Nonprofit Tech for Good

APRIL 27, 2023

Google Campaign URL Builder :: ga-dev-tools/campaign-url-builder This a free tool from Google that allows you to easily create UTMs to track your website performance, such as referral traffic from social media campaigns and conversions from online ads. Social Media 1. See also Duda , SquareSpace , and Wired Impact.

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Digital Marketing Tools Resource 350

Nonprofit Tech for Good

OCTOBER 31, 2018

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. In addition to overall giving increasing these next two months, the number of your donors giving online and via social media channels is growing. We give to what we know.

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Social Media Money Raise Media 230

Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Unsurprisingly, other networks followed suit. Videos with Mobile In Mind.

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Social Media Video Marketing Practice 263

Nonprofit Tech for Good

AUGUST 7, 2013

Nonprofits were the early adopters of social networks. The were active on Myspace, YouTube, and creating Facebook Groups long before most of the companies that are often praised for being the pioneers of social media. One of the reasons was that social networks were free to join and lacked monthly fees.

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Social Network Design Network Avatar 257

Nonprofit Tech for Good

MAY 18, 2014

The amount of time that a nonprofit can invest in mobile and social media depends on capacity. Mobile and social media are powerful, but when implemented on a small scale, the power is overshadowed by other more traditional online campaigns. The argument against doing this is that budgets are too tight and inflexible.

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Social Media Mobile Media Time 258

Nonprofit Tech for Good

SEPTEMBER 14, 2014

It’s estimated that by late 2014 or early 2015 the majority of adults will get their information from social networks rather than search engines and that social networks will become the primary source of referral traffic to your website and blog. The effective use of social networks is a skill not to be underestimated.

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Social Network Content Network Practice 271

Nonprofit Tech for Good

DECEMBER 4, 2013

For nonprofit admins that do not have the time to regularly research social media trends, it can be a battle to stay ahead of the learning curve. For those nonprofits that allocate staff time, embracing early adoption is key to social media success. Fans can “Save” your nonprofit’s Facebook Page.

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Social Media Media Ratio Tips 277

Nonprofit Tech for Good

APRIL 18, 2017

Second, the popularity of social networking is steady and continues to spread globally, but messaging apps such as WhatsApp, LINE, and Snapchat are emerging as powerful digital communities. That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology.

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Social Media Stats Mobile Technology 253

TechImpact

AUGUST 30, 2013

Social media: 56% of people donated to an organization because they read a story via social media. 59% of people donate after becoming a follower of a nonprofit’s social network. 36% of people surveyed “unliked” a nonprofit on Facebook because it only posted about donating. response rate.

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Stats Social Media Media Technology 267

Nonprofit Tech for Good

OCTOBER 19, 2014

With more than 1 billion active users, Facebook is the largest social network in the world. Without a doubt your nonprofit’s supporters use Facebook on a regular basis. Therefore, Facebook Pages should be your first priority and entry into social networking. Experiment Facebook Events.

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Facebook Practice Avatar Newsletter 278

Nonprofit Tech for Good

MAY 2, 2019

On Tuesday, June 4 Tereza Litsa ( @TerezaLitsa ), co-founder of the #ReclaimSocial podcast , will takeover @NonprofitOrgs for 24 hours to lead a conversation about the importance of being positive on social media. Your experience and advice on how to counteract the negativity and trolls on social media.

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Social Media Twitter NGO Media 144

Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment).

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Social Media Train Training Media 275

Nonprofit Tech for Good

AUGUST 9, 2021

Related Webinar: Social Media Best Practices for Nonprofits. Launched on May 5, 2003, LinkedIn is a social network for professionals. Their use of the social network is mostly inconsistent and without strategy – the 10 best practices below are meant to change that. LinkedIn Pages.

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Linkedin Practice Social Media Sponsor 360

NetWits

APRIL 3, 2012

Blackbaud, NTEN and Common Knowledge just released the fourth annual 2012 Nonprofit Social Networking Benchmark Report. We learned a lot of things, but one prevailing theme stood out — despite limited budgets and staffing, nonprofits continue to find great value in their fast-growing social networks. Tweet It!].

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Social Network Benchmark Network Report 279

Nonprofit Tech for Good

JULY 30, 2012

Your nonprofit can learn a lot from the 11 (mostly large) nonprofits listed below by simply following, liking, and subscribing to their e-newsletter, blog, Facebook Page, Twitter, YouTube Channel, etc. A small selection of that criteria is as follows: Consistent use of a visually compelling square avatar across all social networks.

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Social Media Media Hints Social 272

NetWits

APRIL 4, 2012

The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. Top 12 Social Media Insights for Nonprofits in 2012.

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Social Media Media Social Social Network 242

Nonprofit Tech for Good

MAY 24, 2014

Now a decade into the Social Web, mathematicians and social scientists have had ample time to study how, when, and why online individuals engage with brands on social networks such as Facebook, Twitter, and Instagram. Topics include how to: • Post on Facebook to maximize likes, comments, and shares.

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Social Media Singapore Free Media 221

Nonprofit Tech for Good

JULY 27, 2018

According to the soon-to-be-released 2018 Global Trends in Giving Report , 18% of donors worldwide have donated to a nonprofit through Facebook Fundraising Tools. Of those, 40% say they are very likely to donate again directly through Facebook. 48% say they are somewhat likely. Download the 2018 Global NGO Technology Report!

