NonProfit PRO

OCTOBER 21, 2021

Did you know 90% of Facebook users live overseas? That's just one reason why nonprofits are increasingly looking for alternatives to Facebook. At some point, I anticipate that there will be increased shifts away from the platform. Here's why.

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Nonprofit Tech for Good

FEBRUARY 1, 2022

At the core of the project is the Global NGO Technology Survey and the data below is based on the survey responses of 1,160 nonprofits worldwide that use social media. 1) 87% of nonprofits worldwide use social media. Of those that use social media: 97% use Facebook Pages – up from 84% in 2019. 5% use TikTok.

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Nonprofit Tech for Good

MARCH 17, 2020

By Jean O’Brien , founder of Digital Charity Lab , a social enterprise that builds digital skills in non-profits and shares free learning resources. Facebook Ads are the channel that Digital Charity Lab gets asked for the most help with, by quite a distance. 3) Understand Facebook Ad objectives.

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NonProfit PRO

JUNE 2, 2021

If the most you’ve done at this point is to ask supporters to start Facebook fundraisers, you’ve just scratched the surface. Your Facebook social fundraising strategy can start with this simple kind of ask, but then you need to plan the next steps.

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Nonprofit Tech for Good

JULY 18, 2024

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good The average growth rate for social media ranges from 0.64% to 3% per month , depending upon the platform. In other words, the era of organic growth on social media is over. 1) Feature social media icons on every page of your website.

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NonProfit PRO

OCTOBER 28, 2022

With more than $6 billion having been raised through Facebook and Instagram fundraisers now, social fundraising has cemented itself as a key strategy for increasing nonprofits’ revenue streams.

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Nonprofit Tech for Good

SEPTEMBER 27, 2020

In 2019, more than 20 billion social media impressions were made on #GivingTuesday. With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. Every mission has its social media niche. What does #morethan4 mean?

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NonProfit PRO

FEBRUARY 24, 2022

Meta, Facebook’s parent company, announced today that it will enter a co-development deal — centered around Challenges on Facebook — with GoodUnited, a social giving solution with a focus on Facebook fundraising.

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Nonprofit Tech for Good

FEBRUARY 25, 2023

By Heather Mansfield , founder and editor-in-chief of Nonprofit Tech for Good The average growth rate for social media ranges from.64% In other words, the era of organic growth on social media is over. 1) Feature social media icons on your website. 2) Include social media icons in your email newsletter.

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Nonprofit Tech for Good

JUNE 24, 2021

Or maybe watch a live video on Facebook? When you align your organization’s goals with the right social media strategies, you’ll start to see instant results! In this session, I’ll guide you through a DIY Social Media Audit to leverage your online data to attract new donors or accomplish any goal!

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NonProfit PRO

JULY 8, 2021

We’re going to review the Facebook Fundraising Benchmarks Report 2020 by GivePanel. Let’s clarify what “Facebook fundraising” refers to. It’s probably exactly what you think it is: when someone on Facebook starts a fundraiser to support your nonprofit. But there’s some fine print here.

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Nonprofit Tech for Good

JULY 27, 2018

According to the soon-to-be-released 2018 Global Trends in Giving Report , 18% of donors worldwide have donated to a nonprofit through Facebook Fundraising Tools. Of those, 40% say they are very likely to donate again directly through Facebook. 48% say they are somewhat likely. Download the 2018 Global NGO Technology Report!

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Nonprofit Tech for Good

NOVEMBER 22, 2021

Nonprofits with online shops can tap into these trends on social media to reach mindful shoppers and raise revenue in support of their mission. Shopify’s biggest selling points are that it is super mobile friendly and it easily plugs into the shop experience on Instagram and Facebook. Bring your storefront to Instagram and Facebook.

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Nonprofit Tech for Good

MARCH 25, 2023

The next series of webinars required to earn a Certificate in Social Media Marketing & Fundraising from Nonprofit Tech for Good starts June 28, but if you would like to earn the certificate now — you can request the notes and recordings from the last series presented in January and February 2023.

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Nonprofit Tech for Good

OCTOBER 17, 2023

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. In our current digital landscape, having a strong social media presence is essential for nonprofit organizations.

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Nonprofit Tech for Good

MARCH 4, 2023

According to Pew Research Center , 85% of people have a smartphone and even more than that are active on a number of social media platforms. Here are five reasons why your nonprofit’s social media presence is one of the most valuable marketing tools at your disposal: 1) It’s accessible. 2) You can tailor social media to your audience.

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Nonprofit Tech for Good

OCTOBER 22, 2020

2) Move beyond social posting to targeted social advertising. In this age of Google Ad Grants and inexpensive Facebook, Instagram, and Twitter targeted advertising, one can drive traffic from what is a primary relationship-building platform to an organization’s website or to a lead or landing page.

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Nonprofit Tech for Good

FEBRUARY 27, 2020

Check out these social media post templates for ideas of post themes and content format for your Facebook, Instagram, and Twitter feeds. Use social media as an opportunity to encourage supporters to come with a crew. . 3) Put a face to the funds by sharing impact stories on your social feed. We hope to see you there!

