Remove email Remove Newsletter Remove Relationship Remove ROI
article thumbnail

Dear Moby, what are the different types of email marketing? 

Whole Whale

“I currently send out only newsletter emails for my non-profit, but I am curious to know more. Are there different types of email marketing that I can add to my strategy?” Great question, but first, let’s explore what email marketing is and is not. What is email marketing?

email 75
article thumbnail

Nonprofit Email: The Rules of Engagement

Pamela Grow

It’s time to shift gears and give email the attention it truly deserves. According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! That means for every dollar you invest in email campaigns, you can expect an average return of $44. The numbers don’t lie! billion by 2025.

email 52
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Optimizing an Email Campaign for Fundraising Effectiveness

Byte Technology

And yet, many non-profits aren’t leveraging one of the most tried-and-true methods of communication: an effective and well-planned email campaign. Indeed, email is being cast aside more and more in favor of other forms linking donors to the causes they want to support. Be personal in your greeting by using recipients first names.

email 100
article thumbnail

Turning Event Attendees into Long-Term Donors: Pre-Event Strategies

sgEngage

Cultivating these lasting relationships is crucial for long-term success. Did they respond to an email newsletter, or were they personally invited by your team? By doubling down on these proven methods, you can maximize your marketing ROI and ensure that your outreach efforts are both efficient and effective.

Donor 89
article thumbnail

10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Likely a sign of best practices to come, their donation pages simply ask for credit card information and an email address (not a mailing address) and have an extensive offering of different ways to donate.

Practice 342
article thumbnail

4 Ways to Enhance Your Association’s Online Presence

Achieve

In this guide, we’ll explore how you can enhance your association’s online brand and communications to forge deeper relationships with members. I’d like to receive newsletters more often”). Let’s begin. Identify and target your audience. First, you’ll need to identify and learn about your target audience. Develop targeted strategies.

Online 52
article thumbnail

4 Communications Strategy Tips for Donor Retention

sgEngage

The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . Your job is simply to maintain that relationship, and there are several ways to accomplish this, such as working to: . Personalize all appeals . Segment your audience .

Retention 106