Whole Whale

DECEMBER 19, 2024

Real-World Example: A donor makes a $100 contribution after clicking a Google Ad. Value Every Stage Assign appropriate credit to awareness activities Measure engagement metrics Track time-to-conversion Consider assisted conversions 3. Traditional analytics might attribute the entire value to that ad.

Metrics 52

Metrics Marketing Social Media Analytics 52

Nonprofit Tech for Good

SEPTEMBER 17, 2023

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. This metric is important because it can help you figure out how well your ad copy is performing! Cost Per Conversion) : This metric shows you how much a conversion costs.

Campaign 271

Campaign Evaluation Grant Google 271

Forum One

JANUARY 28, 2025

We call these big, beautiful, but often distracting numbers vanity metrics high-level data points that dont point to actual performance and its important to know the appropriate time and place to use them. Stakeholders at nonprofit and government organizations are often on the hunt for the biggest numbers.

Metrics 40

Metrics Analytics Action Social Media 40

sgEngage

NOVEMBER 20, 2024

For example, a school could sell their exclusive curriculum to other schools. A youth nonprofit could partner with a local tech company to fund a coding camp, while giving the company visibility in marketing materials and on social media, for example. Tell a compelling story that pulls at the heartstrings.

Professional 98

Professional Fund Model Build 98

Nonprofit Tech for Good

AUGUST 9, 2021

For example, Plan International’s website : 2) Post 2-3 times weekly to your LinkedIn Page and respond to your followers. For example: 1. For example, the International Fund for Animal Welfare shared the good news that zero rhinos were poached in 2020. Breaking news that communicates the story of your mission and programs.

Linkedin 360

Linkedin Practice Nonprofit Social Media 360

Byte Technology

APRIL 16, 2021

When you are in the process of growing your online business, there are essential metrics you will need to track to ensure that your business is expanding. One of those crucial metrics is your website’s conversions. Examples of Website Conversion. For example, you have a total of 10,000 people visit your website.

Conversation 246

Conversation Rate Websites Social Media 246

sgEngage

OCTOBER 4, 2024

Here’s what we suggest: We need to start rethinking annual giving metrics to create a new storyline about fundraising for higher education. Maybe we need to focus our attention on narrower metrics. News & World Report metric of alumni participation , the impact of this ranking indicator is going to show in our data for years.

Metrics 98

Metrics Giving Donor Gift 98

Nonprofit Tech for Good

APRIL 20, 2020

For the example below, we’ll be building out a sample Facebook Live co-branded series. For example, if you’d like to see 10,000 views on each video. The amount of the sponsorship largely depends on your social metrics – following, reach, engagement, and average video views. 100 (approx 10k views per $.01).

Fund 331

Fund Nonprofit Raise Phase 331

Candid

DECEMBER 30, 2024

In the United States, for example: The gender gap in college enrollment and completion is wider for men today than it was for women in 1972 , when Title IX was passed, with men earning only 42% of degrees. For example, we need initiatives to encourage more boys and men into HEAL professions (health, education, administration, and literacy).

Community 134

Community Support Classes Literacy 134

Bloomerang

JULY 6, 2023

Here’s an example of what this would look like: Let’s say your organization is an animal shelter. For example, if you’re undergoing frequent staff turnover, a change in leadership, or are understaffed, you may find an issues-based strategic planning model to be the best choice. Let’s get started.

Examples 120

Examples Guide Nonprofit Donor 120

Association Analytics

JUNE 21, 2023

8: Your Organization Doesn’t Have KPIs and Metrics Challenge : Without key performance indicators (KPIs) or metrics, your organization is missing out on vital information about your members. Set up your KPI and metrics! For example, include any details on how that KPI may impact other projects or results.

Associations 319

Associations Challenge Data Taxonomy 319

NVIDIA AI Blog

MARCH 17, 2025

The word darkness, for example, would be split into two tokens, dark and ness, with each token bearing a numerical representation, such as 217 and 655. In this example, the shared numerical value associated with ness can help the AI model understand that the words may have something in common. How Do Tokens Drive AI Economics?