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Nonprofit Tech for Good

AUGUST 1, 2021

Sharing your text-to-donate keyword and shortcode on social media helps brand your campaign and allows donors to easily give from their mobile devices, which is where most people view social media. 1) Text-to-Donate on Facebook. They posted to Facebook to help raise awareness and ask for donations.

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Nonprofit Tech for Good

JULY 21, 2019

For every share on social media, a peer-to-peer fundraising campaign raises an average of $13USD ( CrowdRise ). The top five causes for women are children and youth (15%), animals and wildlife (13%), health and wellness (10%), human and social services (8%), and hunger and homelessness (8%) ( Global Trends in Giving Report ).

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Nonprofit Tech for Good

OCTOBER 25, 2019

Facebook Fundraisers are a relatively new fundraising tool, but they’re already driving a major boost in revenue for some nonprofit organizations. Additionally, Facebook has made both creating and donating to Fundraisers a highly streamlined process. His work is focused on nonprofits, advocacy, and public affairs. Year-Round Promotion.

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Nonprofit Tech for Good

NOVEMBER 1, 2020

There are dozens of ways to attract new members for your association, however one of the most effective methods is using social media. It has been estimated that more than half of the world’s population has at least one social media account. 1) Establish a presence on social media for your association.

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NonProfit PRO

FEBRUARY 15, 2022

Facebook seems to always make controversial headlines. Here's why your nonprofit should continue using Facebook despite these criticisms. When the platform created fundraising tools, it was an exciting new innovation for nonprofit organizations. However, this too was eventually regarded in a controversial manner.

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Nonprofit Tech for Good

OCTOBER 12, 2023

Social media is one of the greatest tools your nonprofit has, especially with Giving Tuesday right around the corner. However, not all social media content can grab your audience’s attention this effectively, especially with all the changes happening in the social media world.

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Nonprofit Tech for Good

OCTOBER 11, 2024

By Julia Campbell, host of the Nonprofit Nation podcast and founder of the Nonprofit Social Media Summit , a free all-virtual event created to help nonprofits navigate the fast-changing social media landscape to drive more donations. Need some inspiration and specific examples of how to grow your donor base using social media?

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NonProfit PRO

NOVEMBER 2, 2022

Meta announced a new promotion that will encourage users to donate monthly to nonprofits after unveiling new Facebook tools for recurring gifts. .

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Nonprofit Tech for Good

FEBRUARY 28, 2021

And a plan for if, when and how you’ll thank donors on your social channels is an important part of that strategy. Deciding how to handle donor recognition on social media is a complex exercise. Read on to learn how Feeding America and The Global FoodBanking Network have recently stewarded their corporate donors on social media.

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NonProfit PRO

AUGUST 4, 2021

Let’s walk through how you can use Facebook — specifically, Facebook Challenges and Messenger — as a tool to engage new audiences and raise your relationships (and revenue!) Facebook Challenges open the door for engagement with new supporters and Messenger seals the deal. in 2021 and beyond. Let’s dive in to explore both.

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Nonprofit Tech for Good

MARCH 3, 2022

Social media is in a constant state of change and without regular education in emerging trends, your nonprofit could be wasting valuable time and resources implementing outdated best practices. Current best practices for using Facebook Pages. What’s new in Facebook and Instagram Charitable Giving Tools. •

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Nonprofit Tech for Good

JULY 5, 2020

Imagine that you’re scrolling through Facebook or Instagram and start watching a video from a nonprofit organization. Why does social sharing matter anyways? In this article we’ll discuss video engagement for social media, what it is and why it’s important. Which Emotions Increase Social Sharing? Arousing Emotions.

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Nonprofit Tech for Good

FEBRUARY 12, 2025

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. Facebook Facebook has 3.05 Statista ] 96% of nonprofits use Facebook Pages. of their followers on Facebook.

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Nonprofit Tech for Good

JULY 5, 2019

This is where companies turn to people with large social media followings and niche credibility to advertise their product, paying as much as $1 million per post from Kylie Jenner. These are your social media ambassadors. . Social media aims to connect people with people. 7 Keys to an Effective Social Media Ambassador Program.

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NonProfit PRO

JUNE 30, 2022

There are new ways to engage supporters using Facebook and Instagram messenger, where supporters never leave the platform. Applying traditional cultivation and coaching methods via in-channel conversations, nonprofits are raising revenue, driving repeat action, and nurturing relationships with new supporters.

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Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Facebook recommends that you “design for sound-off, delight for sound-on.”

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Nonprofit Tech for Good

OCTOBER 31, 2018

By Julia Campbell , a social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. In addition to overall giving increasing these next two months, the number of your donors giving online and via social media channels is growing. We give to what we know.

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Nonprofit Tech for Good

MAY 6, 2019

On Tuesday, June 4 Tereza Litsa ( @TerezaLitsa ), co-founder of the #ReclaimSocial podcast , will takeover @NonprofitOrgs for 24 hours to lead a conversation about the importance of being positive on social media. Your experience and advice on how to counteract the negativity and trolls on social media. How to Participate.

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Nonprofit Tech for Good

MAY 7, 2024

A supplemental post to 101 Digital Marketing & Fundraising Best Practices for Nonprofits , the statistics listed below can guide your nonprofit in creating and maintaining a successful social media strategy. Facebook Facebook has 3.05 Statista ] 96% of nonprofits use Facebook Pages. of their followers on Facebook.

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