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Facebook Tools Giving NGO 242

TechImpact

AUGUST 26, 2014

We know our audiences are out there on social media. They’re busy retweeting, posting, sharing, pinning, and blogging on an array of social media websites and platforms across the Internet. But what social platform are they on the most? But what social platform are they on the most?

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Social Media Stats Audience Media 250

Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

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Social Media Social Media Tech 262

NetWits

OCTOBER 18, 2011

we LOVE some social media for nonprofits at NetWits Think Tank. A few interesting facts … 92% of the top 50 nonprofits have at least 1 social media presence on their homepage. A few interesting facts … 92% of the top 50 nonprofits have at least 1 social media presence on their homepage.

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Social Media Media Social Case Study 274

TechImpact

OCTOBER 6, 2014

One of the most attractive things about social media marketing is how measurable it. While across the major social media networks there are a seemingly infinite number of analytics, there is a hierarchy of importance among them. Want to know how many clicks your Twitter feed gets on Mondays vs Wednesdays?

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Social Media Analytics Track Media 246

Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The range of nonprofits using social media and their subsequent levels of commitment vary widely — as do their expertise, implementation and, of course, return on investment.

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Social Media Avatar Media Ratio 275

TechImpact

JANUARY 28, 2014

Social media is a comparatively very young frontier in the nonprofit sector which features surprises around every twist and turn. Here are 5 changes that social media experienced in 2013 that your nonprofit may have missed according to Resource Media. Image courtesy of Core 3 Solutions. Pinterest renaissance.

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Social Media Media Social Nonprofit 263

NetWits

JULY 10, 2012

Facebook has it’s roots in education. Once Facebook conquered colleges the now web-giant with more than 900 million active monthly users moved on to support high schools. Naturally, Facebook’s appeal reaches down into the earlier years of education because kids love connecting with friends. Your home base.

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Social Media Media Social Slides 251

Nonprofit Tech for Good

SEPTEMBER 29, 2013

The design and branding is modern and mobile-optimized , visuals and call-to-action graphics are prioritized over text, and social media is integrated throughout the entire process of entering the sweepstakes. Social network sharing functionality. - “Donate Now” and charity rating buttons in the email footer.

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Contest Social Media Integration Media 213

Nonprofit Tech for Good

MARCH 27, 2013

Nonprofits that have the capacity to be early adopters have learned that early adoption in and of itself is a wise social media strategy. For example, the National Wildlife Federation was an early adopter of Google+ and now they have more followers on Google+ than on Facebook and Twitter combined.

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Social Network Adopt Network Social 220

NetWits

MAY 12, 2011

Do you know how many of your supporters use popular social networks like Facebook, Twitter, and YouTube? of the entire American population use Facebook. With usage stats like that it’s probably safe to assume that a large portion of your supporter are using at least one social network, right?

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Social Media Studies Media Fundraising 279

NetWits

APRIL 6, 2012

While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report. As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e.

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Facebook San Francisco Benchmark NTEN 241

Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Social media is in a weird transition right now.

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Social Media Media Social St. Louis 100

Media Cause

JUNE 10, 2021

In the social media world, platforms are always changing. For nonprofits, using social media to your advantage is important as it gives you a creative way to accomplish your organization’s mission and purpose. Get ready for a shift toward audio format across social media platforms! Account Strategist .

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Audio Social Media Platform Media 75

Nonprofit Tech for Good

JULY 9, 2012

Adding social media to that already packed job description just would not have been possible. All that said, I know there are many nonprofit staff out there in the exact same position and it’s becoming increasingly clear that adding social media to a long list of job responsibilities is just not humanly possible.

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Social Media Media Management Social 264

TechImpact

JUNE 18, 2014

You’ve had blogs yelling at you for years, urging you to take advantage of social media to help promote your nonprofit. Yes, it’s true your nonprofit should have some form of a social component, it certainly does not need all of them. Social media feeds are about creating meaningful conversation and connections with people.

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Social Media Media Social Demographics 177

Nonprofit Tech for Good

DECEMBER 28, 2015

In the 10 years since the “Nonprofit Organizations” brand has expanded to Twitter, Facebook, Instagram, Google+, LinkedIn, Pinterest, Tumblr, Storify, Flipboard, Periscope, and most recently Snapchat. Twitter , Facebook , and Instagram were no-brainers. Quit a Social Network. After two years (!!)

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Social Network Network Social Teen 100

TechImpact

FEBRUARY 18, 2014

To many, social media is like John Wayne’s wild west. Because of all the uncertainty and danger, we’ve provided you 10 social media stats to help you conquer the social media frontier. online adults now use social networking sites. online adults are now Facebook users.

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Stats Social Media Media Social 154

Nonprofit Tech for Good

APRIL 7, 2011

To begin, here are five ways to integrate social media into your nonprofit’s website: 1) Add social networking icons to your homepage. Increasingly supporters expect to find social networking icons on your nonprofit’s homepage. 2) Embed Twitter and Facebook widgets into your homepage.

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Social Media Integration Websites Widget 237

Nonprofit Tech for Good

SEPTEMBER 18, 2016

For more than a decade the blogosphere has touted the power and promise of social media (this blog included) , but there is also a downside to using social media for your nonprofit. Nonprofits have spent years promoting Facebook and get rewarded with a 2% organic reach. ” or “Like Our Facebook Page!”

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Social Media Media Social ROI 100