Nonprofit Tech for Good

AUGUST 9, 2023

To claim your certificate: View all four webinars (7 hours of training) Request your certificate via email from Heather Mansfield. Your certificate will be emailed within 3-4 business days. Please include the key passphrases presented in each webinar and how you would like your name featured on the certificate.

Social Media 236

Social Media Marketing Media Social 236

Nonprofit Tech for Good

FEBRUARY 23, 2024

The next series of webinars required to earn a Certificate in Social Media Marketing & Fundraising from Nonprofit Tech for Good start Jul7 10, 2024, but if you would like to earn the certificate now, you can purchase the notes and recordings from the last series presented in January and February 2024.

Social Media 247

Social Media Marketing Program Media 247

NonProfit PRO

JUNE 22, 2023

Jennifer Rubin and Terry Pearl of 360 Philanthropy Group shared an anonymous nonprofit case study that relied on storytelling via social media and email to raise $57,000 in unrestricted funds in two weeks. Here’s a look at their recommended social media strategy.

Social Media 312

Social Media Raise Media Case Study 312

Nonprofit Tech for Good

JANUARY 2, 2024

Fundraising on social media is not easy. With millions of nonprofits worldwide asking for donations on social media, donors are increasingly tuning out fundraising asks. Topics include: How to effectively promote fundraising campaigns on social media (one-time giving, monthly giving, tribute giving, etc.)

Social Media 151

Social Media Media Fundraising Social 151

Nonprofit Tech for Good

NOVEMBER 27, 2023

Customized for small nonprofits with limited time and financial resources, the 2024 Certificate in Social Media Marketing & Fundraising program covers the fundamentals of social media marketing and fundraising for your nonprofit. Request your certificate via email from Heather Mansfield.

Social Media 221

Social Media Marketing Media PDF 221

NonProfit PRO

FEBRUARY 15, 2024

Download this guide now to receive thank you letter templates for direct mail, email, phone calls, social media, and text messages, guaranteed to make your donors feel appreciated while also supporting your donor retention and acquisition efforts. Download now to begin maximizing impact!

Template 245

Template Social Media Donor Media 245

NonProfit PRO

FEBRUARY 28, 2024

Download this guide now to receive thank you letter templates for direct mail, email, phone calls, social media, and text messages, guaranteed to make your donors feel appreciated while also supporting your donor retention and acquisition efforts. Download now to begin maximizing impact!

Template 244

Template Social Media Donor Media 244

Nonprofit Tech for Good

MARCH 3, 2022

If you would prefer to watch the recording from October 27 and receive the notes rather than wait until March 30 – please email Heather Mansfield to make the request. The importance of having a budget for social advertising. • An exploration of the most recent social media and fundraising research. <<

Social Media 244

Social Media Practice Media Social 244

Nonprofit Tech for Good

FEBRUARY 1, 2022

At the core of the project is the Global NGO Technology Survey and the data below is based on the survey responses of 1,160 nonprofits worldwide that use social media. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter. 5% use TikTok.

Social Media 322

Social Media Stats Data Media 322

Nonprofit Tech for Good

NOVEMBER 1, 2020

There are dozens of ways to attract new members for your association, however one of the most effective methods is using social media. It has been estimated that more than half of the world’s population has at least one social media account. 1) Establish a presence on social media for your association.

Social Media 336

Social Media Associations Media Social 336

Nonprofit Tech for Good

SEPTEMBER 27, 2020

In 2019, more than 20 billion social media impressions were made on #GivingTuesday. With so much noise on social channels during this global day of giving, you may be wondering how your nonprofit can stand out and more effectively fundraise for its mission. Every mission has its social media niche.

Social Media 362

Social Media Campaign Childhood Media 362

NonProfit PRO

JANUARY 11, 2024

As Gmail introduces changes to its deliverability guidelines, nonprofit professionals must understand the implications for fundraising.

gMail 290

gMail Guidelines Social Media email 290

Nonprofit Tech for Good

AUGUST 1, 2021

Sharing your text-to-donate keyword and shortcode on social media helps brand your campaign and allows donors to easily give from their mobile devices, which is where most people view social media. Social media algorithms notice that and it will weaken your post’s reach. 3) Text-to-Donate on YouTube.

