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Fundraising Lessons from the Father of Advertising | Ogilvy on Fundraising

Whole Whale

Repeat what works – Keep using effective stories, calls to action, and emotional appeals. A charity combating homelessness should feature stories of providing shelter, not just cute mascots. Personal stories, donor benefits, time sensitivity? Don’t rely too much on gimmicks or guilt.

Lesson 59
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How to Get Your Nonprofit’s Story in the News

Get Fully Funded

A winning strategy for spreading the word about your organization’s work is getting your nonprofit’s story in the news. . A news story gets your organization in front of a large audience of potential supporters and gives your organization instant credibility. . And, getting your story in the news still carries a lot of weight.

Story 122
professionals

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Member Round Up: Research galore, a handy handbook, and sandcastles as therapy

NTEN

The list includes See3 Communications '' 2013 Benchmarks for Nonprofit Video , mGive ''s recent Text Giving Study , M+R Research Lab ''s eNonprofit Benchmarks Study , and the 2013 Visual Storytelling Best Practices Guide by Resource Media , all for free! Check out the plans and help get the stories heard!

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Member Round Up: Research galore, a handy handbook, and a sandcastles as therapy

NTEN

The list includes See3 Communications '' 2013 Benchmarks for Nonprofit Video , mGive ''s recent Text Giving Study , M+R Research Lab ''s eNonprofit Benchmarks Study , and the 2013 Visual Storytelling Best Practices Guide by Resource Media , all for free! Check out the plans and help get the stories heard!

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Crafting Impactful Narratives: The Art of Nonprofit Storytelling

CauseVox

In the world of nonprofit fundraising, stories are more than just words on a page or images on a screen; they are the beating heart of your mission. The Power of Storytelling in Fundraising Humans are meaning-making creatures. One of the primary ways we do this is through story. Now imagine your ideal donors. Who are they?

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5 Tips to Boost Your Nonprofit Website’s SEO

Nonprofit Tech for Good

By Laura Bucher , Storyteller at Donor Perfect – a top-rated donor management system and fundraising platform for nonprofits. Instead of only using the term “homeless,” you should also use “unhoused” and any other synonym a searcher might use when referring to homelessness. Your webmaster can help with this.

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The Ultimate Guide to Volunteer Recruitment: 15+ Strategies

Qgiv

Take the time to assess your operations and evaluate any gaps that volunteer work could fill. No matter what outlet you think might suit your target audience best, here are two tips that can help you work with the media to recruit volunteers: Pitch a story. Newspapers, magazines, and blogs focus on storytelling.