Language 95

Language Generation Model Train 95

sgEngage

DECEMBER 30, 2024

To better understand the shortcomings of for-profit metrics as a true measure of nonprofit success, lets look at how return on investment (ROI) is calculated. You will have the elements to translate between and marry the business metrics that ROI measured and your mission impact criteria.

Measure 111

Measure Organization ROI Ratio 111

Association Analytics

JUNE 2, 2021

Those traditional metrics are a good starting point, but often do not tell the whole story. Data can help you think more broadly to identify a valuable product based on your specific goals and success metrics. When we refer to products here, we are talking about products, services and content. Is there a correlation with behavior?

Associations 282

Associations Product Measure Analysis 282

sgEngage

OCTOBER 30, 2024

For example, Momentum’s free Chat-GPT is geared specifically toward major gift fundraisers. You can also have AI analyze recordings of past pitches to review metrics like listening ratio, speaker engagement, and overall emotional tone of the meeting. Always ask yourself: Does this align with what I know about the donor?

Donor 104

Donor Script Fundraising Gift 104

Nonprofit Tech for Good

FEBRUARY 14, 2019

Brent Merritt is a digital strategy consultant at Metric Communications and blogger at The Caliper. This is absolutely critical because it allows you to set up the right kind of ad campaign, and it also lets Facebook report back on key metrics about your ads, including how many people are giving, and how much.

Facebook 230

Facebook Fundraising ROI Metrics 230

Gyrus

OCTOBER 1, 2024

Engagement Metrics Engagement data includes metrics like how often employees log in, interact with content, and participate in discussions or collaborative learning activities. For example, if employees consistently score well on certain courses and engage with them regularly, it’s a sign that the material is resonating.

Analytics 64

Analytics Train Training Data 64

Association Analytics

JANUARY 12, 2022

Identify the key metrics you’ll use to measure your goals. Start by reviewing each of your strategic goals and identifying the key metrics you can use to measure progress against those goals. Most likely, you’ll have more than one metric for each goal. Step 1: Create a master list of all your metrics.

Goal 169

Goal Data Support Metrics 169

Association Analytics

APRIL 8, 2021

For example, your organization may have a 2021 goal of “increasing membership.” For example, knowing that you want to increase a specific type of membership can make all the difference in measurement, analysis, and strategy. The metrics you use to measure your progress toward a business objective are key performance indicators (KPIs).

Goal 192

Goal Data Articulate Analysis 192

Nonprofit Tech for Good

JULY 23, 2020

Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . Example Conversions. For example, if someone lands on example.org/newsletter-thank-you after they finish signing up for your newsletter, you can have visits to that page count as a conversion. .

Conversation 306

Conversation Analytics Grant Google 306

Association Analytics

AUGUST 7, 2024

It involves: Defining What to Measure: Identify the specific metrics that align with your strategic goals. It’s important to tailor your metrics and dashboards to meet their needs. For example, people with red-green color blindness may have trouble telling apart some shades of red and green. Pillar: Innovation What to track?

Associations 169

Associations Track Report Metrics 169

Nonprofit Tech for Good

APRIL 23, 2019

Does the platform provide powerful tools for data analysis, insight and built-in reporting for nonprofit metrics? Does it have pre-built dashboards with nonprofit metrics that are important for each persona at your organization and important for board members. Is the platform scalable to support your nonprofit growth in upcoming years?

Nonprofit 263

Nonprofit Donor Social Media Causes 263

sgEngage

JANUARY 23, 2025

For example, a food bank might use keywords such as local food donations, volunteer opportunities near me, and community food pantry. ” Monitor Performance Regularly: Track key metrics like CTR and conversion rates, making adjustments as needed to maintain compliance and optimize results. ” Bad: “We need donations.

Grant 102

Grant Impact Google Nonprofit 102

Association Analytics

OCTOBER 10, 2022

Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. Let’s use email as an example. Here are examples of success metrics broken down by three common channels: List Preparation. Analyze Performance. You might wonder if you are sending too many emails.

Analytics 169

Analytics Marketing Taxonomy Metrics 169

Association Analytics

SEPTEMBER 13, 2023

Going Beyond Basic Metrics Learning analytics goes beyond basic metrics to offer you a deeper understanding of course performance and learner engagement. Example: Through a learner sentiment analysis, one association discovered that one of their courses consistently received low ratings due to challenging content delivery.

