Amy Sample Ward

APRIL 27, 2009

I’m here at NTEN’s 09NTC and am going to live blog Beth Kanter’s session on mapping your social media strategy to metrics. The right metrics. Themes that people want to learn: new metrics structures can bubble up. funders of a 20th century mindset - what metrics speak to them. pick the right metrics.

Social Media 102

Social Media Map Media Strategy 102

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

I'm doing a session at Boston podcamp called the Social Media Metrics/ROI Game. I'm slightly out of my comfort zone here because I've only been following this topic closely for a short time, although I have co-authored a guide for nonprofits on technology evaluation and ROI. UPDATE: The presentation slides and wikispace is here.

Social Media 56

Social Media Metrics Media Social 56

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 6, 2006

Last week, there was a useful exchange on the NTEN Affinity group for Nonprofit Bloggers around the question "What metrics do you use to measure success for your blog?" the listserv question was focused on blog metrics and primarily as traffic and driving traffic! Are blog metrics all about traffic? Google Analytics.

Metrics 50

Metrics Web Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2009

You need to pick the right hard data points, or metrics, that will help you harvest insights and improve your blog. Next, you need to know the right metrics to use, and employ the proper tools to collect the data. Most important, you need a strategy—either for yourself or for a team—to gather insights from your metrics.

Measure 95

Measure Tips Metrics Bookmarking 95

Connection Cafe

JUNE 13, 2013

Focus on Event Fundraising Analytics , we looked at how peer-to-peer event metrics let us know if our event planning and execution efforts are paying off in fundraising results. Metrics and benchmarks can be our guides to whether your efforts at creating a great experience for participants are paying off. Profit/loss.

Metrics 42

Metrics Fundraising Benchmark Stats 42

Amy Sample Ward

SEPTEMBER 20, 2010

Having tools in place to help you monitor, measure, and evaluate your work in real time will help you be more successful with your campaign, better engage with the community, and make more lasting change in the long run. While they aren’t the most comprehensive of reports, there is no point in ignoring free metrics!

Tools 162

Tools Tech RSS Map 162

Care2

JUNE 18, 2011

As you read that stat, you’re probably saying to yourself "wow, that’s impressive. And while it maybe true that your organization needs a better Facebook strategy, it’s also important that you dig a little deeper into social media stats. Internet population each month.". A Facebook page can replace your website.

Social Media 78

Social Media Media Social Social Network 78

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 13, 2007

The key takeaway for me is the whole point about the need for new metrics to measure learning from games. That the old metrics aren't working. This is the same conversation that is happening around web metrics versus blog metrics. We need metrics! Not only those that apply metrics but need to rethink them.

Change 50

Change Game Metrics Learning Environment 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2008

Avi Kaplan has published some basic stats from the recent Tweetsgiving Campaign that raised over $10,000 in 48 hours right before and during Thanksgiving to build a classroom in Tanzania. The holy grail metrics is missing? In the menatime, here's a few twitter stat tools from Brian Solis's awesome list.

Donation 50

Donation Organization Stats Tanzania 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 30, 2011

Establishing metrics for this campaign was difficult in that we didn’t have anything to use as a benchmark. Our digital engagement success is evolving based on our experience and it is difficult to outline what metrics of success might look like. A breakdown of the engagement and site visit stats are below.

Hurricane 98

Hurricane Measure Social Media Social 98

TechCrunch

FEBRUARY 8, 2022

4 signs to look for when evaluating ESG investments. 4 signs to look for when evaluating ESG investments. Should tech bootcamps keep using job placement metrics in their advertising? Should tech bootcamps keep using job placement metrics in their advertising? Wag’s recovery is a bet on you going back to work.

Images 77

Images Job Movie Interview 77

Neon CRM

MARCH 26, 2025

Theyre valuable tools for evaluating your organizations email campaigns! Lets take a look at six nonprofit email benchmarks that will help you evaluate your own emails, plus some insights into steps you can take if you want to improve your emails performance. If you have a high number of hard bounces, clean out your email list, stat!

Benchmark 80

Benchmark email Nonprofit Rate 80

The Verge

JANUARY 14, 2022

However, a flick of the wrist or a double-tap to the display will reveal your stats, notifications, timers, and other widgets for Garmin-specific fitness features. You can, however, set timers, start breathing sessions, log hydration, and view health metrics like heart rate and stress. At a glance, the Sport looks like a Swatch.

