrollments that certification you offer trending? Seeing which way people’s actions are trending, seeing what younger members want versus older members and how they engage, this is where analytics can be the dowsing rod for your organization. …But Don’t Forget To Listen!

Data 169
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Is social media helping you meet your mission? It can!

Amy Sample Ward

I was presenting on the way we can identify metrics in social media that help us reach our mission and how to use those metrics strategically. I have done a few webinars and presentations about social media tracking and metrics and frequently used the phrase “actionable data.” Strategic Data. So, add them!

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Airbnb files to go public

TechCrunch

Airbnb filed to go public today , bringing the well-known unicorn one step closer to being a public company. Its filing comes mere days after fellow unicorns DoorDash and C3.ai ai themselves filed to go public in what could be a rush to the public markets by richly valued startups. Airbnb also reported adjusted profit metrics.

Files 143
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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

I identified a trend forming with social networking, and set up our very first profile. We track amount raised, number of donors, and number of action takers from social media, as well as some other social media-esque metrics like fan base growth over time, sentiment, and user engagement (number of comments, number of likes, etc).

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Peer-to-peer car-sharing company Turo files IPO to go public

TechCrunch

Peer-to-peer car-sharing startup Turo has released its filing to become a publicly traded company in the United States, a process the company began confidentially in August. The S-1 document filed Monday with the U.S. Turo also says it hit adjusted EBITDA — a modified profitability metric — of $69.8 million compared to $71.6

Files 104
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Edtech’s search for the magic metric

TechCrunch

Welcome to Startups Weekly, a fresh human-first take on this week’s startup news and trends. If there’s one sector that is incessantly in pursuit of Magic Metrics, it’s edtech. Of course, the obfuscation of metrics can cast a questionable light on a startup. To get this in your inbox, subscribe here. Plexo Capital raises $79.3

Metrics 78
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From Mission To Message: Designing Marketing Materials That Inspire Action

Bloomerang

Again, this is a good time to refer to your brand guide for the proper color and logo file formats for the specific channel you are designing for (i.e. By regularly reviewing these metrics, you can identify trends, strengths, and areas for improvement, allowing you to adjust your strategy accordingly.

Action 94