Analytics 169

Analytics Education Program Impact 169

Nonprofit Tech for Good

APRIL 10, 2022

” For example, @WomenforWomen : It’s also recommended that your nonprofit sign up for Twitter Blue for $2.99 (USD) a month. For example, if you send a tweet on Monday morning at 8 am, retweet that same tweet the next day at 1pm. The service provides early access to new Twitter tools and a variety of unique features.

Twitter 343

Twitter Practice Nonprofit Social Media 343

Bloomerang

JANUARY 14, 2025

Check out the example below of the Michael J. Track data points and metrics to evaluate your campaigns progress. For example, lets say a donor arrives on your mobile-optimized donation form originally intending to give $40. With responsive design, mobile-friendly donation pages offer the same experience on the move.

Mobile 104

Mobile Giving Guide Nonprofit 104

Candid

NOVEMBER 5, 2024

For example, a telecom company might donate public service announcements or media airtime, while an internet service provider could donate complimentary Wi-Fi access or cybersecurity services.

Nonprofit 111

Nonprofit Volunteer Survey Community 111

Tableau

OCTOBER 7, 2024

For example, through Mulesoft’s Connectivity Benchmark report we found that the average enterprise uses 991 applications. Through our new partnership with dbt, we are aiming to broaden the trust, extensibility, and value of Tableau by incorporating dbt models and metrics directly into the product.

Integration 138

Integration Metrics Analytics Data 138

The NonProfit Times

NOVEMBER 21, 2024

For example, loyal, high-value donors might respond differently to your organization than new donors. Move beyond channel-specific metrics and adopt a holistic view of donor engagement. Rather than allocating budgets by channel, focus on the specific needs of different audience segments. Reporting: Measure overall donor health.

Fundraising 75

Fundraising Channel Audience Donor 75

Bloomerang

APRIL 17, 2024

For example, a clothing store puts out a new line of clothing; they want to know how that line is performing. An example of a KPI could be the number of surveys completed after an event. Choose new metrics Once you have identified the data you already have, it may be time to select new metrics that better align with your goals.

Data 120

Data Metrics Measure Goal 120

DataRobot

SEPTEMBER 1, 2022

For example, a recent IDC study 1 shows that it takes about 290 days on average to deploy a model into production from start to finish. This also shows how the models compare on standard performance metrics and informative visualizations like Dual Lift. Model Observability with Custom Metrics. Manage changing market conditions.

Project 145

Project Help Metrics Model 145

Candid

FEBRUARY 5, 2025

For example, an organization with the primary mission of providing financial literacy courses and counseling for low-income families may add service areas such as providing housing or food. Consider an example we discuss in Scaling Altruism our partner and client Treehouse.

Nonprofit 69

Nonprofit Problem Childhood Goal 69

Association Analytics

FEBRUARY 14, 2022

Some examples include: Data specific – What data empowers you? An example is how many new members did we acquire last month? Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. What limits you? What do you think about our data?

Analytics 169

Analytics Associations Case Study Data 169

Nimble AMS

MARCH 25, 2022

Goals and success metrics. For example, at the highest level, your goals might be to: Grow your existing online community . TIP: These are examples of high-level goals. In addition to goals, establish a set of online community metrics to help you track progress toward your goals and find opportunities for improvement.

Community 125

Community Online Strategy Guidelines 125

sgEngage

DECEMBER 19, 2024

For example, do you want to increase online donations by 15% in the next year, or reduce your sites bounce rate by 10%? These metrics can then guide layout decisions, calls-to-action, and content structure. Define Clear Goals and KPIs A great website is more than a pretty faceits built to achieve specific objectives.

Websites 97

Websites Design Collaboration Nonprofit 97

Nonprofit Tech for Good

AUGUST 6, 2023

Coordinating these channels cohesively – for example, telling one community member’s personal story over email, social media, and direct mail – promotes consistent messaging that reinforces the nonprofit’s brand in the supporter’s mind. Define your metrics of success. What do you want to get out of your year-end campaign?

Fundraising 235

Fundraising Practice Guide Campaign 235