Social Media 329

Social Media Donation Campaign Share 329

Nonprofit Tech for Good

MAY 6, 2022

Our Certificate in Social Media Marketing & Fundraising covers the fundamentals of launching and maintaining a social media marketing and fundraising strategy for your nonprofit. The required four webinars are: [$20] July 13: How to Create a Social Media Marketing Strategy. [$30]

Social Media 225

Social Media Tech Marketing Media 225

Nonprofit Tech for Good

OCTOBER 22, 2020

2) Move beyond social posting to targeted social advertising. Social media sites are for relationship building. Surely, we should be looking at social networks as a “cultivation” and “relationship-building” tool in the same sense that we do offline in person.

Social Media 354

Social Media Donor Media Social 354

Nonprofit Tech for Good

OCTOBER 22, 2023

Date: Wednesday, January 10, 2024 Time: 1 pm ET / 10 am PT (20 Minutes) Cost: Free Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good Email is a powerhouse for fundraising. Twenty-six percent of online donors say that email is the tool that most inspires them to give – outpacing social media, websites, and print materials.

email 263

email Free Social Media Method 263

NonProfit PRO

SEPTEMBER 21, 2021

Establishing a presence on social media is an important communications tool for nonprofits to raise awareness and achieve goals. It can be used to build your email list, cultivate current donor relationships and attract new supporters, enlist volunteers, and promote your organization as a thought leader.

Social Media 278

Social Media Media Social Impact 278

Nonprofit Tech for Good

DECEMBER 15, 2023

According to the Global Trends in Giving Report , 26% of online donors say that email is the tool that most inspires them to give while 25% say social media, 17% website, and 13% print. In fact, email messaging raises 14% of all online revenue.

email 246

email Practice Marketing Global 246

Nonprofit Tech for Good

JULY 21, 2019

Email Fundraising. Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). For every 1,000 fundraising messages delivered via email, nonprofits raise $45 USD ( M+R Benchmarks Report ). Nonprofits sent an average of 59 email messages per subscriber in 2018 ( M+R Benchmarks Report ).

Stats 279

Stats Social Media NGO Media 279

DonorPerfect

MAY 23, 2024

They just don’t think social media ads will work for their mission. For one reason or another, many nonprofits don’t feel comfortable using Facebook to find new donors.

Social Media 52

Social Media email Tips Media 52

Nonprofit Tech for Good

JULY 5, 2019

In fact, according to Nielson , 92% of people claim they trust personal recommendations and other earned media, while just over half trust messages found on a company’s website or sent via email. These are your social media ambassadors. . Social media aims to connect people with people.

Social Media 273

Social Media Effective Program Media 273

Candid

JUNE 27, 2023

Social media can easily become overwhelming if you’re trying to keep up with trends, algorithms, and new platforms. However, if you can recognize these social media myths for what they are, you can make your workload lighter and focus instead on producing amazing content that works for your nonprofit’s audience.

Social Media 111

Social Media Media Social Alternative 111

Nonprofit Tech for Good

SEPTEMBER 18, 2024

Date: Wednesday, December 4, 2024 Time: 1 pm ET / 10 am PT (20 minutes) Cost: Free Presented by: Heather Mansfield , Founder of Nonprofit Tech for Good Email is a powerhouse for fundraising. Twenty-six percent of online donors say that email is the tool that most inspires them to give – outpacing social media, websites, and print materials.

email 139

email Free Method Social Media 139

Nonprofit Tech for Good

SEPTEMBER 28, 2017

Now entering its sixth year, #GivingTuesday is a global day of giving fueled by the power of social media. Prominently feature the date (November 28), the #GivingTuesday hashtag, a “Donate” button, links to your social networks, social sharing, and an e-newsletter opt-in. Best Practice #2: Design Visual Content.

