Beth's Blog: How Nonprofits Can Use Social Media

APRIL 7, 2014

Billboard’s audience, presumably, is passionate about songs and lyrics given it is the source for music charts, news, and events. This lead to a regular content feature on Twitter and Facebook that shared a photograph and question, “What’s been donated to the food bank this week?” Craft good headlines.

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Social Media Headline Media Social 102

Nonprofit Tech for Good

NOVEMBER 29, 2010

Facebook: facebook.com/BigCatRescue. The Pay to Play schemes are what cause so much breeding, abuse and then abandonment, but the people paying for these photo ops and play sessions don’t know what they are supporting. Organization Size: 125 exotic cats, 9 paid staff, 107 volunteers, 80,000 supporters. Name: Carol Baskin.

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Social Media Interview Examples Media 241

Nonprofit Tech for Good

APRIL 5, 2012

Use a Professional Photo for Your Profile Photo. It’s best to use a profile photo on LinkedIn that speaks to your professional career, not your personal life (that is, not photos that were taken on vacation, with the family, in costume, and so on). Customize Your Headline. Resist the urge and do not automate!

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Linkedin Profile Professional Tips 114

Nonprofit Tech for Good

JANUARY 14, 2013

Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), premium services (WordPress themes, Flickr Pro, Facebook custom Tab generators, etc.), and training (HTML, photo-editing, social and mobile media best practices ).

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Social Media Media Management Social 225

Pamela Grow

JANUARY 13, 2021

This change would leave many of our donors (without email addresses) in the dark when it comes to news and feel-good stories about the organization. Bonnie herself noted that transitioning to an email newsletter “would leave many of our donors (without email addresses) in the dark when it comes to news.” The photos need captioning.

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Newsletter Donor Retention Nashville 52

Nonprofit Tech for Good

OCTOBER 31, 2011

The 24/7 news cycle is overwhelming to many people. Use bold for headlines. A good number of your Facebook fans, Twitter followers, and Flickr, YouTube, and Foursquare friends will come directly from clicks on social media icons placed on your website with “Follow Us” pitches. You can view their website at defenders.org.

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Websites Design Practice Widget 238

Connection Cafe

SEPTEMBER 8, 2014

Right as you’re digging up the last of your expense receipts and scraping together what looks like a favorable giving report, you look at Instagram ® , Facebook ® , or the news and see coverage of brilliantly executed events with tons of smiling volunteers, generous guests, and crazy amounts of press that people just can’t stop talking about.

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Headline Fundraising Press News 46

Care2

AUGUST 22, 2013

Create a content calendar for the month including the target publish date, channel (Website, Facebook, Twitter, etc) topic or related initiative, call-to-action, and the staff person responsible for producing each piece of content for the month. Test 3-4 new Facebook Ads: Test different ad types (promoted post, sponsored story, etc.),

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Online Tips Calendar Test 71

Nonprofit Tech for Good

NOVEMBER 7, 2020

World Food Program USA (WFP USA), the US affiliate of the 2020 Nobel Prize-winning United Nations World Food Programme, has beautifully adapted the story of Rani—a precocious student in India who receives meals fortified with micronutrients—for their blog, Facebook, and Instagram. WFP USA also shared Rani’s story on Instagram.

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Channel Sierra Leone Story Digital 253

CauseVox

MAY 11, 2021

Not only that, 36% of social media users say that they have used social media sites like Facebook and Twitter in the past month to show support for a cause. It means getting out of your comfort zone and trying new things, like Facebook Live or Instagram Stories. Attention-grabbing social media post from Because I Am A Girl.

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Social Media Community Build Media 101

Neon CRM

JUNE 6, 2023

You include images of Ruby as well as a video from the news clip when she was rescued. Instead, you would write a compelling headline, a two-to-three sentence summary of the post, add a link to read more, and include it with a listing of other summaries like it. It ends with two calls to action. Social media provides another avenue.

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Content Ideas Summary Metrics 52

Whole Whale

MARCH 28, 2023

It exists in the algorithms that govern your Facebook timeline, explains why YouTube always recommends the perfect video, or more recently, powers the Large Language Models (LLMs) like OpenAI’s Chat-GPT , Google’s Bard , or Bing’s AI Chatbot , and others that have made headlines. DO NOT ignore AI.

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FAQ Language Model Nonprofit 52

Bloomerang

AUGUST 28, 2021

So this is what you’re going to spend on a copywriter, what you’re going to spend on printing, what you’re going to spend on, you know, social media ads, like all your printing, your design, your ads, your Facebook fundraising. Have a short story with a photo if possible. What does it say when they share on Facebook?

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Video Fundraising Guide Test 81

Connection Cafe

DECEMBER 22, 2013

Your supporters’ Facebook news feeds just got a quality content make-over, and grumpy cat is taking a backseat to high-performing posts. million tweets and 914,000 photos shared, the Movember movement did something right. On Friday alone, there were 78,000 tweets and 10,000 photos shared of him. And I want more.

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Story Social Media Nonprofit Content 54

DNL OmniMedia

OCTOBER 22, 2020

Let’s explore the ways that Mustard Seed promotes its mission throughout every inch of the site: Photo gallery. Their well-organized photo gallery page makes great use of space and showcases a variety of their efforts. News and blog content. Even better, they have a real-time Facebook feed widget on every page.

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Websites Organization Nonprofit Site 52

NTEN

JULY 18, 2013

Three summers ago I spent six weeks profiling Mark Zuckerberg for the New Yorker. I had previously friended him on Facebook and when I saw the trailer for The Social Network, as much as I love Sorkin, I had a bad feeling in my stomach: "This movie is going to be about bad tech people ruining the world." Uh, Facebook."

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Philippines Indiana Social Media Peru 56