Data in the Museum: Experimenting on People or Improving Their Experience?
Museum 2.0
FEBRUARY 18, 2015
Every few months, a major news outlet does an "expose" about data collection on museum visitors. These articles tend to portray museums as Big Brother, aggressively tracking visitors'' actions and interests across their visit. And then I started thinking: we do that all the time in museums. We''re trying to personalize.
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