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AI for Social Media: Supercharge Your Copy, Images & Videos

Forum One

While the increased productivity you can achieve with generative AI may be measured in return on investment (ROI), the larger impact is seen in the day-to-day lives of marketers and content creators who can focus on activities that deepen campaign engagement. And is it so good that it will put me out of a job?)

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4 Ways to Enhance Your Association’s Online Presence

Achieve

Create content that resonates with each member persona, such as tailored educational articles, emails, discussion prompts, social media posts, meeting topics, and more. Optimize the web experience. Blog posts, videos, presentations, discussion topics, and more should be timely and relevant to your members.

Online 52
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Cookie Deprecation: 1 Thing You Need To Do, and 3 Things You Need To Think About

M+R

If you’ve ever run digital display or video ads for your nonprofit, you’ve almost certainly used cookies. Do this now: start passing back hashed first-party data (such as email address) to your ads partners (such as Google and your DSPs). you have almost certainly been the target of cookie-based advertising. How outdated are they?

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Five Ways Nonprofits Can Use Social Media to Build Their e-Newsletter List

Nonprofit Tech for Good

And though some reports claim that email use is dropping , others claim its use is steady and even on the rise. However, one thing that is certain is that the ROI (Return on Investment) from e-newsletters is still relatively high compared to other Web-based channels. Consequently, so has my ROI.

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The Three Dimensions of Social Media ROI

NTEN

Tracking the first part is easy, whether you're using direct mail, TV ads, email, or your blog. We can track forwards in emails, use source codes on mailings, and drive traffic to special web pages to help us understand which strategies bring us new supporters, and which aren't worth the effort. That's the third dimension.

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WARNING: Four trends that will shake nonprofits in 2024. Here’s how to pivot…

Pamela Grow

That’s how donors like yours truly ended up receiving one email after another like this one (yes, this is an actual word-for-word email I received): We hope this message finds you well and filled with the same warmth and gratitude that we feel as we reach out to express our deepest thanks for your unwavering support of XYZ.

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16 Must-Know Stats About Online Fundraising and Social Media

Nonprofit Tech for Good

And email ROI and online giving is up, up, up! In reality, the peak years of email, online fundraising, and social media are ahead of us and the next decade will astound us all. Gen X and Baby Boomers by email. Source: Global Web Index. For every 1,000 fundraising emails delivered, a nonprofit raises $44.