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Make the Right Choice—Use Technology to Ignite Connection

.orgSource

You can view technology as a threat, or you can welcome it as a bridge that connects, empowers, and humanizes interactions. Data analytics and AI chatbots give us the ability to take member support and education to new levels of relevance. These unique insights facilitate objective decision-making. Those decisions are critical.

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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

The pandemic has drastically altered the ways nonprofits interact with their supporters. While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Integrated planning gives departments, like membership and marketing, a format for collaboration on agendas and goals. Integrated goals, objectives, and tactics keep everyone on point. Using data to upsell and cross-promote products and services, both groups can support increased revenue streams. Preparing for the unexpected.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Integrated planning gives departments, like membership and marketing, a format for collaboration on agendas and goals. Integrated goals, objectives, and tactics keep everyone on point. Using data to upsell and cross-promote products and services, both groups can support increased revenue streams. Preparing for the unexpected.

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Creating an Omnichannel Marketing Experience with Teach For America and Salesforce Interaction Studio

Cloud 4 Good

Following two successful phases of a Salesforce Marketing Cloud implementation, TFA again engaged Cloud for Good to implement Interaction Studio into the organization’s marketing stack. The amazing part of Interaction Studio is the Journey Builder connection,” said Willis. Reimagining Business Processes.

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How to Facilitate the Discovery Step of the Donor-Centered Approach

Bloomerang

It is important to plan a strategy for each meeting interaction. The goal of the first meeting is to open the relationship. Your goal is to find out what’s important to them, including: Their reasons and emotions for supporting your nonprofit. The discovery step comes through a series of donor meetings.

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Build a Mission-Worthy Team

.orgSource

If finding the right candidate isn’t happening, consider filling in with temporary support. Similarly, when you are building a project-related team, document goals, and objectives and ensure that all participants understand what success looks like. That’s a goal your team should be eager to achieve. I’ve seen it happen.

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