Review 67

Review Metrics Rate Stats 67

Connection Cafe

MAY 9, 2013

Efforts that improve these metrics often lead to growth in revenue and vitality of an event or event series. Refer to Analyze This: A Nonprofit’s Guide to Event Fundraising Analytics by Convio and Event 360 for an excellent discussion of these key peer-to-peer fundraising metrics and more. How Do I Use Metrics with My Event?

Analytics 40

Analytics Fundraising Benchmark Metrics 40

Engadget

FEBRUARY 13, 2025

A series of events (Black Friday, the holidays, CES) pushed this review onto the back burner, which means I spent a lot of time with the watch in a less formal capacity, wearing it on and off for around three months before formally evaluating it for this review.

Review 104

Review Track Phone Metrics 104

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

Kevin Gamble left me a comment on a google analytics post that the " Depth of Visit Report " was one of the best metrics (coupled with referring source) for understanding visitor behavior on his university's web site. But the stats. Word Press users can use General Stats plugin. He did and gave me permission to blog!

Social Media 50

Social Media Measure Tools Social 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 2, 2015

Set Program Goals & Metrics. Clarify quantifiable outcomes or metrics that can be easily measured on a routine basis. If a program falls in the woods, and no one’s there to hear it… You get the picture – impact is irrelevant if no one knows about it, so be sure to share updates with both stats and stories internally (i.e.

Measure 50

Measure Impact Program Nonprofit 50

See3

SEPTEMBER 24, 2007

He then shows some stats from comScore : * Over 133 million Americans watched online video in July — or 74% of US internet users. So while we don’t yet have all the metrics we need to show that video will actually improve/increase fundraising online, we know that this is the content people are gravitating towards.

Video 40

Video YouTube Metrics Newsletter 40

Media Cause

DECEMBER 6, 2023

Pt 2 Re-evaluating YOUR annual report Pt 1 Why did an agency create an Impact Report, anyway? A Tough Lesson By following our own data-driven advice, and re-examining the traffic and conversion stats for our 2022 report microsite, we reached a difficult conclusion: the answer to our questions was predominantly ‘no.’ Informed by data.

Report 64

Report PDF Content Donor 64

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 14, 2009

But from my stats surcease of sorrow, I realized - some things you can’t keep score. And anxiously anticipating metrics that assign value even more; And my hopes have all the seeming of a marketer still dreaming, That my efforts not in vain, will yield intangibles and metrics all the same. DEFINE the METRICS. CONCLUSION.

ROI 77

ROI Social Media Slides Media 77

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

to quantify ROI Page views from our stats program & Video view count from youtube ??? s linking to you -referring URLs in stats program -google rss alerts (can be set to daily, as it happens, etc.) ??? One person to know where all the moving parts can be brought together to evaluate in the end. will be easier to track ???

Case Study 50

Case Study ROI Social Media Media 50

Connection Cafe

JULY 22, 2013

Ideally, we’d evaluate the previous year of data to observe patterns in different giving cycles. If a client hasn’t had Analytics for a year, 3 months would be the shortest timeframe we’d want to evaluate to ensure we get a clear enough picture of trends over time. Research Questions. Research Questions. Overall site visits.

Analytics 37

Analytics Research Design Web 37

DNL OmniMedia

FEBRUARY 11, 2021

These stats were compiled by the team at Blackbaud, long-time stand-out providers of nonprofit technology. It involves examining the data and performance metrics of individual major gift officers, as well as the team as a whole, to understand what’s working and what leaves room for improvement. How do we know this?

Blackbaud 52

Blackbaud Management Guide Fundraising 52

Beth's Blog: How Nonprofits Can Use Social Media

JULY 13, 2009

Plan on spending some time on this and blow your boss away next time you bring her your web stats and action plan! As with number one and two above you get additional statistics from Add This which further helps you to evaluate the impact of your web site and how you can continue improving. by Avinash Kaushik.

