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2023 Email Marketing Statistics for Nonprofits

Nonprofit Tech for Good

Email Strategy Only 68% of nonprofits utilize email marketing. Nonprofit Tech for Good Report ] Nonprofits sent an average of 60 email messages per subscriber in 2022, a 15% increase in volume from the previous year. [ Classy.org] 63% of nonprofits use personalization in their email marketing.

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Virtual Fundraising: 5 Tips for Moving In-Person Auctions Online

Nonprofit Tech for Good

By Bryna Dilman , Director of Marketing at FrontStream , who offers expert tips to nonprofit organizations planning to move their in-person auctions online. . Do your research to find a site that reaches a large bidding community and streamlines promotion efforts by choosing a platform with email and communication tools.

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How Nonprofits Can Stay Compliant with Online Fundraising Laws in 2022

Nonprofit Tech for Good

Charitable registration . Fundraising registration is generally required in any state in which you want to solicit funds, and states deem that solicitation occurs where your fundraising request is received. It is simple enough to know where you are soliciting in person, sending a letter, or submitting a grant application.

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An Example of a Really Great Event Registration Email Confirmation

The MatrixFiles

The event itself was lovely, but what I want to highlight today are the wonderful emails that I received after registering for the event. Usually, I get a nice, neutral, thank you email confirming my registration and payment. Instead, I got a plain text email that was clearly a canned email, but it was really effective.

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Online Fundraising: What Your Nonprofit Needs to Do to Be Compliant in 2021

Nonprofit Tech for Good

Fundraising Registration . Fundraising registration is generally required in any state in which you want to solicit funds, and states deem that solicitation occurs where your fundraising request is received. It is simple enough to know where you are soliciting in person, sending a letter, or submitting a grant application.

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5 Types of Emails to Send Before Your Next Nonprofit Event

Achieve

Email is a crucial tool for driving event registrations, reinforcing the purpose of your event, and preparing attendees for a memorable and seamless experience. Let’s explore the essential types of emails you should consider sending before your next event to maximize attendance and engagement.

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Is Your Association Using Data to Increase Event Revenue?

Association Analytics

Now, as the world is opening back up, your association may be planning to go back to in-person meetings or use a hybrid approach. Consider these data points as you assess your event registrations: What trends or patterns exist in your registration data? Be deliberate as you start to dig into the data you need. Does it fluctuate?