Remove email Remove ROI Remove Social Network
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Three Nonprofit e-Newsletters to Subscribe To and Learn From

Nonprofit Tech for Good

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. integration of social media, mobile-optimized donate pages, text-to-give donate pages, and the ability to donate via mobile wallets.

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Free Webinar on February 27: 10 Online Communications and Fundraising Best Practices for NGOs

Nonprofit Tech for Good

Your NGO’s mobile and social media campaigns will produce lackluster results at best unless you understand first how mobile and social media has significantly altered website design and email marketing best practices. Learn best practices for online fundraising on social networks. Learn the importance of blogging.

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[Book Interview] Nonprofit Example of Social Media Excellence: The Humane Society of the United States

Nonprofit Tech for Good

I identified a trend forming with social networking, and set up our very first profile. What social media tools are you currently utilizing? Every full time staffer we have on the Emerging Media team has been paid for by raising money on social networks. Are you tracking Return on Investment (ROI), and how?

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Five Common Mistakes Nonprofits Make in Their Online Fundraising Campaigns

Nonprofit Tech for Good

Usually I donate to one or two nonprofits at a time, but to go through a list of 25 nonprofits in less than 90 minutes made it abundantly clear that many nonprofits still need to tweak their “Donate Now” process to maximize online donations and their social media ROI. ” What a tragic lost opportunity!

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5 Stats That’ll Change Your View Of Content Marketing Forever

TechImpact

Here are 5 facts about content marketing your nonprofit needs to know in order to take its social media marketing campaigns to the next level in 2015. Email marketing ROI is around 4,300%. Earlier this week we discussed the benefits of email marketing, and strategies for further increasing its effectiveness.

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10 New Year’s Resolutions for Nonprofit Social Media Managers

Nonprofit Tech for Good

There will be times this year when a thank you email or tweet just isn’t enough to communicate your appreciation. If you need to pop in to an Internet cafe to connect every other day or so, please do… but my advice to you as social media manager and a fellow traveler is to leave the gadgets at home. yourname@amnesty.org.

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Social Network ROI Calculator Update

Care2

A couple of years ago I put together the "social network" calculator as a free resource to assess the opportunity cost of recruiting email subscribers and donors online. And if you're going to spend time on social media, and you aren't leveraging your email list to do so, you're doing things the hard way.