Social Media 250

Social Media Practice Media NGO 250

The Modern Nonprofit

OCTOBER 2, 2023

And since #GivingTuesday is fueled by online engagement, it’s the perfect time to focus on your social media strategy. Here are five ideas to help you step up your social media game this #GivingTuesday : 1. Here are five ideas to help you step up your social media game this #GivingTuesday : 1.

Social Media 98

Social Media Ideas Media Social 98

Nonprofit Tech for Good

SEPTEMBER 19, 2017

Social media changes so frequently that unless your NGO has a full-time social media manager who has the time to consistently research and adopt emerging trends, odds are your NGO is using social media in ways that are no longer effective. It was the final presentation of the social media excellence webinar.

NGO 227

NGO Social Media Media Social 227

Candid

MAY 14, 2024

It’s also the perfect time to do a social media audit for your nonprofit organization. A social media audit involves reviewing your organization’s complete social media presence, not just analyzing the metrics (to learn about assessing metrics, read my article on creating a social media plan ).

Social Media 105

Social Media Media Social Profile 105

Nonprofit Tech for Good

FEBRUARY 12, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. According to the Global Trends in Giving Report , 27% of online donors say that email is the tool that most inspires them to give (social media 29%, 18% website, 12% print). Email messaging raised 28% of all online revenue in 2017.

email 363

email Practice Marketing Newsletter 363

Get Fully Funded

SEPTEMBER 6, 2022

If you want people from your social media to support your nonprofit’s activities, you need a nonprofit social media plan. You already know this: In the nonprofit realm, social media is life. Contrary to popular belief, successful social media accounts are not run off-the-cuff!

Social Media 124

Social Media Structure Media Social 124

Nonprofit Tech for Good

NOVEMBER 7, 2024

The 2024 Certificate in Digital Marketing & Fundraising program covers the fundamentals of website and email marketing, online fundraising, and social media for nonprofits. Request your certificate via email from Heather Mansfield.

Marketing 246

Marketing Digital Fundraising PDF 246

Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. This ensures you’re not wasting spend on areas that won’t drive results.

Social Media 97

Social Media Media Guide Social 97

Nonprofit Tech for Good

NOVEMBER 8, 2016

For nonprofits to succeed on social media, they have to be good at social media and that requires a clear understanding of how, when, and why individuals engage with nonprofits on social media. It was the final presentation of the social media strategies webinar. Craft a content strategy.

Social Media 253

Social Media Media Strategy Donor 253

Media Cause

APRIL 16, 2021

What to do about agitators, arguers and the misinformed on your email list and social media—and how to manage negative comments. An email is finally approved and hits inboxes. A social post makes its way to Facebook. And remember: If they don’t want to be on your email list, you don’t want them there, either. .

Comment 82

Comment Social Media email Media 82

Neon CRM

JULY 13, 2023

The #GivingTuesday hashtag gets billions of impressions each year, which tells us that nonprofits participating in GivingTuesday need a social media strategy to maximize fundraising. How Does Social Media Benefit Nonprofits on GivingTuesday? Social media is important for nonprofits year-round.

Social Media 98

Social Media Ideas Media Donor 98

NonProfit PRO

JANUARY 10, 2022

There are a lot of effective ways to communicate with your peer-to-peer fundraising participants, such as social media, apps and push notifications, SMS and direct mail – to name a few. But email is still king.

email 290

email Content Fundraising Create 290

TechImpact

MARCH 7, 2014

Social media continues to take greater stake in every nonprofit’s marketing, public relations, and advertising strategies. With 10+ major, free, social networking channels to take advantage of, nonprofits have a smorgasbord of opportunities available to connect with constituents, donors, and potential volunteers.

Social Media 239

Social Media Social Media Nptech 239

The Modern Nonprofit

JANUARY 25, 2022

Estimated Reading Time: 4 minutes Social Media Platforms for Nonprofits. It’s hard to be an expert in any one social media platform, yet legitimate businesses and nonprofits are expected to maintain several different accounts. Already a social media guru? Build Your Following on: Facebook.

Social Media 98

Social Media Platform Media Social 98