Feeds Method Strategy Test 
M+R
OCTOBER 24, 2023
This is the final post of our 60 Tests in 60 Minutes series! There’s never too much optimization of the donation form in our humble opinion, so let’s dive in with two hot tests about optimizing monthly ask strings. Test 2: HSUS and the Rounded Ask The Humane Society tested if rounding their ask amounts would increase conversions.
Nonprofits Source
APRIL 19, 2017
Then I’ll break down how you can apply 6 additional nonprofit fundraising strategies to grow your revenues TODAY. This means you can target Facebook ads to appear on the feeds of people who have donated to your nonprofit. I would recommend testing out some of the feature sets to maximize the success of your fundraising ideas.
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sgEngage
OCTOBER 11, 2023
Develop an acquisition strategy for your top one or two social media channels. Every social media site uses algorithms to determine what content is displayed on a user’s feed. You can also test the use of a pop-up box to encourage giving wherever a visitor happens to be on your website. Don’t forget about your website footer.
Bloomerang
JUNE 1, 2022
In this guide, we’ll review the importance of year-end giving and the best strategies to use to plan a successful campaign. This gives your team time to prepare and align on strategy and timelines. Direct mail is the most popular year-end giving marketing method. Here’s what to expect: Year-end giving statistics roundup.
sgEngage
MAY 31, 2023
Best of all, you really only need to adopt a few proven and productive cultivation and engagement methods to start converting your peer-to-peer event participants into monthly donors. For the Ration Challenge, the team used a variety of methods to pinpoint the personas and behaviors of those interested in refugee issues.
Nonprofit Tech for Good
APRIL 10, 2022
Using more than two hashtags is not a good growth or engagement strategy on Twitter. From big victories to little wins, focusing on the positive angle of your work is beneficial to your social media content strategy overall. Be more generous and strategic in your follow back strategy. Don’t be a #hashtag #spammer.
Media Cause
AUGUST 9, 2021
This blog was co-written by Associate Director, Ida Perrson, and SVP of Brand + Strategy, Amy Small. The people who are part of a specific community are the experts in that field, and they should be part of the creative process, not just used to “run ideas by,” or as focus groups when we conduct user-testing.
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