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14 Digital Marketing & Fundraising Research Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are the nonprofit sector’s most useful research reports and 2024 editions reaffirm the growing power of monthly giving, the waning influence of organic social media, and that email marketing remains a tried and true method for online fundraising success.

Research 321
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10 Signs Your NGO Excels at Social Media

Nonprofit Tech for Good

Social media changes so frequently that unless your NGO has a full-time social media manager who has the time to consistently research and adopt emerging trends, odds are your NGO is using social media in ways that are no longer effective. Social media is integrated into your email campaigns. Create # GivingTuesday graphics.

NGO 252
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Newly Released in English, español, français e português! The 2019 Global NGO Technology Report

Nonprofit Tech for Good

Now in its fourth edition, the 2019 Global NGO Technology Report provides 100+ technology benchmarks NGOs, NPOs, and charities worldwide. The data reveals how organizations use web and email communications, online fundraising, social media, productivity software, and emerging technology.

NGO 277
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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

At the core of the project is the 2021 Global NGO Technology Survey and the data below is based on the survey responses of 478 nonprofit email marketing managers. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

email 338
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39 Social Media Stats from the 2019 Global NGO Technology Report

Nonprofit Tech for Good

Now its fourth edition, the 2019 Global NGO Technology Report has over 1,000 useful statistics for NGOs, NPOs, and charities worldwide. In addition to social media stats, the report also provides data for how organizations use web and email communications, online fundraising tools, productivity software, and emerging technology trends.

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How to Choose the Right Domain Name for Your Nonprofit, Charity, or NGO

Nonprofit Tech for Good

Your nonprofit’s website and email campaigns are the foundation of your online brand and choosing the right domain for your website and email campaigns is critical to your organization’s online success. To help your NGO better understand the domain names available to the NGO sector, this webinar was presented on November 1.

NGO 222
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Newly Released! The 2018 Global NGO Technology Report

Nonprofit Tech for Good

Now in its third year, the 2018 Global NGO Technology Report is based upon the survey results of 5,352 NGOs from 164 countries. The Global NGO Technology Report is a sister report to the Global Trends in Giving Report. The majority of NGO technology research is based on data from NGOs located in developed countries.

NGO 198