Site 50

Site Web RSS Social Media 50

The Verge

JANUARY 27, 2022

These fitness-first smartwatches generally have battery life measured in days instead of hours, superior navigational features, and in-depth metrics at the expense of features like contactless payments or cellular connectivity. Usually, it’s all about the metrics and GPS accuracy with this kind of smartwatch. This describes the $499.95

Review 61

Review Test Measure Train 61

The Verge

SEPTEMBER 28, 2020

I liked the workout feature: I took the watch on a few runs, and it gave me the basic stats on the duration, distance, and my heart rate. Blood oxygen is an important metric to monitor in patients with the disease, and it can flag problems before people start to feel out of breath. It’s an area of great promise,” Patil says.

Measure 64

Measure North Dakota Data Phone 64

CauseVox

NOVEMBER 26, 2023

It involves evaluating the effectiveness of your narratives in terms of engagement, donor response, and, most importantly, the real-world change inspired by your stories. Inspiring photos and videos of your impactful work in action is crucial, but so are the stats.

Storytelling 88

Storytelling Impact Arts Nonprofit 88

Care2

MARCH 26, 2009

In that spirit, Convio released their comprehensive online marketing study today that looked at close to 600 nonprofit organizations’ online marketing results and compiled benchmarks for evaluating fundraising, email, advocacy, and marketing success online. Overall, the nonprofit online landscape looks good.

Convio 31

Convio Benchmark Social Media Studies 31

Neon CRM

AUGUST 24, 2023

Fundraising Effectiveness Project (FEP) The Fundraising Effectiveness Project (FEP) is the industry standard for donor retention stats and other related donor engagement metrics. Every quarter, FEP provides a new set of updates on key performance indicators like new donor acquisition rate or changes in fundraising trends and patterns.

Hype 52

Hype Research Marketing Nonprofit 52

Connection Cafe

MAY 20, 2015

Evaluate your event data from the past 3 years or so. If this is the first year you’re doing some P2P archaeology, start by pulling the following stats: Event level data: Online and offline fundraising totals (separate from sponsorship or other dollars). Fundraising performance metrics. Participation / registration growth.

Benchmark 20

Benchmark eBook Registration Fundraising 20

Bloomerang

NOVEMBER 13, 2021

Are you going to use this to evaluate your internal operations so that you can become more efficient, more effective. We need to know what metrics we need to be tracking. And I see an anonymous question here about, “Can you speak to what evaluation methods are particularly effective regarding impact?”

Impact 109

Impact Measure Report Process 109

Connection Cafe

APRIL 1, 2016

50 Fascinating Philanthropy Stats. The 50 Fascinating Philanthropy Stats is the central hub for need-to-know statistics on charitable giving, online fundraising, donor characteristics, and more. In evaluating potential services, the biggest concern is whether staff will have reliable access to the organization’s data.

Professional 20

Professional Causes News NGO 20

Qgiv

OCTOBER 5, 2021

No matter your donors’ reasons for giving, the stats above show that at the end of the year, they’re ready and willing to give. Measurable: Choose metrics that will help you know whether you’ve met your goal or not. Check them often! Attainable: Don’t set yourself up for failure by reaching for the impossible.

Campaign 69

Campaign Practice Giving Social Media 69

sgEngage

AUGUST 16, 2024

Start by Evaluating Past Annual Reports I joined Scarborough Health Network Foundation last January. Do these vanity metrics look familiar to you? We included a stat about the number of emergency visits. So don’t give up your annual report. Sometimes, leadership feels the need to share internal wins with the broad audience.

Report 103

Report Organization Create Donor 103

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2008

On the web, anyone can evaluate the photographs in terms of aesthetic quality and relevance to the exhibition theme. All evaluations are private; all artists are unnamed. o is Transparency - and the best example of that is what the Indianapolis Art Museum has done with its pubic metrics on its web site. Another theme of web2.o

Arts 74

Arts Social Media Examples Organization 74

The Modern Nonprofit

SEPTEMBER 26, 2023

While you want to include the program’s metrics and efficacy, you’ll also want the central piece to relate to a real story from your community. It’s cheaper to do than you might think, and stats show that your appeal will be 50% more likely to succeed if you do! Those stats you used earlier?

Guide 102

Guide Social Media Goal Campaign 102

The Modern Nonprofit

SEPTEMBER 21, 2021

While you want to include the program’s metrics and efficacy, you’ll also want the central piece to relate to a real story from your community. It’s cheaper to do than you might think, and stats show that your appeal will be 50% more likely to succeed if you do! Those stats you used earlier? celebrate.

Guide 98

Guide Social Media Goal Campaign 98